ZAGG.com NPS & Customer Reviews | Comparably
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ZAGG.com
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About ZAGG.com's Brand

Brand at a Glance

84%
Customer Loyalty
2.7/5
Product Quality
2.3/5
Pricing
2.2/5
Customer Service

ZAGG.com NPS

ZAGG.com's Net Promoter Score (NPS) is a -40 with 27% Promoters, 6% Passives, and 67% Detractors. Net Promoter Score tracks whether ZAGG.com's customers would recommend using the product based on a scale of -100 to 100.

ZAGG.com Overall NPS

-40
NPS
27%Promoters
6%Passives
67%Detractors
ZAGG.com Overall NPS

ZAGG.com NPS Trend

-100
-50
0
50
100
Nov 2023
-12
Nov 2023-12
Dec 2023
-17
Dec 2023-17
Jan 2024
-18
Jan 2024-18
Feb 2024
-23
Feb 2024-23
Apr 2024
-25
Apr 2024-25
May 2024
-27
May 2024-27
Jun 2024
-32
Jun 2024-32
Jan 2025
-34
Jan 2025-34
Feb 2025
-37
Feb 2025-37
Mar 2025
-37
Mar 2025-37
May 2025
-39
May 2025-39
Jan 2026
-39
Jan 2026-39

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

ZAGG.com NPS by Gender

Female customers rated ZAGG.com's NPS 100 points higher than Male customers.

Male

-100

ZAGG.com's NPS was rated -100 by Male customers on Comparably.

0%
Promoters
0%
Passives
100%
Detractors

Female

0

ZAGG.com's NPS was rated by Female customers on Comparably.

50%
Promoters
0%
Passives
50%
Detractors

ZAGG.com NPS by Ethnicity

ZAGG.com's NPS was rated the highest by Other customers, and the lowest by Caucasian customers.

-100
-50
0
50
100
Caucasian
-24
Caucasian-24
Other
-20
Other-20

ZAGG.com NPS by Age

ZAGG.com's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 61-65.

0
20
40
60
80
100
Promoters
33%
Passives
0%
Detractors
67%
51-5533%0%67%
Promoters
20%
Passives
0%
Detractors
80%
61-6520%0%80%
Promoters
29%
Passives
0%
Detractors
71%
66+29%0%71%

ZAGG.com NPS by Usage

ZAGG.com's NPS was rated the highest by customers who have used ZAGG.com's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

-100
-50
0
50
100
1 to 2 Years
-34
1 to 2 Years-34
2 to 5 Years
-34
2 to 5 Years-34
5 to 10 Years
-42
5 to 10 Years-42
Over 10 Years
34
Over 10 Years34

ZAGG.com Customer Reviews

Out of the 7 ZAGG.com customer reviews 3 were positive and 4 were constructive. ZAGG.com customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
I am in a dispute right now with a product I have had less than 10 months and have had to replace 4 times, now they are offering me a product that is two thirds less then the cost I paid for the product. REALLY?
What can this brand most improve?
deliver products in a timely manner
What do you value most about this brand?
I love that they are most dedicated to the protection of your device and at an affordable price. Thank you Zagg
What can this brand most improve?
Cannot reach by phone and i have a new email
What can this brand most improve?
Customer service and order transparency

ZAGG.com Customer Loyalty

84%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

84% of ZAGG.com users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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84
84%
16
16%
ZAGG.com Customer Loyalty

ZAGG.com Customer Loyalty Score by Gender

Female customers rated ZAGG.com's Customer Loyalty score 13% higher than Male customers.

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Male
74%
Yes
Female
87%
Yes

ZAGG.com Customer Loyalty Score by Ethnicity

ZAGG.com's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.

% who answered "Yes"

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86
out of 100
Caucasian
82
out of 100
Other

ZAGG.com Customer Loyalty Score by Age

ZAGG.com's Customer Loyalty score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
20%
40%
60%
80%
100%
51-55
70%
51-5570%
61-65
64%
61-6564%
66+
100%
66+100%

ZAGG.com Customer Loyalty Score by Usage

ZAGG.com's Customer Loyalty score was rated the highest by customers who have used ZAGG.com's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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1 to 2 Years
70%
2 to 5 Years
85%
5 to 10 Years
87%
Over 10 Years
100%

ZAGG.com Customer Loyalty Score by Industry

ZAGG.com's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.

