44
NPS
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BIC
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About BIC's Brand
Manufacturer of various consumer products.
Brand at a Glance
81%
Customer Loyalty
4.1/5
Product Quality
4/5
Pricing
3.7/5
Customer Service
BIC NPS
BIC's Net Promoter Score (NPS) is a 44 with 62% Promoters, 20% Passives, and 18% Detractors. Net Promoter Score tracks whether BIC's customers would recommend using the product based on a scale of -100 to 100.
BIC Overall NPS
| 62% | Promoters |
|---|---|
| 20% | Passives |
| 18% | Detractors |
BIC NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2023 45 | Sep 2023 | 45 |
Oct 2023 47 | Oct 2023 | 47 |
Nov 2023 48 | Nov 2023 | 48 |
Mar 2024 46 | Mar 2024 | 46 |
Apr 2024 42 | Apr 2024 | 42 |
Aug 2024 43 | Aug 2024 | 43 |
Sep 2024 45 | Sep 2024 | 45 |
Mar 2025 46 | Mar 2025 | 46 |
Apr 2025 47 | Apr 2025 | 47 |
Aug 2025 48 | Aug 2025 | 48 |
Feb 2026 43 | Feb 2026 | 43 |
Apr 2026 45 | Apr 2026 | 45 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
BIC NPS by Gender
Male customers rated BIC's NPS 9 points higher than Female customers.
Male
49
BIC's NPS was rated 49 by Male customers on Comparably.
66%
Promoters
17%
Passives
17%
Detractors
Female
40
BIC's NPS was rated 40 by Female customers on Comparably.
40%
Promoters
60%
Passives
0%
Detractors
BIC NPS by Ethnicity
BIC's NPS was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 67 | Caucasian | 67 |
African American/Black 0 | African American/Black | 0 |
Other 50 | Other | 50 |
BIC NPS by Age
BIC's NPS was rated 33 points by customers ages 18-25 on Comparably.
BIC NPS by Usage
BIC's NPS was rated the highest by customers who have used BIC's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 0 | 1 to 2 Years | 0 |
5 to 10 Years 67 | 5 to 10 Years | 67 |
Over 10 Years 60 | Over 10 Years | 60 |
BIC Customer Loyalty
81%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of BIC users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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BIC Customer Loyalty Score by Gender
Male customers rated BIC's Customer Loyalty score 3% higher than Female customers.
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Male
85%
Yes
Female
82%
Yes
BIC Customer Loyalty Score by Ethnicity
BIC's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of BIC.
70
out of 100
Caucasian
70
out of 100
African American/Black
100
out of 100
Other
BIC Customer Loyalty Score by Age
BIC's Customer Loyalty score was rated 100% by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of BIC.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
BIC Customer Loyalty Score by Usage
BIC's Customer Loyalty score was rated the highest by customers who have used BIC's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
BIC Product Quality
4.1/5
BIC has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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BIC Product Information
BIC’s product quality score is a 4.1 out of 5 as rated by its users and customers.
- Website
- www.bicworld.com
- Company Size
- 10,000+ Employees
Quick Insights into BIC Product Quality
BIC's Product Quality score was rated highest by Male customers, and rated lowest by customers who have used BIC's products/services for 1 to 2 Years.
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Ranked BIC Product Quality the Highest
Ranked BIC Product Quality the Lowest
BIC Product Quality Score by Gender
Male customers rated BIC's Product Quality score 0.7 stars higher than Female customers.
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Male
4.6/5
Female
3.9/5
BIC Product Quality Score by Ethnicity
BIC's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of BIC.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
African American/Black 4.1 | African American/Black | 4.1 |
Other 4.1 | Other | 4.1 |
BIC Product Quality Score by Age
BIC's Product Quality score was rated 3.8 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of BIC.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
BIC Product Quality Score by Usage
BIC's Product Quality score was rated the highest by customers who have used BIC's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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BIC Pricing
BIC ROI & Value For Money
4/5
BIC has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Quick Insights into BIC ROI
BIC's ROI score was rated highest by Caucasian customers, and rated lowest by African American/Black customers.
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Ranked BIC ROI the Highest
Ranked BIC ROI the Lowest
BIC ROI Score by Gender
Male customers rated BIC's ROI score 0.1 stars higher than Female customers.
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Male
4.3/5
Female
4.2/5
BIC ROI Score by Ethnicity
BIC's ROI score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of BIC.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.8 | Caucasian | 4.8 |
African American/Black 3.6 | African American/Black | 3.6 |
Other 4.1 | Other | 4.1 |
BIC ROI Score by Age
BIC's ROI score was rated 3.8 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of BIC.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
BIC ROI Score by Usage
BIC's ROI score was rated the highest by customers who have used BIC's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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BIC Customer Satisfaction (CSAT)
BIC Customer Satisfaction (CSAT) Score
86 / 100
BIC has an overall Customer Satisfaction score of 86 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
41%
Satisfied
45%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
0%
Very Dissatisfied
7%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into BIC Customer Satisfaction
BIC's Customer Satisfaction score was rated highest by customers who have used BIC's products/services for 5 to 10 Years, and rated lowest by customers who have used BIC's products/services for 1 to 2 Years.
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Ranked BIC Customer Satisfaction the Highest
Ranked BIC Customer Satisfaction the Lowest
BIC Customer Satisfaction Score by Gender
Male customers rated BIC's Customer Satisfaction score 8 points higher than Female customers.
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83 / 100
MaleVery Satisfied | 83% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 17% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
75 / 100
FemaleVery Satisfied | 25% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
BIC Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
BIC's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
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67 / 100
Very Satisfied
34%
Satisfied
33%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to African American/Black
BIC's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.
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67 / 100
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
BIC's Customer Satisfaction (CSAT) score was rated 100% according to Other users and customers.
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100 / 100
Very Satisfied
67%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
BIC Customer Satisfaction Score by Usage
BIC's Customer Satisfaction score was rated the highest by customers who have used BIC's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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BIC Customer Service
3.7/5
BIC has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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About BIC's Customer Service
Address
, Clichy Cedex, 92611
Website
www.bicworld.com
Phone Number
7
Quick Insights into BIC Customer Service
BIC's Customer Service score was rated highest by customers who have used BIC's products/services for 5 to 10 Years, and rated lowest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked BIC's Customer Service score.
Ranked BIC Customer Service the Highest
Ranked BIC Customer Service the Lowest
BIC Customer Service Score by Gender
Male customers rated BIC's Customer Service score 1 stars higher than Female customers.
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Male
4.3/5
Female
3.3/5
BIC Customer Service Score by Ethnicity
BIC's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of BIC.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
African American/Black 3.6 | African American/Black | 3.6 |
Other 4.5 | Other | 4.5 |
BIC Customer Service Score by Age
BIC's Customer Service score was rated 4.1 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of BIC.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
BIC Customer Service Score by Usage
BIC's Customer Service score was rated the highest by customers who have used BIC's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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BIC as an Employer
3.3/5
BIC has a 3.3/5 stars for its overall company culture rated by their employees
top
40%
Consumer vs. Employees
BIC scored a 44 for Net Promoter Score and a -10 for Employee Net Promoter Score. NPS gauges how likely a customer of BIC would recommend the brand to a friend. ENPS measures how likely BIC employees would recommend working at BIC to a friend.
Net Promoter Score
44
NPS Score
| 62% | Promoters |
|---|---|
| 20% | Passive |
| 18% | Detractors |
Employee Net Promoter Score
-10
eNPS Score
| 31% | Promoters |
|---|---|
| 28% | Passive |
| 41% | Detractors |
