50
NPS
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Active Interest Media
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About Active Interest Media's Brand
Active Interest Media (AIM) was formed in October 2003 by Wind Point Partners and Efrem Skip Zimbalist III.
Brand at a Glance
100%
Customer Loyalty
4.5/5
Product Quality
4.5/5
Pricing
4.2/5
Customer Service
Active Interest Media NPS
Active Interest Media's Net Promoter Score (NPS) is a 50 with 50% Promoters, 50% Passives, and 0% Detractors. Net Promoter Score tracks whether Active Interest Media's customers would recommend using the product based on a scale of -100 to 100.
Active Interest Media Overall NPS
| 50% | Promoters |
|---|---|
| 50% | Passives |
| 0% | Detractors |
Active Interest Media NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2020 0 | Mar 2020 | 0 |
Sep 2023 50 | Sep 2023 | 50 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Active Interest Media Customer Loyalty
100%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Active Interest Media users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Active Interest Media Product Quality
4.5/5
Active Interest Media has an overall Product Quality score of 4.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Active Interest Media's overall Product Quality score rated by its users and customers.
Active Interest Media Product Information
Active Interest Media’s product quality score is a 4.5 out of 5 as rated by its users and customers.
- Website
- http://www.aimmedia.com
- Company Size
- 501-1,000 Employees
Industry
Media
Active Interest Media Pricing
Active Interest Media ROI & Value For Money
4.5/5
Active Interest Media has a value for money and ROI score of 4.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Active Interest Media's overall ROI score rated by its users and customers.
Active Interest Media Customer Satisfaction (CSAT)
Active Interest Media Customer Satisfaction (CSAT) Score
100 / 100
Active Interest Media has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Active Interest Media Customer Service
4.2/5
Active Interest Media has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Active Interest Media's overall Customer Service score rated by its users and customers.
About Active Interest Media's Customer Service
Address
5720 Flatiron Parkway, Boulder, CO 80301
Website
http://www.aimmedia.com
Phone Number
310-356-4100
Active Interest Media as an Employer
4.5/5
Active Interest Media has a 4.5/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Active Interest Media scored a 50 for Net Promoter Score and a 24 for Employee Net Promoter Score. NPS gauges how likely a customer of Active Interest Media would recommend the brand to a friend. ENPS measures how likely Active Interest Media employees would recommend working at Active Interest Media to a friend.
Net Promoter Score
50
NPS Score
| 50% | Promoters |
|---|---|
| 50% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
24
eNPS Score
| 42% | Promoters |
|---|---|
| 40% | Passive |
| 18% | Detractors |
