-39
NPS
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BetterHelp
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About BetterHelp's Brand
We let anyone facing life's challenges have easy, affordable, and private access to a licensed and certified therapist.
Brand at a Glance
58%
Customer Loyalty
2.7/5
Product Quality
2.3/5
Pricing
2.2/5
Customer Service
BetterHelp NPS
BetterHelp's Net Promoter Score (NPS) is a -39 with 26% Promoters, 9% Passives, and 65% Detractors. Net Promoter Score tracks whether BetterHelp's customers would recommend using the product based on a scale of -100 to 100.
BetterHelp Overall NPS
| 26% | Promoters |
|---|---|
| 9% | Passives |
| 65% | Detractors |
BetterHelp NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2023 -36 | Oct 2023 | -36 |
Nov 2023 -22 | Nov 2023 | -22 |
Dec 2023 -29 | Dec 2023 | -29 |
Jan 2024 -26 | Jan 2024 | -26 |
Mar 2024 -21 | Mar 2024 | -21 |
Apr 2024 -24 | Apr 2024 | -24 |
May 2024 -28 | May 2024 | -28 |
Aug 2024 -35 | Aug 2024 | -35 |
Sep 2024 -32 | Sep 2024 | -32 |
Dec 2024 -34 | Dec 2024 | -34 |
Apr 2025 -36 | Apr 2025 | -36 |
May 2025 -39 | May 2025 | -39 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
BetterHelp NPS by Gender
BetterHelp's NPS was rated -40 by both Female and Male customers on Comparably.
Male
-40
BetterHelp's NPS was rated -40 by Male customers on Comparably.
30%
Promoters
0%
Passives
70%
Detractors
Female
-40
BetterHelp's NPS was rated -40 by Female customers on Comparably.
20%
Promoters
20%
Passives
60%
Detractors
BetterHelp NPS by Ethnicity
BetterHelp's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -91 | Caucasian | -91 |
African American/Black 80 | African American/Black | 80 |
BetterHelp NPS by Age
BetterHelp's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.
BetterHelp NPS by Usage
BetterHelp's NPS was rated the highest by customers who have used BetterHelp's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -37 | Less than 1 Year | -37 |
1 to 2 Years -60 | 1 to 2 Years | -60 |
BetterHelp Customer Reviews
Out of the 4 BetterHelp customer reviews 2 were positive and 2 were constructive. BetterHelp customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
BetterHelp Customer Loyalty
58%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
58% of BetterHelp users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
BetterHelp Customer Loyalty Score by Gender
Female customers rated BetterHelp's Customer Loyalty score 27% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of BetterHelp.
Male
46%
Yes
Female
73%
Yes
BetterHelp Customer Loyalty Score by Ethnicity
BetterHelp's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of BetterHelp.
43
out of 100
Caucasian
100
out of 100
African American/Black
BetterHelp Customer Loyalty Score by Age
BetterHelp's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of BetterHelp.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
46-50 64% | 46-50 | 64% |
51-55 28% | 51-55 | 28% |
BetterHelp Customer Loyalty Score by Usage
BetterHelp's Customer Loyalty score was rated the highest by customers who have used BetterHelp's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
BetterHelp Product Quality
2.7/5
BetterHelp has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.
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BetterHelp Product Information
BetterHelp’s product quality score is a 2.7 out of 5 as rated by its users and customers.
- Website
- https://www.betterhelp.com
- Company Size
- 11-50 Employees
Industry
Tech
Healthcare
Quick Insights into BetterHelp Product Quality
BetterHelp's Product Quality score was rated highest by African American/Black customers, and rated lowest by customers ages 51-55.
Sign Up to unlock insights into how customers have ranked BetterHelp's Product Quality.
Ranked BetterHelp Product Quality the Highest
Ranked BetterHelp Product Quality the Lowest
BetterHelp Product Quality Score by Gender
Male customers rated BetterHelp's Product Quality score 0.1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of BetterHelp.
Male
2.9/5
Female
2.8/5
BetterHelp Product Quality Score by Ethnicity
BetterHelp's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of BetterHelp.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
African American/Black 4.5 | African American/Black | 4.5 |
BetterHelp Product Quality Score by Age
BetterHelp's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of BetterHelp.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 4.1 | 46-50 | 4.1 |
51-55 1.6 | 51-55 | 1.6 |
BetterHelp Product Quality Score by Usage
BetterHelp's Product Quality score was rated the highest by customers who have used BetterHelp's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
BetterHelp Pricing
BetterHelp ROI & Value For Money
2.3/5
BetterHelp has a value for money and ROI score of 2.3 out of 5 stars rated by its users and customers.
