19
NPS
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Awardco
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About Awardco's Brand
Awardco is employee rewards and recognition that builds culture, incentivizes performance, and powers engagement.
Brand at a Glance
61%
Customer Loyalty
3.4/5
Product Quality
3.6/5
Pricing
3.5/5
Customer Service
Awardco NPS
Awardco's Net Promoter Score (NPS) is a 19 with 53% Promoters, 13% Passives, and 34% Detractors. Net Promoter Score tracks whether Awardco's customers would recommend using the product based on a scale of -100 to 100.
Awardco Overall NPS
| 53% | Promoters |
|---|---|
| 13% | Passives |
| 34% | Detractors |
Awardco NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2024 33 | Feb 2024 | 33 |
Apr 2024 25 | Apr 2024 | 25 |
May 2024 28 | May 2024 | 28 |
Oct 2024 14 | Oct 2024 | 14 |
Nov 2024 19 | Nov 2024 | 19 |
Jan 2025 12 | Jan 2025 | 12 |
Feb 2025 8 | Feb 2025 | 8 |
May 2025 11 | May 2025 | 11 |
Jul 2025 15 | Jul 2025 | 15 |
Aug 2025 14 | Aug 2025 | 14 |
Sep 2025 15 | Sep 2025 | 15 |
Jan 2026 19 | Jan 2026 | 19 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Awardco NPS by Gender
Female customers rated Awardco's NPS 1 points higher than Male customers.
Male
-43
Awardco's NPS was rated -43 by Male customers on Comparably.
14%
Promoters
29%
Passives
57%
Detractors
Female
-42
Awardco's NPS was rated -42 by Female customers on Comparably.
29%
Promoters
0%
Passives
71%
Detractors
Awardco NPS by Ethnicity
Awardco's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -34 | Caucasian | -34 |
African American/Black -25 | African American/Black | -25 |
Awardco NPS by Age
Awardco's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
Awardco NPS by Usage
Awardco's NPS was rated the highest by customers who have used Awardco's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -75 | Less than 1 Year | -75 |
1 to 2 Years -60 | 1 to 2 Years | -60 |
2 to 5 Years -25 | 2 to 5 Years | -25 |
Awardco Customer Loyalty
61%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
61% of Awardco users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Awardco Customer Loyalty Score by Gender
Male customers rated Awardco's Customer Loyalty score 38% higher than Female customers.
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Male
74%
Yes
Female
36%
Yes
Awardco Customer Loyalty Score by Ethnicity
Awardco's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Awardco.
70
out of 100
Caucasian
55
out of 100
African American/Black
Awardco Customer Loyalty Score by Age
Awardco's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Awardco.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
26-30 70% | 26-30 | 70% |
36-40 40% | 36-40 | 40% |
Awardco Customer Loyalty Score by Usage
Awardco's Customer Loyalty score was rated the highest by customers who have used Awardco's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Awardco Customer Loyalty Score by Industry
Awardco's Customer Loyalty score was rated 74% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Awardco Product Quality
3.4/5
Awardco has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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Awardco Product Information
Awardco’s product quality score is a 3.4 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Awardco's product the highest.
- Website
- http://www.awardco.com
- Company Size
- 201-500 Employees
Industry
Tech
SaaS
Quick Insights into Awardco Product Quality
Awardco's Product Quality score was rated highest by customers ages 26-30, and rated lowest by customers ages 36-40.
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Ranked Awardco Product Quality the Highest
Ranked Awardco Product Quality the Lowest
Awardco Product Quality Score by Gender
Male customers rated Awardco's Product Quality score 0.8 stars higher than Female customers.
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Male
3.3/5
Female
2.5/5
Awardco Product Quality Score by Ethnicity
Awardco's Product Quality score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Awardco.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
African American/Black 3 | African American/Black | 3 |
Awardco Product Quality Score by Age
Awardco's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Awardco.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
26-30 3.8 | 26-30 | 3.8 |
36-40 1.5 | 36-40 | 1.5 |
Awardco Product Quality Score by Usage
Awardco's Product Quality score was rated the highest by customers who have used Awardco's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Awardco Product Quality Score by Industry
Awardco's Product Quality score was rated 3.3 stars by Tech industry customers.
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Awardco Pricing
Awardco ROI & Value For Money
3.6/5
Awardco has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Awardco Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Awardco ROI
Awardco's ROI score was rated highest by customers ages 26-30, and rated lowest by customers ages 36-40.
