

Operator of a cloud-based financial platform designed to provide cloud computing services for financial enterprises. The company's financial platform uses cloud-based computing and mobile internet technologies to integrate basic capacities with customized R&D needs to enable financial institutions to build safer and more efficient IT infrastructures to serve their customers.
Ant Financial's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether Ant Financial's customers would recommend using the product based on a scale of -100 to 100.
| 100% | Promoters |
|---|---|
| 0% | Passives |
| 0% | Detractors |
| Summary | Date | Score |
|---|---|---|
Nov 2020 100 | Nov 2020 | 100 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Ant Financial users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Ant Financial has an overall Product Quality score of 5 out of 5 stars rated by its users and customers.
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Ant Financial’s product quality score is a 5 out of 5 as rated by its users and customers.
Ant Financial has a value for money and ROI score of 5 out of 5 stars rated by its users and customers.
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Ant Financial has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
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Building B, Huanglong Times Plaza, Hangzhou, 310099 British Indian Ocean
www.antfin.com
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