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Tech
55%
Accounting
100%

ZAGG.com Product Quality

2.7/5

ZAGG.com has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.

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ZAGG.com Product Information

ZAGG.com’s product quality score is a 2.7 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated ZAGG.com's product the highest. Reviewers from the Accounting industry rated ZAGG.com the lowest at 1.5.

Website
http://www.zagg.com
Company Size
201-500 Employees

Quick Insights into ZAGG.com Product Quality

ZAGG.com's Product Quality score was rated highest by customers who have used ZAGG.com's products/services for Over 10 Years, and rated lowest by Male customers.

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Ranked ZAGG.com Product Quality the Highest

Over 10 Years
3.5
Female
3.3
66+
2.7

Ranked ZAGG.com Product Quality the Lowest

61-65
1.8
Accounting
1.5
Male
1.5

ZAGG.com Product Quality Score by Gender

Female customers rated ZAGG.com's Product Quality score 1.8 stars higher than Male customers.

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Male

1.5/5

Female

3.3/5

ZAGG.com Product Quality Score by Ethnicity

ZAGG.com's Product Quality score was rated 2.7 stars by both Caucasian and Other customers on Comparably.

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0
1
2
3
4
5
Caucasian
2.7
Caucasian2.7
Other
2.7
Other2.7

ZAGG.com Product Quality Score by Age

ZAGG.com's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
51-55
2
51-552
61-65
1.8
61-651.8
66+
2.7
66+2.7

ZAGG.com Product Quality Score by Usage

ZAGG.com's Product Quality score was rated the highest by customers who have used ZAGG.com's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
2.6
2 to 5 Years
2
5 to 10 Years
2.7
Over 10 Years
3.5

ZAGG.com Product Quality Score by Industry

ZAGG.com's Product Quality score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.

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Tech
1.6
Accounting
1.5

ZAGG.com Pricing

ZAGG.com ROI & Value For Money

2.3/5

ZAGG.com has a value for money and ROI score of 2.3 out of 5 stars rated by its users and customers.

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ZAGG.com Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry.

Quick Insights into ZAGG.com ROI

ZAGG.com's ROI score was rated highest by customers who have used ZAGG.com's products/services for Over 10 Years, and rated lowest by customers from the Tech industry.

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Ranked ZAGG.com ROI the Highest

Over 10 Years
3.6
Female
3.1
Other
3.1

Ranked ZAGG.com ROI the Lowest

61-65
2
Male
1.5
Tech
1.5

ZAGG.com ROI Score by Gender

Female customers rated ZAGG.com's ROI score 1.6 stars higher than Male customers.

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Male

1.5/5

Female

3.1/5

ZAGG.com ROI Score by Ethnicity

ZAGG.com's ROI score was rated the highest by Other customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of ZAGG.com.
0
1
2
3
4
5
Caucasian
2.5
Caucasian2.5
Other
3.1
Other3.1

ZAGG.com ROI Score by Age

ZAGG.com's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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0
1
2
3
4
5
51-55
2
51-552
61-65
2
61-652
66+
2.5
66+2.5

ZAGG.com ROI Score by Usage

ZAGG.com's ROI score was rated the highest by customers who have used ZAGG.com's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
2.6
2 to 5 Years
2.1
5 to 10 Years
2.4
Over 10 Years
3.6

ZAGG.com ROI Score by Industry

ZAGG.com's ROI score was rated 1.5 stars by both Accounting and Tech industry customers.

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Tech
1.5
Accounting
1.5

ZAGG.com Customer Satisfaction (CSAT)

ZAGG.com Customer Satisfaction (CSAT) Score

36 / 100

ZAGG.com has an overall Customer Satisfaction score of 36 rated by its users and customers.

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Very Satisfied29%
Satisfied7%
Neither Satisfied nor Dissatisfied9%
Dissatisfied7%
Very Dissatisfied48%
Very Satisfied
29%
Satisfied
7%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
7%
Very Dissatisfied
48%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into ZAGG.com Customer Satisfaction

ZAGG.com's Customer Satisfaction score was rated highest by customers who have used ZAGG.com's products/services for Over 10 Years, and rated lowest by customers from the Accounting industry.

