Ladbrokes NPS & Customer Reviews | Comparably
Brand Page
Ladbrokes
Marketing or Exec? Claim Your Free Account
Ladbrokes
Rate this Brand

About Ladbrokes' Brand

Ladbrokes is an online platform that serves as a betting and gaming company.

Brand at a Glance

100%
Customer Loyalty
3.4/5
Product Quality
2.7/5
Pricing
2.7/5
Customer Service

Ladbrokes NPS

Ladbrokes's Net Promoter Score (NPS) is a 25 with 50% Promoters, 25% Passives, and 25% Detractors. Net Promoter Score tracks whether Ladbrokes's customers would recommend using the product based on a scale of -100 to 100.

Ladbrokes Overall NPS

25
NPS
50%Promoters
25%Passives
25%Detractors
Ladbrokes Overall NPS

Ladbrokes NPS Trend

-100
-50
0
50
100
Jul 2022
100
Jul 2022100
Oct 2023
0
Oct 20230
Nov 2023
33
Nov 202333
Jan 2024
25
Jan 202425

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Ladbrokes Customer Loyalty

100%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

100% of Ladbrokes users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

100
100%
0
0%
Ladbrokes Customer Loyalty

Ladbrokes Product Quality

3.4/5

Ladbrokes has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.

Sign Up to unlock Ladbrokes' overall Product Quality score rated by its users and customers.

Ladbrokes Product Information

Ladbrokes’s product quality score is a 3.4 out of 5 as rated by its users and customers.

Website
http://www.ladbrokesplc.com
Company Size
10,000+ Employees

Ladbrokes Pricing

Ladbrokes ROI & Value For Money

2.7/5

Ladbrokes has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.

Sign Up to unlock Ladbrokes' overall ROI score rated by its users and customers.

Ladbrokes Customer Satisfaction (CSAT)

Ladbrokes Customer Satisfaction (CSAT) Score

67 / 100

Ladbrokes has an overall Customer Satisfaction score of 67 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied67%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied33%
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Ladbrokes Customer Service

2.7/5

Ladbrokes has an overall Customer Service score of 2.7 out of 5 stars rated by its users and customers.

Sign Up to unlock Ladbrokes' overall Customer Service score rated by its users and customers.

About Ladbrokes's Customer Service

Address

Imperial Drive Rayners Lane, Imperial House,


Website

http://www.ladbrokesplc.com


Phone Number

+44 20 8868 8899

Ladbrokes as an Employer

2.6/5

Ladbrokes has a 2.6/5 stars for its overall company culture rated by their employees

  Ladbrokes CEO
bottom
35%
CEO of Ladbrokes

In the Bottom 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Ladbrokes scored a 25 for Net Promoter Score and a -40 for Employee Net Promoter Score. NPS gauges how likely a customer of Ladbrokes would recommend the brand to a friend. ENPS measures how likely Ladbrokes employees would recommend working at Ladbrokes to a friend.

Net Promoter Score

25
NPS Score
50%Promoters
25%Passive
25%Detractors

Employee Net Promoter Score

-40
eNPS Score
0%Promoters
60%Passive
40%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail