Asurion NPS & Customer Reviews | Comparably
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Asurion
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About Asurion's Brand

We’re a global technology solutions company. Every day, we enhance our customers’ lives by helping them protect, connect and enjoy their tech.

Brand at a Glance

71%
Customer Loyalty
1.5/5
Product Quality
1.5/5
Pricing
1.5/5
Customer Service

Asurion CMO
  Asurion CMO

Teresa May

Teresa May serves as the Chief Marketing Officer of Asurion. Teresa started at Asurion in May of 2018. Teresa is currently based in the Greater Nashville Area, TN.

Asurion NPS

Asurion's Net Promoter Score (NPS) is a -70 with 15% Promoters, 0% Passives, and 85% Detractors. Net Promoter Score tracks whether Asurion's customers would recommend using the product based on a scale of -100 to 100.

Asurion Overall NPS

-70
NPS
15%Promoters
0%Passives
85%Detractors
Asurion Overall NPS

Asurion NPS Trend

-100
-50
0
50
100
May 2024
-67
May 2024-67
Jun 2024
-67
Jun 2024-67
Jul 2024
-69
Jul 2024-69
Aug 2024
-69
Aug 2024-69
Sep 2024
-69
Sep 2024-69
Oct 2024
-71
Oct 2024-71
Nov 2024
-69
Nov 2024-69
Dec 2024
-69
Dec 2024-69
Jan 2025
-71
Jan 2025-71
Feb 2025
-69
Feb 2025-69
Mar 2025
-69
Mar 2025-69
Sep 2025
-69
Sep 2025-69

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Asurion NPS by Gender

Male customers rated Asurion's NPS 2 points higher than Female customers.

Male

-80

Asurion's NPS was rated -80 by Male customers on Comparably.

10%
Promoters
0%
Passives
90%
Detractors

Female

-82

Asurion's NPS was rated -82 by Female customers on Comparably.

9%
Promoters
0%
Passives
91%
Detractors

Asurion NPS by Ethnicity

Asurion's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Native American customers.

-100
-50
0
50
100
Caucasian
-80
Caucasian-80
Hispanic or Latino
-100
Hispanic or Latino-100
African American/Black
-64
African American/Black-64
Asian or Pacific Islander
-50
Asian or Pacific Islander-50
Native American
-100
Native American-100
Other
-92
Other-92

Asurion NPS by Age

Asurion's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

0
20
40
60
80
100
Promoters
40%
Passives
0%
Detractors
60%
18-2540%0%60%
Promoters
11%
Passives
0%
Detractors
89%
26-3011%0%89%
Promoters
13%
Passives
0%
Detractors
87%
31-3513%0%87%
Promoters
0%
Passives
0%
Detractors
100%
36-400%0%100%
Promoters
0%
Passives
0%
Detractors
100%
41-450%0%100%
Promoters
9%
Passives
0%
Detractors
91%
46-509%0%91%
Promoters
0%
Passives
0%
Detractors
100%
51-550%0%100%
Promoters
18%
Passives
0%
Detractors
82%
56-6018%0%82%
Promoters
0%
Passives
0%
Detractors
100%
61-650%0%100%
Promoters
12%
Passives
0%
Detractors
88%
66+12%0%88%

Asurion NPS by Usage

Asurion's NPS was rated the highest by customers who have used Asurion's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

-100
-50
0
50
100
Less than 1 Year
-84
Less than 1 Year-84
1 to 2 Years
-88
1 to 2 Years-88
2 to 5 Years
-78
2 to 5 Years-78
5 to 10 Years
-72
5 to 10 Years-72
Over 10 Years
-94
Over 10 Years-94

Asurion Customer Loyalty

71%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

71% of Asurion users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

71
71%
29
29%
Asurion Customer Loyalty

Asurion Customer Loyalty Score by Gender

Female customers rated Asurion's Customer Loyalty score 4% higher than Male customers.

