

AmWINS Group, Inc. ("AmWINS") has been a leader in the wholesale insurance industry since its formation in 1998.
AmWINS Group's Net Promoter Score (NPS) is a 7 with 50% Promoters, 7% Passives, and 43% Detractors. Net Promoter Score tracks whether AmWINS Group's customers would recommend using the product based on a scale of -100 to 100.
| 50% | Promoters |
|---|---|
| 7% | Passives |
| 43% | Detractors |
| Summary | Date | Score |
|---|---|---|
Dec 2023 20 | Dec 2023 | 20 |
Mar 2024 18 | Mar 2024 | 18 |
Apr 2024 14 | Apr 2024 | 14 |
Oct 2024 13 | Oct 2024 | 13 |
Nov 2024 12 | Nov 2024 | 12 |
Dec 2024 10 | Dec 2024 | 10 |
Mar 2025 6 | Mar 2025 | 6 |
Apr 2025 3 | Apr 2025 | 3 |
Jun 2025 -3 | Jun 2025 | -3 |
Aug 2025 -1 | Aug 2025 | -1 |
Nov 2025 2 | Nov 2025 | 2 |
Jan 2026 8 | Jan 2026 | 8 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated AmWINS Group's NPS 19 points higher than Male customers.
AmWINS Group's NPS was rated -39 by Male customers on Comparably.
AmWINS Group's NPS was rated -20 by Female customers on Comparably.
AmWINS Group's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -51 | Caucasian | -51 |
Other -100 | Other | -100 |
AmWINS Group's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
AmWINS Group's NPS was rated the highest by customers who have used AmWINS Group's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 20 | Less than 1 Year | 20 |
1 to 2 Years -25 | 1 to 2 Years | -25 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of AmWINS Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated AmWINS Group's Customer Loyalty score 9% higher than Male customers.
AmWINS Group's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
AmWINS Group's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
61-65 40% | 61-65 | 40% |
AmWINS Group's Customer Loyalty score was rated the highest by customers who have used AmWINS Group's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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AmWINS Group's Customer Loyalty score was rated 85% by Insurance industry customers.
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AmWINS Group has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.
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AmWINS Group’s product quality score is a 3.3 out of 5 as rated by its users and customers. Reviewers from the Insurance industry rated AmWINS Group's product the highest.
AmWINS Group's Product Quality score was rated highest by customers ages 18-25, and rated lowest by Other customers.
Female customers rated AmWINS Group's Product Quality score 0.3 stars higher than Male customers.
AmWINS Group's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
Other 1.5 | Other | 1.5 |
AmWINS Group's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 5 | 18-25 | 5 |
61-65 1.5 | 61-65 | 1.5 |
AmWINS Group's Product Quality score was rated the highest by customers who have used AmWINS Group's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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AmWINS Group's Product Quality score was rated 4.2 stars by Insurance industry customers.
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AmWINS Group has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Insurance industry.
AmWINS Group's ROI score was rated highest by customers ages 18-25, and rated lowest by Other customers.
Male customers rated AmWINS Group's ROI score 0.1 stars higher than Female customers.
AmWINS Group's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2 | Caucasian | 2 |
Other 1.5 | Other | 1.5 |
AmWINS Group's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 5 | 18-25 | 5 |
61-65 1.5 | 61-65 | 1.5 |
AmWINS Group's ROI score was rated the highest by customers who have used AmWINS Group's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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AmWINS Group's ROI score was rated 4.5 stars by Insurance industry customers.
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AmWINS Group has an overall Customer Satisfaction score of 64 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
AmWINS Group's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by Other customers.
Female customers rated AmWINS Group's Customer Satisfaction score 34 points higher than Male customers.
Very Satisfied | 33% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 17% | |
Dissatisfied | 17% | |
Very Dissatisfied | 33% |
Very Satisfied | 67% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 33% |
AmWINS Group's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
AmWINS Group's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.
AmWINS Group's Customer Satisfaction score was rated 100 points by customers ages 18-25 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% |
AmWINS Group's Customer Satisfaction score was rated 50 points by customers who have used AmWINS Group's products/services for Less than 1 Year.
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AmWINS Group's Customer Satisfaction score was rated 100 points by Insurance industry customers.
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}AmWINS Group has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.
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4725 Piedmont Row Drive Suite 600, Charlotte, NC
http://www.amwins.com/
(704)749-2870
AmWINS Group's Customer Service score was rated highest by customers ages 18-25, and rated lowest by Other customers.
Female customers rated AmWINS Group's Customer Service score 0.1 stars higher than Male customers.
AmWINS Group's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2 | Caucasian | 2 |
Other 1.5 | Other | 1.5 |
AmWINS Group's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 5 | 18-25 | 5 |
61-65 1.5 | 61-65 | 1.5 |
AmWINS Group's Customer Service score was rated the highest by customers who have used AmWINS Group's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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AmWINS Group's Customer Service score was rated 4.2 stars by Insurance industry customers.
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AmWINS Group has a 4.6/5 stars for its overall company culture rated by their employees

AmWINS Group scored a 7 for Net Promoter Score and a 39 for Employee Net Promoter Score. NPS gauges how likely a customer of AmWINS Group would recommend the brand to a friend. ENPS measures how likely AmWINS Group employees would recommend working at AmWINS Group to a friend.
| 50% | Promoters |
|---|---|
| 7% | Passive |
| 43% | Detractors |
| 59% | Promoters |
|---|---|
| 21% | Passive |
| 20% | Detractors |