Alberta Motor Association NPS & Customer Reviews | Comparably
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Alberta Motor Association
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About Alberta Motor Association's Brand

"Alberta Motor Association operates as a non-profit membership organization. The Company offers roadside assistance

Brand at a Glance

68%
Customer Loyalty
3.1/5
Product Quality
2.6/5
Pricing
3/5
Customer Service

Alberta Motor Association NPS

Alberta Motor Association's Net Promoter Score (NPS) is a 0 with 25% Promoters, 50% Passives, and 25% Detractors. Net Promoter Score tracks whether Alberta Motor Association's customers would recommend using the product based on a scale of -100 to 100.

Alberta Motor Association Overall NPS

0
NPS
25%Promoters
50%Passives
25%Detractors
Alberta Motor Association Overall NPS

Alberta Motor Association NPS Trend

-100
-50
0
50
100
Sep 2023
0
Sep 20230
Oct 2023
0
Oct 20230
Feb 2025
33
Feb 202533
Jan 2026
0
Jan 20260

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Alberta Motor Association Customer Loyalty

68%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

68% of Alberta Motor Association users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

68
68%
32
32%
Alberta Motor Association Customer Loyalty

Alberta Motor Association Product Quality

3.1/5

Alberta Motor Association has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.

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Alberta Motor Association Product Information

Alberta Motor Association’s product quality score is a 3.1 out of 5 as rated by its users and customers.

Website
https://www.ama.ab.ca
Company Size
1,001-5,000 Employees

Alberta Motor Association Pricing

Alberta Motor Association ROI & Value For Money

2.6/5

Alberta Motor Association has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.

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Alberta Motor Association Customer Satisfaction (CSAT)

Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied25%
Dissatisfied25%
Very Dissatisfied50%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
25%
Very Dissatisfied
50%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Alberta Motor Association Customer Service

3/5

Alberta Motor Association has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.

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About Alberta Motor Association's Customer Service

Address

11220 109 St NW, Edmonton T5G 2T6 Canada


Website

https://www.ama.ab.ca


Phone Number

(780) 474-8601

Alberta Motor Association as an Employer

2.4/5

Alberta Motor Association has a 2.4/5 stars for its overall company culture rated by their employees

  Alberta Motor Association CEO
bottom
5%
CEO of Alberta Motor Association

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Alberta Motor Association scored a 0 for Net Promoter Score and a -34 for Employee Net Promoter Score. NPS gauges how likely a customer of Alberta Motor Association would recommend the brand to a friend. ENPS measures how likely Alberta Motor Association employees would recommend working at Alberta Motor Association to a friend.

Net Promoter Score

0
NPS Score
25%Promoters
50%Passive
25%Detractors

Employee Net Promoter Score

-34
eNPS Score
33%Promoters
0%Passive
67%Detractors

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