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Male
67%
Yes
Female
71%
Yes

Asurion Customer Loyalty Score by Ethnicity

Asurion's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Native American customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Asurion.
70
out of 100
Caucasian
80
out of 100
Hispanic or Latino
75
out of 100
African American/Black
100
out of 100
Asian or Pacific Islander
33
out of 100
Native American
69
out of 100
Other

Asurion Customer Loyalty Score by Age

Asurion's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 31-35.

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0
20%
40%
60%
80%
100%
18-25
82%
18-2582%
26-30
80%
26-3080%
31-35
40%
31-3540%
36-40
73%
36-4073%
41-45
89%
41-4589%
46-50
67%
46-5067%
51-55
87%
51-5587%
56-60
74%
56-6074%
61-65
55%
61-6555%
66+
63%
66+63%

Asurion Customer Loyalty Score by Usage

Asurion's Customer Loyalty score was rated the highest by customers who have used Asurion's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
33%
1 to 2 Years
42%
2 to 5 Years
79%
5 to 10 Years
75%
Over 10 Years
85%

Asurion Customer Loyalty Score by Industry

Asurion's Customer Loyalty score was rated the highest by Government and Public Policy industry customers, and the lowest by Construction industry customers.

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Tech
55%
Accounting
55%
Arts and Entertainment
64%
Automotive and Transportation
78%
Construction
33%
Education
49%
Government and Public Policy
100%
Healthcare, Hospitals and Medicine
59%
Insurance
89%
Manufacturing and Machinery
70%
Military and Defense
40%
Retail
55%

Asurion Product Quality

1.5/5

Asurion has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.

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Asurion Product Information

Asurion’s product quality score is a 1.5 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Asurion's product the highest.

Website
http://www.asurion.com
Company Size
10,000+ Employees

Industry

Tech
FinTech
Hardware and Devices
Insurance

Quick Insights into Asurion Product Quality

Asurion's Product Quality score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.

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Ranked Asurion Product Quality the Highest

18-25
2.1
Asian or Pacific Islander
1.6
1 to 2 Years
1.5

Ranked Asurion Product Quality the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Asurion Product Quality Score by Gender

Asurion's Product Quality score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

Asurion Product Quality Score by Ethnicity

Asurion's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
1.5
Caucasian1.5
Hispanic or Latino
1.5
Hispanic or Latino1.5
African American/Black
1.5
African American/Black1.5
Asian or Pacific Islander
1.6
Asian or Pacific Islander1.6
Native American
1.5
Native American1.5
Other
1.5
Other1.5

Asurion Product Quality Score by Age

Asurion's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Asurion.
0
1
2
3
4
5
18-25
2.1
18-252.1
26-30
1.5
26-301.5
31-35
1.5
31-351.5
36-40
1.5
36-401.5
41-45
1.5
41-451.5
46-50
1.5
46-501.5
51-55
1.5
51-551.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.6
66+1.6

Asurion Product Quality Score by Usage

Asurion's Product Quality score was rated 1.5 stars by customers who have used Asurion's products/services for 1 to 2 Years, and by customers with Over 10 Years of usage.

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Less than 1 Year
1.5
1 to 2 Years
1.5
2 to 5 Years
1.5
5 to 10 Years
1.5
Over 10 Years
1.5

Asurion Product Quality Score by Industry

Asurion's Product Quality score was rated 1.5 stars by both Accounting and Tech industry customers.

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Tech
1.5
Accounting
1.5
Arts and Entertainment
1.5
Automotive and Transportation
1.5
Construction
1.5
Education
1.5
Government and Public Policy
1.5
Healthcare, Hospitals and Medicine
1.5
Insurance
1.5
Manufacturing and Machinery
1.5
Military and Defense
1.5
Retail
1.5

Asurion Pricing

Asurion ROI & Value For Money

1.5/5

Asurion has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.

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Asurion Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry.

Quick Insights into Asurion ROI

Asurion's ROI score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.

