-21
NPS
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8x8
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About 8x8 Brand
"8x8 is a provider of cloud-based voice, call center, video, mobile and unified communications solutions for businesses."
Brand at a Glance
49%
Customer Loyalty
3.3/5
Product Quality
3.1/5
Pricing
2.3/5
Customer Service
8x8 CMO
8x8 NPS
8x8's Net Promoter Score (NPS) is a -21 with 31% Promoters, 17% Passives, and 52% Detractors. Net Promoter Score tracks whether 8x8's customers would recommend using the product based on a scale of -100 to 100.
8x8 Overall NPS
| 31% | Promoters |
|---|---|
| 17% | Passives |
| 52% | Detractors |
8x8 NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2021 -6 | Nov 2021 | -6 |
Jan 2022 -2 | Jan 2022 | -2 |
Feb 2022 -5 | Feb 2022 | -5 |
Mar 2022 -7 | Mar 2022 | -7 |
Aug 2022 -8 | Aug 2022 | -8 |
Nov 2022 -10 | Nov 2022 | -10 |
Dec 2022 -12 | Dec 2022 | -12 |
Feb 2023 -17 | Feb 2023 | -17 |
May 2023 -18 | May 2023 | -18 |
Sep 2024 -20 | Sep 2024 | -20 |
Oct 2024 -23 | Oct 2024 | -23 |
Jun 2025 -21 | Jun 2025 | -21 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
8x8 NPS by Gender
8x8's NPS was rated -57 by Male customers on Comparably.
Male
-57
8x8's NPS was rated -57 by Male customers on Comparably.
14%
Promoters
15%
Passives
71%
Detractors
Female
N/A
8x8's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
8x8 NPS by Age
8x8's NPS was rated -50 points by customers ages 36-40 on Comparably.
8x8 NPS by Usage
8x8's NPS was rated the highest by customers who have used 8x8's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -10 | Less than 1 Year | -10 |
1 to 2 Years -6 | 1 to 2 Years | -6 |
5 to 10 Years -25 | 5 to 10 Years | -25 |
8x8 Customer Loyalty
49%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
49% of 8x8 users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
8x8 Customer Loyalty Score by Gender
8x8's Customer Loyalty score was rated 61 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of 8x8.
Male
61%
Yes
Female
N/A
Yes
8x8 Customer Loyalty Score by Age
8x8's Customer Loyalty score was rated 55% by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of 8x8.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
36-40 55% | 36-40 | 55% |
8x8 Customer Loyalty Score by Usage
8x8's Customer Loyalty score was rated 100% by customers who have used 8x8's products/services for 5 to 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
8x8 Customer Loyalty Score by Industry
8x8's Customer Loyalty score was rated 70% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
8x8 Product Quality
3.3/5
8x8 has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.
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8x8 Product Information
8x8 serves markets in the United States, Europe, Australia, Canada, United Kingdom, and Germany. 8x8 supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.
8x8’s product quality score is a 3.3 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated 8x8's product the highest.
- Website
- http://www.8x8.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Enterprise
SaaS
Languages Supported
English
French
Japanese
Quick Insights into 8x8 Product Quality
8x8's Product Quality score was rated highest by customers who have used 8x8's products/services for 2 to 5 Years, and rated lowest by customers who have used 8x8's products/services for Less than 1 Year.
Sign Up to unlock insights into how customers have ranked 8x8 Product Quality.
Ranked 8x8 Product Quality the Highest
Ranked 8x8 Product Quality the Lowest
8x8 Product Quality Score by Gender
8x8's Product Quality score was rated 2.4 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of 8x8.
Male
2.4/5
Female
N/A
8x8 Product Quality Score by Age
8x8's Product Quality score was rated 2.7 stars by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of 8x8.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 2.7 | 36-40 | 2.7 |
8x8 Product Quality Score by Usage
8x8's Product Quality score was rated the highest by customers who have used 8x8's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
8x8 Product Quality Score by Industry
8x8's Product Quality score was rated 2.6 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
8x8 Pricing
8x8 ROI & Value For Money
3.1/5
8x8 has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
Sign Up to unlock 8x8 overall ROI score rated by its users and customers.
8x8 Pricing Plans
8x8 has a pricing structure that accommodates small, medium, and large businesses. Starting from $12/month, 8x8 uses a subscription model. For the users that are not ready to commit yet, 8x8 also offers a free trial.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Who Uses 8x8?
Small Businesses
Medium Businesses
Large Enterprises
Quick Insights into 8x8 ROI
8x8's ROI score was rated highest by customers who have used 8x8's products/services for 5 to 10 Years.
Sign Up to unlock insights into how customers have ranked 8x8 ROI score.
Ranked 8x8 ROI the Highest
8x8 ROI Score by Gender
8x8's ROI score was rated 2.1 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of 8x8.
Male
2.1/5
Female
N/A
8x8 ROI Score by Age
8x8's ROI score was rated 2.5 stars by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of 8x8.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 2.5 | 36-40 | 2.5 |
8x8 ROI Score by Usage
8x8's ROI score was rated 2.7 stars by customers who have used 8x8's products/services for 5 to 10 Years.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
8x8 ROI Score by Industry
8x8's ROI score was rated 2.2 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
8x8 Customer Satisfaction (CSAT)
8x8 Customer Satisfaction (CSAT) Score
34 / 100
8x8 has an overall Customer Satisfaction score of 34 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
34%
Satisfied
0%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
22%
Very Dissatisfied
33%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into 8x8 Customer Satisfaction
8x8's Customer Satisfaction score was rated highest by customers ages 36-40.
Sign Up to unlock insights into how customers have ranked 8x8 Customer Satisfaction.
Ranked 8x8 Customer Satisfaction the Highest
8x8 Customer Satisfaction Score by Age
8x8's Customer Satisfaction score was rated 34 points by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of 8x8.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 36-40 | 34% |
8x8 Customer Satisfaction Score by Industry
8x8's Customer Satisfaction score was rated 34 points by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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"label": "Tech",
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"csatScore": 34,
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"scoreClassName": "max",
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}8x8 Customer Service
2.3/5
8x8 has an overall Customer Service score of 2.3 out of 5 stars rated by its users and customers.
Sign Up to unlock 8x8 overall Customer Service score rated by its users and customers.
About 8x8's Customer Service
Address
675 Creekside Way, Campbell, CA 95008
Website
http://www.8x8.com
Phone Number
(866) 879-8647
Quick Insights into 8x8 Customer Service
8x8's Customer Service score was rated highest by customers who have used 8x8's products/services for 5 to 10 Years.
Sign Up to unlock insights into how customers have ranked 8x8 Customer Service score.
Ranked 8x8 Customer Service the Highest
8x8 Customer Service Score by Gender
8x8's Customer Service score was rated 1.7 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of 8x8.
Male
1.7/5
Female
N/A
8x8 Customer Service Score by Age
8x8's Customer Service score was rated 2.1 stars by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of 8x8.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
36-40 2.1 | 36-40 | 2.1 |
8x8 Customer Service Score by Usage
8x8's Customer Service score was rated 2.5 stars by customers who have used 8x8's products/services for 5 to 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
8x8 Customer Service Score by Industry
8x8's Customer Service score was rated 2.1 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
8x8 as an Employer
4.7/5
8x8 has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
8x8 scored a -21 for Net Promoter Score and a 52 for Employee Net Promoter Score. NPS gauges how likely a customer of 8x8 would recommend the brand to a friend. ENPS measures how likely 8x8 employees would recommend working at 8x8 to a friend.
Net Promoter Score
-21
NPS Score
| 31% | Promoters |
|---|---|
| 17% | Passive |
| 52% | Detractors |
Employee Net Promoter Score
52
eNPS Score
| 60% | Promoters |
|---|---|
| 32% | Passive |
| 8% | Detractors |
