46
NPS
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Alston & Bird
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About Alston & Bird's Brand
Alston & Bird LLP is a law firm providing legal services in Intellectual property issues, and most prominently patent rights.
Brand at a Glance
72%
Customer Loyalty
3.5/5
Product Quality
3.9/5
Pricing
3.8/5
Customer Service
Alston & Bird NPS
Alston & Bird's Net Promoter Score (NPS) is a 46 with 73% Promoters, 0% Passives, and 27% Detractors. Net Promoter Score tracks whether Alston & Bird's customers would recommend using the product based on a scale of -100 to 100.
Alston & Bird Overall NPS
| 73% | Promoters |
|---|---|
| 0% | Passives |
| 27% | Detractors |
Alston & Bird NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2020 100 | Oct 2020 | 100 |
Mar 2021 100 | Mar 2021 | 100 |
Nov 2021 100 | Nov 2021 | 100 |
Dec 2021 100 | Dec 2021 | 100 |
Jan 2022 100 | Jan 2022 | 100 |
Mar 2022 100 | Mar 2022 | 100 |
Dec 2022 100 | Dec 2022 | 100 |
Apr 2024 75 | Apr 2024 | 75 |
May 2024 77 | May 2024 | 77 |
Apr 2025 60 | Apr 2025 | 60 |
Dec 2025 45 | Dec 2025 | 45 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Alston & Bird Customer Loyalty
72%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
72% of Alston & Bird users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Alston & Bird Product Quality
3.5/5
Alston & Bird has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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Alston & Bird Product Information
Alston & Bird’s product quality score is a 3.5 out of 5 as rated by its users and customers.
- Website
- http://www.alston.com/
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Business Services
Government & Legal
Alston & Bird Pricing
Alston & Bird ROI & Value For Money
3.9/5
Alston & Bird has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Alston & Bird Customer Satisfaction (CSAT)
Alston & Bird Customer Satisfaction (CSAT) Score
67 / 100
Alston & Bird has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
44%
Satisfied
23%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Alston & Bird Customer Service
3.8/5
Alston & Bird has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Alston & Bird's Customer Service
Address
1201 West Peachtree Street, Atlanta, GA
Website
http://www.alston.com/
Phone Number
2027563333
Alston & Bird as an Employer
4.3/5
Alston & Bird has a 4.3/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Alston & Bird scored a 46 for Net Promoter Score and a 66 for Employee Net Promoter Score. NPS gauges how likely a customer of Alston & Bird would recommend the brand to a friend. ENPS measures how likely Alston & Bird employees would recommend working at Alston & Bird to a friend.
Net Promoter Score
46
NPS Score
| 73% | Promoters |
|---|---|
| 0% | Passive |
| 27% | Detractors |
Employee Net Promoter Score
66
eNPS Score
| 83% | Promoters |
|---|---|
| 0% | Passive |
| 17% | Detractors |