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Ranked Asurion ROI the Highest

18-25
2.1
Asian or Pacific Islander
1.6
1 to 2 Years
1.5

Ranked Asurion ROI the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Asurion ROI Score by Gender

Asurion's ROI score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

Asurion ROI Score by Ethnicity

Asurion's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
1.5
Caucasian1.5
Hispanic or Latino
1.5
Hispanic or Latino1.5
African American/Black
1.5
African American/Black1.5
Asian or Pacific Islander
1.6
Asian or Pacific Islander1.6
Native American
1.5
Native American1.5
Other
1.5
Other1.5

Asurion ROI Score by Age

Asurion's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.

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0
1
2
3
4
5
18-25
2.1
18-252.1
26-30
1.5
26-301.5
31-35
1.5
31-351.5
36-40
1.5
36-401.5
41-45
1.5
41-451.5
46-50
1.5
46-501.5
51-55
1.5
51-551.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.5
66+1.5

Asurion ROI Score by Usage

Asurion's ROI score was rated 1.5 stars by customers who have used Asurion's products/services for 1 to 2 Years, and by customers with Over 10 Years of usage.

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Less than 1 Year
1.5
1 to 2 Years
1.5
2 to 5 Years
1.5
5 to 10 Years
1.5
Over 10 Years
1.5

Asurion ROI Score by Industry

Asurion's ROI score was rated 1.5 stars by both Accounting and Tech industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Tech
1.5
Accounting
1.5
Arts and Entertainment
1.5
Automotive and Transportation
1.5
Construction
1.5
Education
1.5
Government and Public Policy
1.5
Healthcare, Hospitals and Medicine
1.5
Insurance
1.5
Manufacturing and Machinery
1.5
Military and Defense
1.5
Retail
1.5

Asurion Customer Satisfaction (CSAT)

Asurion Customer Satisfaction (CSAT) Score

11 / 100

Asurion has an overall Customer Satisfaction score of 11 rated by its users and customers.

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Very Satisfied11%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied7%
Very Dissatisfied82%
Very Satisfied
11%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
7%
Very Dissatisfied
82%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Asurion Customer Satisfaction

Asurion's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers from the Retail industry.

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Ranked Asurion Customer Satisfaction the Highest

18-25
33%
Asian or Pacific Islander
25%
5 to 10 Years
22%

Ranked Asurion Customer Satisfaction the Lowest

61-65
0%
Native American
0%
Retail
0%

Asurion Customer Satisfaction Score by Gender

Male customers rated Asurion's Customer Satisfaction score 1 points higher than Female customers.

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10 / 100
Male
Very Satisfied
10%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
6%
Very Dissatisfied
84%
9 / 100
Female
Very Satisfied
9%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
3%
Very Dissatisfied
88%

Asurion Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Asurion's Customer Satisfaction (CSAT) score was rated 12% according to Caucasian users and customers.

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12 / 100
Very Satisfied12%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied5%
Very Dissatisfied83%
Very Satisfied
12%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
5%
Very Dissatisfied
83%

CSAT according to Hispanic or Latino

Asurion's Customer Satisfaction (CSAT) score was rated 0% according to Hispanic or Latino users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied100%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%

CSAT according to African American/Black

Asurion's Customer Satisfaction (CSAT) score was rated 10% according to African American/Black users and customers.

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10 / 100
Very Satisfied10%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied10%
Very Dissatisfied80%
Very Satisfied
10%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
80%

CSAT according to Asian or Pacific Islander

Asurion's Customer Satisfaction (CSAT) score was rated 25% according to Asian or Pacific Islander users and customers.

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25 / 100
Very Satisfied25%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied75%
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
75%

CSAT according to Native American

Asurion's Customer Satisfaction (CSAT) score was rated 0% according to Native American users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied100%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%

CSAT according to Other

Asurion's Customer Satisfaction (CSAT) score was rated 8% according to Other users and customers.

