-60
NPS
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Brand Page
Akbank
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About Akbank's Brand
Brand at a Glance
55%
Customer Loyalty
2.8/5
Product Quality
3.3/5
Pricing
4/5
Customer Service
Akbank NPS
Akbank's Net Promoter Score (NPS) is a -60 with 0% Promoters, 40% Passives, and 60% Detractors. Net Promoter Score tracks whether Akbank's customers would recommend using the product based on a scale of -100 to 100.
Akbank Overall NPS
| 0% | Promoters |
|---|---|
| 40% | Passives |
| 60% | Detractors |
Akbank NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2024 -100 | Mar 2024 | -100 |
Jun 2024 -50 | Jun 2024 | -50 |
Oct 2024 -33 | Oct 2024 | -33 |
Jun 2025 -50 | Jun 2025 | -50 |
Oct 2025 -60 | Oct 2025 | -60 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Akbank Customer Loyalty
55%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
55% of Akbank users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Akbank Product Quality
2.8/5
Akbank has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
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Akbank Product Information
Akbank’s product quality score is a 2.8 out of 5 as rated by its users and customers.
- Website
- http://www.akbank.com
- Company Size
- 10,000+ Employees
Industry
Tech
FinTech
Insurance
Akbank Pricing
Akbank ROI & Value For Money
3.3/5
Akbank has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Akbank Customer Satisfaction (CSAT)
Akbank Customer Satisfaction (CSAT) Score
67 / 100
Akbank has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Akbank Customer Service
4/5
Akbank has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About Akbank's Customer Service
Website
http://www.akbank.com
Akbank as an Employer
Consumer vs. Employees
Akbank scored a -60 for Net Promoter Score and a -34 for Employee Net Promoter Score. NPS gauges how likely a customer of Akbank would recommend the brand to a friend. ENPS measures how likely Akbank employees would recommend working at Akbank to a friend.
Net Promoter Score
-60
NPS Score
| 0% | Promoters |
|---|---|
| 40% | Passive |
| 60% | Detractors |
Employee Net Promoter Score
-34
eNPS Score
| 33% | Promoters |
|---|---|
| 0% | Passive |
| 67% | Detractors |
