

Manufacturer of glass and metal packaging products. The company's glass and metal packaging products glass bottles, metal cans and container, enabling beverage packaging companies with strong and durable quality packaging material.
Ardagh Group's Net Promoter Score (NPS) is a 17 with 50% Promoters, 17% Passives, and 33% Detractors. Net Promoter Score tracks whether Ardagh Group's customers would recommend using the product based on a scale of -100 to 100.
| 50% | Promoters |
|---|---|
| 17% | Passives |
| 33% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jul 2021 100 | Jul 2021 | 100 |
Feb 2022 0 | Feb 2022 | 0 |
Jun 2022 33 | Jun 2022 | 33 |
Nov 2022 25 | Nov 2022 | 25 |
May 2023 49 | May 2023 | 49 |
Jun 2023 57 | Jun 2023 | 57 |
Mar 2024 55 | Mar 2024 | 55 |
May 2024 40 | May 2024 | 40 |
Feb 2025 27 | Feb 2025 | 27 |
Apr 2025 17 | Apr 2025 | 17 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
89% of Ardagh Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Ardagh Group has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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Ardagh Group’s product quality score is a 4.1 out of 5 as rated by its users and customers.
Ardagh Group has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Ardagh Group has an overall Customer Satisfaction score of 67 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Ardagh Group has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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56, rue Charles Martel, Luxembourg, 2134 Iceland
www.ardaghgroup.com
7
Ardagh Group scored a 17 for Net Promoter Score and a -38 for Employee Net Promoter Score. NPS gauges how likely a customer of Ardagh Group would recommend the brand to a friend. ENPS measures how likely Ardagh Group employees would recommend working at Ardagh Group to a friend.
| 50% | Promoters |
|---|---|
| 17% | Passive |
| 33% | Detractors |
| 23% | Promoters |
|---|---|
| 16% | Passive |
| 61% | Detractors |