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8 / 100
Very Satisfied8%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied4%
Very Dissatisfied88%
Very Satisfied
8%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
4%
Very Dissatisfied
88%

Asurion Customer Satisfaction Score by Age

Asurion's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
18-25 CSAT Score
33%
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
18-2533%
26-30 CSAT Score
11%
Very Satisfied
11%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
11%
Very Dissatisfied
78%
26-3011%
31-35 CSAT Score
18%
Very Satisfied
18%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
9%
Very Dissatisfied
73%
31-3518%
36-40 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
36-400%
41-45 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
41-450%
46-50 CSAT Score
20%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
80%
46-5020%
51-55 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
51-550%
56-60 CSAT Score
20%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
13%
Very Dissatisfied
67%
56-6020%
61-65 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
61-650%
66+ CSAT Score
13%
Very Satisfied
13%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
6%
Very Dissatisfied
81%
66+13%

Asurion Customer Satisfaction Score by Usage

Asurion's Customer Satisfaction score was rated the highest by customers who have used Asurion's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
10
1 to 2 Years
0
2 to 5 Years
9
5 to 10 Years
22
Over 10 Years
4

Asurion Customer Satisfaction Score by Industry

Asurion's Customer Satisfaction score was rated the highest by Insurance industry customers, and the lowest by Retail industry customers.

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Tech
12
Accounting
0
Arts and Entertainment
0
Automotive and Transportation
0
Construction
0
Education
0
Government and Public Policy
0
Healthcare, Hospitals and Medicine
11
Insurance
14
Manufacturing and Machinery
0
Military and Defense
0
Retail
0

Asurion Customer Service

1.5/5

Asurion has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.

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About Asurion's Customer Service

Address

1101 Church St, Nashville, TN 37203


Website

http://www.asurion.com


Phone Number

615-837-3000

Quick Insights into Asurion Customer Service

Asurion's Customer Service score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.

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Ranked Asurion Customer Service the Highest

18-25
2.1
Asian or Pacific Islander
1.6
1 to 2 Years
1.5

Ranked Asurion Customer Service the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Asurion Customer Service Score by Gender

Asurion's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

Asurion Customer Service Score by Ethnicity

Asurion's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Asurion.
0
20
40
60
80
100
Caucasian
1.5
Caucasian1.5
Hispanic or Latino
1.5
Hispanic or Latino1.5
African American/Black
1.5
African American/Black1.5
Asian or Pacific Islander
1.6
Asian or Pacific Islander1.6
Native American
1.5
Native American1.5
Other
1.5
Other1.5

Asurion Customer Service Score by Age

Asurion's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.

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0
20
40
60
80
100
18-25
2.1
18-252.1
26-30
1.5
26-301.5
31-35
1.5
31-351.5
36-40
1.5
36-401.5
41-45
1.5
41-451.5
46-50
1.7
46-501.7
51-55
1.5
51-551.5
56-60
1.5
56-601.5
61-65
1.5
61-651.5
66+
1.5
66+1.5

Asurion Customer Service Score by Usage

Asurion's Customer Service score was rated 1.5 stars by customers who have used Asurion's products/services for 1 to 2 Years, and by customers with Over 10 Years of usage.

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Less than 1 Year
1.5
1 to 2 Years
1.5
2 to 5 Years
1.5
5 to 10 Years
1.5
Over 10 Years
1.5

Asurion Customer Service Score by Industry

Asurion's Customer Service score was rated 1.5 stars by both Accounting and Tech industry customers.

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Tech
1.5
Accounting
1.5
Arts and Entertainment
1.5
Automotive and Transportation
1.5
Construction
1.5
Education
1.5
Government and Public Policy
1.5
Healthcare, Hospitals and Medicine
1.5
Insurance
1.5
Manufacturing and Machinery
1.5
Military and Defense
1.5
Retail
1.5

Asurion as an Employer

4.7/5

Asurion has a 4.7/5 stars for its overall company culture rated by their employees

  Asurion CEO
top
5%
CEO of Asurion

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Asurion scored a -70 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of Asurion would recommend the brand to a friend. ENPS measures how likely Asurion employees would recommend working at Asurion to a friend.

Net Promoter Score

-70
NPS Score
15%Promoters
0%Passive
85%Detractors

Employee Net Promoter Score

50
eNPS Score
63%Promoters
24%Passive
13%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail