56
NPS
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WSDOT
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About WSDOT's Brand
Brand at a Glance
87%
Customer Loyalty
4.1/5
Product Quality
4.2/5
Pricing
4.2/5
Customer Service
WSDOT NPS
WSDOT's Net Promoter Score (NPS) is a 56 with 67% Promoters, 22% Passives, and 11% Detractors. Net Promoter Score tracks whether WSDOT's customers would recommend using the product based on a scale of -100 to 100.
WSDOT Overall NPS
| 67% | Promoters |
|---|---|
| 22% | Passives |
| 11% | Detractors |
WSDOT NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2022 100 | Oct 2022 | 100 |
Jan 2023 100 | Jan 2023 | 100 |
Feb 2023 66 | Feb 2023 | 66 |
Sep 2023 75 | Sep 2023 | 75 |
Nov 2023 66 | Nov 2023 | 66 |
Jun 2024 71 | Jun 2024 | 71 |
Mar 2025 50 | Mar 2025 | 50 |
Jul 2025 55 | Jul 2025 | 55 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
WSDOT Customer Loyalty
87%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
87% of WSDOT users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
WSDOT Product Quality
4.1/5
WSDOT has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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WSDOT Product Information
WSDOT’s product quality score is a 4.1 out of 5 as rated by its users and customers.
- Website
- https://www.wsdot.wa.gov/
- Company Size
- 5,001-10,000 Employees
WSDOT Pricing
WSDOT ROI & Value For Money
4.2/5
WSDOT has a value for money and ROI score of 4.2 out of 5 stars rated by its users and customers.
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WSDOT Customer Satisfaction (CSAT)
WSDOT Customer Satisfaction (CSAT) Score
100 / 100
WSDOT has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
60%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
WSDOT Customer Service
4.2/5
WSDOT has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.
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About WSDOT's Customer Service
Website
https://www.wsdot.wa.gov/
WSDOT as an Employer
Consumer vs. Employees
WSDOT scored a 56 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of WSDOT would recommend the brand to a friend. ENPS measures how likely WSDOT employees would recommend working at WSDOT to a friend.
Net Promoter Score
56
NPS Score
| 67% | Promoters |
|---|---|
| 22% | Passive |
| 11% | Detractors |
Employee Net Promoter Score
20
eNPS Score
| 48% | Promoters |
|---|---|
| 24% | Passive |
| 28% | Detractors |
