-13
NPS
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Arctic Cat
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About Arctic Cat's Brand
Arctic Cat Inc., based in Thief River Falls, Minnesota, designs, engineers, manufactures and markets snowmobiles, all-terrain vehicles.
Brand at a Glance
82%
Customer Loyalty
3/5
Product Quality
3/5
Pricing
2.6/5
Customer Service
Arctic Cat NPS
Arctic Cat's Net Promoter Score (NPS) is a -13 with 35% Promoters, 17% Passives, and 48% Detractors. Net Promoter Score tracks whether Arctic Cat's customers would recommend using the product based on a scale of -100 to 100.
Arctic Cat Overall NPS
| 35% | Promoters |
|---|---|
| 17% | Passives |
| 48% | Detractors |
Arctic Cat NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2023 -12 | May 2023 | -12 |
Jun 2023 -15 | Jun 2023 | -15 |
Sep 2023 -9 | Sep 2023 | -9 |
Oct 2023 -9 | Oct 2023 | -9 |
Dec 2023 -4 | Dec 2023 | -4 |
Feb 2024 -9 | Feb 2024 | -9 |
Mar 2024 -8 | Mar 2024 | -8 |
Apr 2024 -11 | Apr 2024 | -11 |
Aug 2024 -15 | Aug 2024 | -15 |
Nov 2024 -14 | Nov 2024 | -14 |
Feb 2025 -11 | Feb 2025 | -11 |
Nov 2025 -13 | Nov 2025 | -13 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Arctic Cat NPS by Gender
Arctic Cat's NPS was rated -67 by Male customers on Comparably.
Male
-67
Arctic Cat's NPS was rated -67 by Male customers on Comparably.
8%
Promoters
17%
Passives
75%
Detractors
Female
N/A
Arctic Cat's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
Arctic Cat NPS by Ethnicity
Arctic Cat's NPS was rated -82 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -82 | Caucasian | -82 |
Arctic Cat NPS by Age
Arctic Cat's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
Arctic Cat NPS by Usage
Arctic Cat's NPS was rated -57 points by customers who have used Arctic Cat's products/services for Over 10 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Over 10 Years -57 | Over 10 Years | -57 |
Arctic Cat Customer Reviews
Out of the 4 Arctic Cat customer reviews 1 was positive and 3 were constructive. Arctic Cat customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Arctic Cat Customer Loyalty
82%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
82% of Arctic Cat users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Arctic Cat Customer Loyalty Score by Gender
Arctic Cat's Customer Loyalty score was rated 78 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Arctic Cat.
Male
78%
Yes
Female
N/A
Yes
Arctic Cat Customer Loyalty Score by Ethnicity
Arctic Cat's Customer Loyalty score was rated 75% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Arctic Cat.
75
out of 100
Caucasian
Arctic Cat Customer Loyalty Score by Age
Arctic Cat's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Arctic Cat.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
51-55 100% | 51-55 | 100% |
56-60 100% | 56-60 | 100% |
66+ 33% | 66+ | 33% |
Arctic Cat Customer Loyalty Score by Usage
Arctic Cat's Customer Loyalty score was rated 74% by customers who have used Arctic Cat's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Arctic Cat Product Quality
3/5
Arctic Cat has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
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Arctic Cat Product Information
Arctic Cat’s product quality score is a 3 out of 5 as rated by its users and customers.
- Website
- http://arcticcat.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Professional Services
Quick Insights into Arctic Cat Product Quality
Arctic Cat's Product Quality score was rated highest by customers ages 51-55, and rated lowest by customers ages 56-60.
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Ranked Arctic Cat Product Quality the Highest
Ranked Arctic Cat Product Quality the Lowest
Arctic Cat Product Quality Score by Gender
Arctic Cat's Product Quality score was rated 1.9 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Arctic Cat.
Male
1.9/5
Female
N/A
Arctic Cat Product Quality Score by Ethnicity
Arctic Cat's Product Quality score was rated 1.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Arctic Cat.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Arctic Cat Product Quality Score by Age
Arctic Cat's Product Quality score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Arctic Cat.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
51-55 2.6 | 51-55 | 2.6 |
56-60 1.5 | 56-60 | 1.5 |
66+ 1.9 | 66+ | 1.9 |
Arctic Cat Product Quality Score by Usage
Arctic Cat's Product Quality score was rated 2.3 stars by customers who have used Arctic Cat's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Arctic Cat Pricing
Arctic Cat ROI & Value For Money
3/5
Arctic Cat has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Arctic Cat's overall ROI score rated by its users and customers.
Quick Insights into Arctic Cat ROI
Arctic Cat's ROI score was rated highest by customers ages 51-55, and rated lowest by customers ages 56-60.