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Ranked Awardco ROI the Highest
Ranked Awardco ROI the Lowest
Awardco ROI Score by Gender
Male customers rated Awardco's ROI score 1 stars higher than Female customers.
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Male
3.5/5
Female
2.5/5
Awardco ROI Score by Ethnicity
Awardco's ROI score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Awardco.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
African American/Black 3.4 | African American/Black | 3.4 |
Awardco ROI Score by Age
Awardco's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Awardco.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
26-30 3.8 | 26-30 | 3.8 |
36-40 1.6 | 36-40 | 1.6 |
Awardco ROI Score by Usage
Awardco's ROI score was rated the highest by customers who have used Awardco's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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Awardco ROI Score by Industry
Awardco's ROI score was rated 3.5 stars by Tech industry customers.
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Awardco Customer Satisfaction (CSAT)
Awardco Customer Satisfaction (CSAT) Score
56 / 100
Awardco has an overall Customer Satisfaction score of 56 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
40%
Satisfied
16%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
24%
Very Dissatisfied
12%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Awardco Customer Satisfaction
Awardco's Customer Satisfaction score was rated highest by customers who have used Awardco's products/services for 2 to 5 Years, and rated lowest by customers who have used Awardco's products/services for 1 to 2 Years.
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Ranked Awardco Customer Satisfaction the Highest
Ranked Awardco Customer Satisfaction the Lowest
Awardco Customer Satisfaction Score by Gender
Male customers rated Awardco's Customer Satisfaction score 33 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Awardco.
66 / 100
MaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 17% | |
Very Dissatisfied | 17% |
33 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 50% | |
Very Dissatisfied | 17% |
Awardco Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Awardco's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Awardco.
50 / 100
Very Satisfied
33%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
17%
CSAT according to African American/Black
Awardco's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.
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67 / 100
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
0%
Awardco Customer Satisfaction Score by Age
Awardco's Customer Satisfaction score was rated 0 points by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Awardco.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 36-40 | 0% |
Awardco Customer Satisfaction Score by Usage
Awardco's Customer Satisfaction score was rated the highest by customers who have used Awardco's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Awardco Customer Satisfaction Score by Industry
Awardco's Customer Satisfaction score was rated 66 points by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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"title": "Awardco Customer Satisfaction Score by Industry",
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"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 66,
"stars": 0,
"csatScore": 66,
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"scoreClassName": "max",
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}Awardco Customer Service
3.5/5
Awardco has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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About Awardco's Customer Service
Address
2080 W 400 N, Lindon, UT 84042
Website
http://www.awardco.com
Phone Number
800-320-0893
Awardco's Social Links
Quick Insights into Awardco Customer Service
Awardco's Customer Service score was rated highest by customers ages 26-30, and rated lowest by customers ages 36-40.
Sign Up to unlock insights into how customers have ranked Awardco's Customer Service score.
Ranked Awardco Customer Service the Highest
Ranked Awardco Customer Service the Lowest
Awardco Customer Service Score by Gender
Male customers rated Awardco's Customer Service score 0.9 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Awardco.
Male
3.1/5
Female
2.2/5
Awardco Customer Service Score by Ethnicity
Awardco's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Awardco.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.9 | Caucasian | 2.9 |
African American/Black 3 | African American/Black | 3 |
Awardco Customer Service Score by Age
Awardco's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Awardco.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
26-30 3.5 | 26-30 | 3.5 |
36-40 1.5 | 36-40 | 1.5 |
Awardco Customer Service Score by Usage
Awardco's Customer Service score was rated the highest by customers who have used Awardco's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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Awardco Customer Service Score by Industry
Awardco's Customer Service score was rated 3.3 stars by Tech industry customers.
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Awardco as an Employer
4.9/5
Awardco has a 4.9/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Awardco scored a 19 for Net Promoter Score and a 73 for Employee Net Promoter Score. NPS gauges how likely a customer of Awardco would recommend the brand to a friend. ENPS measures how likely Awardco employees would recommend working at Awardco to a friend.
Net Promoter Score
19
NPS Score
| 53% | Promoters |
|---|---|
| 13% | Passive |
| 34% | Detractors |
Employee Net Promoter Score
73
eNPS Score
| 81% | Promoters |
|---|---|
| 11% | Passive |
| 8% | Detractors |
