Aesop NPS & Customer Reviews | Comparably
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Aesop
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About Aesop's Brand

Aeso Apps is an application developer for iphon

Brand at a Glance

54%
Customer Loyalty
4.3/5
Product Quality
3.7/5
Pricing
4.3/5
Customer Service

Aesop NPS

Aesop's Net Promoter Score (NPS) is a 43 with 56% Promoters, 31% Passives, and 13% Detractors. Net Promoter Score tracks whether Aesop's customers would recommend using the product based on a scale of -100 to 100.

Aesop Overall NPS

43
NPS
56%Promoters
31%Passives
13%Detractors
Aesop Overall NPS

Aesop NPS Trend

-100
-50
0
50
100
Aug 2022
100
Aug 2022100
Sep 2022
100
Sep 2022100
Jan 2023
75
Jan 202375
May 2023
80
May 202380
Feb 2024
50
Feb 202450
Mar 2024
44
Mar 202444
Apr 2024
40
Apr 202440
Jul 2024
45
Jul 202445
Mar 2025
53
Mar 202553
May 2025
43
May 202543
Sep 2025
47
Sep 202547
Sep 2026
44
Sep 202644

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Aesop NPS by Gender

Aesop's NPS was rated 20 by Female customers on Comparably.

Female

20

Aesop's NPS was rated 20 by Female customers on Comparably.

40%
Promoters
40%
Passives
20%
Detractors

Male

N/A

Aesop's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

Aesop Customer Reviews

Out of the 2 Aesop customer reviews 1 was positive and 1 was constructive. Aesop customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
Lovely but very expensive firvwgat ut us
What do you value most about this brand?
Quality, consitency and sales staff
Posted a month ago

Aesop Customer Loyalty

54%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

54% of Aesop users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

54
54%
46
46%
Aesop Customer Loyalty

Aesop Customer Loyalty Score by Gender

Aesop's Customer Loyalty score was rated 64 by Female customers on Comparably.

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Female
64%
Yes
Male
N/A
Yes

Aesop Product Quality

4.3/5

Aesop has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.

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Aesop Product Information

Aesop’s product quality score is a 4.3 out of 5 as rated by its users and customers.

Website
http://www.aesopapps.com
Company Size
1-10 Employees

Industry

Tech
Healthcare

Quick Insights into Aesop Product Quality

Aesop's Product Quality score was rated highest by Female customers.

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Ranked Aesop Product Quality the Highest

Female
4.4

Aesop Product Quality Score by Gender

Aesop's Product Quality score was rated 4.4 by Female customers on Comparably.

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Female

4.4/5

Male

N/A

Aesop Pricing

Aesop ROI & Value For Money

3.7/5

Aesop has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Quick Insights into Aesop ROI

Aesop's ROI score was rated highest by Female customers.

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Ranked Aesop ROI the Highest

Female
3.9

Aesop ROI Score by Gender

Aesop's ROI score was rated 3.9 by Female customers on Comparably.

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Female

3.9/5

Male

N/A

Aesop Customer Satisfaction (CSAT)

Aesop Customer Satisfaction (CSAT) Score

88 / 100

Aesop has an overall Customer Satisfaction score of 88 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied38%
Satisfied50%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied12%
Very Satisfied
38%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
12%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Aesop Customer Service

4.3/5

Aesop has an overall Customer Service score of 4.3 out of 5 stars rated by its users and customers.

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About Aesop's Customer Service

Address

Chicago, IL


Website

http://www.aesopapps.com

Quick Insights into Aesop Customer Service

Aesop's Customer Service score was rated highest by Female customers.

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Ranked Aesop Customer Service the Highest

Female
4.7

Aesop Customer Service Score by Gender

Aesop's Customer Service score was rated 4.7 by Female customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Aesop.

Female

4.7/5

Male

N/A

Aesop as an Employer

2.4/5

Aesop has a 2.4/5 stars for its overall company culture rated by their employees

  Aesop CEO
bottom
5%
CEO of Aesop

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Aesop scored a 43 for Net Promoter Score and a -54 for Employee Net Promoter Score. NPS gauges how likely a customer of Aesop would recommend the brand to a friend. ENPS measures how likely Aesop employees would recommend working at Aesop to a friend.

Net Promoter Score

43
NPS Score
56%Promoters
31%Passive
13%Detractors

Employee Net Promoter Score

-54
eNPS Score
15%Promoters
16%Passive
69%Detractors

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