Sign Up to unlock insights into how customers have ranked Arctic Cat's ROI score.
Ranked Arctic Cat ROI the Highest
Ranked Arctic Cat ROI the Lowest
Arctic Cat ROI Score by Gender
Arctic Cat's ROI score was rated 2 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Arctic Cat.
Male
2/5
Female
N/A
Arctic Cat ROI Score by Ethnicity
Arctic Cat's ROI score was rated 1.7 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Arctic Cat.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.7 | Caucasian | 1.7 |
Arctic Cat ROI Score by Age
Arctic Cat's ROI score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Arctic Cat.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
51-55 2.5 | 51-55 | 2.5 |
56-60 1.5 | 56-60 | 1.5 |
66+ 2.5 | 66+ | 2.5 |
Arctic Cat ROI Score by Usage
Arctic Cat's ROI score was rated 2.5 stars by customers who have used Arctic Cat's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Arctic Cat Customer Satisfaction (CSAT)
Arctic Cat Customer Satisfaction (CSAT) Score
50 / 100
Arctic Cat has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
21%
Satisfied
29%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
14%
Very Dissatisfied
29%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Arctic Cat Customer Satisfaction
Arctic Cat's Customer Satisfaction score was rated highest by customers ages 51-55, and rated lowest by customers ages 56-60.
Sign Up to unlock insights into how customers have ranked Arctic Cat's Customer Satisfaction.
Ranked Arctic Cat Customer Satisfaction the Highest
Ranked Arctic Cat Customer Satisfaction the Lowest
Arctic Cat Customer Satisfaction Score by Gender
Arctic Cat's Customer Satisfaction score was rated 26 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Arctic Cat.
26 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 26% | |
Neither Satisfied nor Dissatisfied | 8% | |
Dissatisfied | 8% | |
Very Dissatisfied | 58% |
Arctic Cat Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Arctic Cat's Customer Satisfaction (CSAT) score was rated 18% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Arctic Cat.
18 / 100
Very Satisfied
0%
Satisfied
18%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
9%
Very Dissatisfied
64%
Arctic Cat Customer Satisfaction Score by Age
Arctic Cat's Customer Satisfaction score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Arctic Cat.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 51-55 | 34% | |||||||||||||||
| 56-60 | 0% | |||||||||||||||
| 66+ | 25% |
Arctic Cat Customer Satisfaction Score by Usage
Arctic Cat's Customer Satisfaction score was rated 29 points by customers who have used Arctic Cat's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Arctic Cat Customer Service
2.6/5
Arctic Cat has an overall Customer Service score of 2.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Arctic Cat's overall Customer Service score rated by its users and customers.
About Arctic Cat's Customer Service
Address
Thief River Falls, MN
Website
http://arcticcat.com
Phone Number
763-354-1800
Quick Insights into Arctic Cat Customer Service
Arctic Cat's Customer Service score was rated highest by customers ages 51-55, and rated lowest by customers ages 56-60.
Sign Up to unlock insights into how customers have ranked Arctic Cat's Customer Service score.
Ranked Arctic Cat Customer Service the Highest
Ranked Arctic Cat Customer Service the Lowest
Arctic Cat Customer Service Score by Gender
Arctic Cat's Customer Service score was rated 1.7 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Arctic Cat.
Male
1.7/5
Female
N/A
Arctic Cat Customer Service Score by Ethnicity
Arctic Cat's Customer Service score was rated 1.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Arctic Cat.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Arctic Cat Customer Service Score by Age
Arctic Cat's Customer Service score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Arctic Cat.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
51-55 2.5 | 51-55 | 2.5 |
56-60 1.5 | 56-60 | 1.5 |
66+ 1.6 | 66+ | 1.6 |
Arctic Cat Customer Service Score by Usage
Arctic Cat's Customer Service score was rated 2.3 stars by customers who have used Arctic Cat's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Arctic Cat as an Employer
2.8/5
Arctic Cat has a 2.8/5 stars for its overall company culture rated by their employees
top
50%
Consumer vs. Employees
Arctic Cat scored a -13 for Net Promoter Score and a -19 for Employee Net Promoter Score. NPS gauges how likely a customer of Arctic Cat would recommend the brand to a friend. ENPS measures how likely Arctic Cat employees would recommend working at Arctic Cat to a friend.
Net Promoter Score
-13
NPS Score
| 35% | Promoters |
|---|---|
| 17% | Passive |
| 48% | Detractors |
Employee Net Promoter Score
-19
eNPS Score
| 31% | Promoters |
|---|---|
| 19% | Passive |
| 50% | Detractors |