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Ranked ZAGG.com Customer Satisfaction the Highest

Over 10 Years
67%
Female
50%
Other
40%

Ranked ZAGG.com Customer Satisfaction the Lowest

61-65
20%
Male
14%
Accounting
0%

ZAGG.com Customer Satisfaction Score by Gender

Female customers rated ZAGG.com's Customer Satisfaction score 36 points higher than Male customers.

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14 / 100
Male
Very Satisfied
14%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
86%
50 / 100
Female
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
0%
Very Dissatisfied
36%

ZAGG.com Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

ZAGG.com's Customer Satisfaction (CSAT) score was rated 38% according to Caucasian users and customers.

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38 / 100
Very Satisfied38%
Satisfied0%
Neither Satisfied nor Dissatisfied8%
Dissatisfied0%
Very Dissatisfied54%
Very Satisfied
38%
Satisfied
0%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
0%
Very Dissatisfied
54%

CSAT according to Other

ZAGG.com's Customer Satisfaction (CSAT) score was rated 40% according to Other users and customers.

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40 / 100
Very Satisfied40%
Satisfied0%
Neither Satisfied nor Dissatisfied20%
Dissatisfied0%
Very Dissatisfied40%
Very Satisfied
40%
Satisfied
0%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
40%

ZAGG.com Customer Satisfaction Score by Age

ZAGG.com's Customer Satisfaction score was rated the highest by customers ages 51-55, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
51-55 CSAT Score
33%
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
51-5533%
61-65 CSAT Score
20%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
60%
61-6520%
66+ CSAT Score
29%
Very Satisfied
29%
Satisfied
0%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
0%
Very Dissatisfied
57%
66+29%

ZAGG.com Customer Satisfaction Score by Usage

ZAGG.com's Customer Satisfaction score was rated the highest by customers who have used ZAGG.com's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

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1 to 2 Years
34
2 to 5 Years
33
5 to 10 Years
29
Over 10 Years
67

ZAGG.com Customer Satisfaction Score by Industry

ZAGG.com's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.

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Tech
25
Accounting
0

ZAGG.com Customer Service

2.2/5

ZAGG.com has an overall Customer Service score of 2.2 out of 5 stars rated by its users and customers.

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About ZAGG.com's Customer Service

Website

http://www.zagg.com

Quick Insights into ZAGG.com Customer Service

ZAGG.com's Customer Service score was rated highest by customers who have used ZAGG.com's products/services for Over 10 Years, and rated lowest by customers from the Tech industry.

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Ranked ZAGG.com Customer Service the Highest

Over 10 Years
3.5
Female
2.8
Other
2.7

Ranked ZAGG.com Customer Service the Lowest

2 to 5 Years
1.6
Male
1.5
Tech
1.5

ZAGG.com Customer Service Score by Gender

Female customers rated ZAGG.com's Customer Service score 1.3 stars higher than Male customers.

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Male

1.5/5

Female

2.8/5

ZAGG.com Customer Service Score by Ethnicity

ZAGG.com's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.

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0
20
40
60
80
100
Caucasian
2.1
Caucasian2.1
Other
2.7
Other2.7

ZAGG.com Customer Service Score by Age

ZAGG.com's Customer Service score was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.

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0
20
40
60
80
100
51-55
2
51-552
61-65
1.9
61-651.9
66+
1.7
66+1.7

ZAGG.com Customer Service Score by Usage

ZAGG.com's Customer Service score was rated the highest by customers who have used ZAGG.com's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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1 to 2 Years
2.5
2 to 5 Years
1.6
5 to 10 Years
2
Over 10 Years
3.5

ZAGG.com Customer Service Score by Industry

ZAGG.com's Customer Service score was rated 1.5 stars by both Accounting and Tech industry customers.

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Tech
1.5
Accounting
1.5

ZAGG.com as an Employer

2.2/5

ZAGG.com has a 2.2/5 stars for its overall company culture rated by their employees

  ZAGG.com CEO
bottom
10%
CEO of ZAGG.com

In the Bottom 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

ZAGG.com scored a -40 for Net Promoter Score and a -60 for Employee Net Promoter Score. NPS gauges how likely a customer of ZAGG.com would recommend the brand to a friend. ENPS measures how likely ZAGG.com employees would recommend working at ZAGG.com to a friend.

Net Promoter Score

-40
NPS Score
27%Promoters
6%Passive
67%Detractors

Employee Net Promoter Score

-60
eNPS Score
10%Promoters
20%Passive
70%Detractors

Global Ranking Snapshot

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