Sign Up to unlock BetterHelp's overall ROI score rated by its users and customers.
Quick Insights into BetterHelp ROI
BetterHelp's ROI score was rated highest by African American/Black customers, and rated lowest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked BetterHelp's ROI score.
Ranked BetterHelp ROI the Highest
Ranked BetterHelp ROI the Lowest
BetterHelp ROI Score by Gender
Male customers rated BetterHelp's ROI score 0.2 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of BetterHelp.
Male
2.5/5
Female
2.3/5
BetterHelp ROI Score by Ethnicity
BetterHelp's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of BetterHelp.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 4.7 | African American/Black | 4.7 |
BetterHelp ROI Score by Age
BetterHelp's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full ROI by Age data of BetterHelp.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 3.2 | 46-50 | 3.2 |
51-55 1.6 | 51-55 | 1.6 |
BetterHelp ROI Score by Usage
BetterHelp's ROI score was rated the highest by customers who have used BetterHelp's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
BetterHelp Customer Satisfaction (CSAT)
BetterHelp Customer Satisfaction (CSAT) Score
35 / 100
BetterHelp has an overall Customer Satisfaction score of 35 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
25%
Satisfied
10%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
10%
Very Dissatisfied
45%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into BetterHelp Customer Satisfaction
BetterHelp's Customer Satisfaction score was rated highest by African American/Black customers, and rated lowest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked BetterHelp's Customer Satisfaction.
Ranked BetterHelp Customer Satisfaction the Highest
Ranked BetterHelp Customer Satisfaction the Lowest
BetterHelp Customer Satisfaction Score by Gender
Male customers rated BetterHelp's Customer Satisfaction score 5 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of BetterHelp.
45 / 100
MaleVery Satisfied | 45% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 11% | |
Very Dissatisfied | 44% |
40 / 100
FemaleVery Satisfied | 10% | |
|---|---|---|
Satisfied | 30% | |
Neither Satisfied nor Dissatisfied | 10% | |
Dissatisfied | 0% | |
Very Dissatisfied | 50% |
BetterHelp Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
BetterHelp's Customer Satisfaction (CSAT) score was rated 20% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of BetterHelp.
20 / 100
Very Satisfied
10%
Satisfied
10%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
70%
CSAT according to African American/Black
BetterHelp's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of BetterHelp.
100 / 100
Very Satisfied
60%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
BetterHelp Customer Satisfaction Score by Age
BetterHelp's Customer Satisfaction score was rated 80 points by customers ages 46-50 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of BetterHelp.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 46-50 | 80% |
BetterHelp Customer Satisfaction Score by Usage
BetterHelp's Customer Satisfaction score was rated 40 points by customers who have used BetterHelp's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
BetterHelp Customer Service
2.2/5
BetterHelp has an overall Customer Service score of 2.2 out of 5 stars rated by its users and customers.
Sign Up to unlock BetterHelp's overall Customer Service score rated by its users and customers.
About BetterHelp's Customer Service
Address
Sunnyvale, CA
Website
https://www.betterhelp.com
Quick Insights into BetterHelp Customer Service
BetterHelp's Customer Service score was rated highest by African American/Black customers, and rated lowest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked BetterHelp's Customer Service score.
Ranked BetterHelp Customer Service the Highest
Ranked BetterHelp Customer Service the Lowest
BetterHelp Customer Service Score by Gender
Female customers rated BetterHelp's Customer Service score 0.2 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of BetterHelp.
Male
2.1/5
Female
2.3/5
BetterHelp Customer Service Score by Ethnicity
BetterHelp's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of BetterHelp.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 4.7 | African American/Black | 4.7 |
BetterHelp Customer Service Score by Age
BetterHelp's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of BetterHelp.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
46-50 3.2 | 46-50 | 3.2 |
51-55 1.5 | 51-55 | 1.5 |
BetterHelp Customer Service Score by Usage
BetterHelp's Customer Service score was rated 2 stars by customers who have used BetterHelp's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.
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BetterHelp as an Employer
2.4/5
BetterHelp has a 2.4/5 stars for its overall company culture rated by their employees
bottom
5%
Consumer vs. Employees
BetterHelp scored a -39 for Net Promoter Score and a -58 for Employee Net Promoter Score. NPS gauges how likely a customer of BetterHelp would recommend the brand to a friend. ENPS measures how likely BetterHelp employees would recommend working at BetterHelp to a friend.
Net Promoter Score
-39
NPS Score
| 26% | Promoters |
|---|---|
| 9% | Passive |
| 65% | Detractors |
Employee Net Promoter Score
-58
eNPS Score
| 17% | Promoters |
|---|---|
| 8% | Passive |
| 75% | Detractors |
