-39
NPS
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Blue Acorn
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About Blue Acorn's Brand
Blue Acorn iCi is a digital customer experience company. We partner with brands to build and optimize their Customer Experiences through data, content, and Direct-to-Consumer services. Born from the minds of engineers, data scientists, commerce experts, designers, and strategists - we are the first company to activate what’s possible through the convergence of analytics, digital commerce, customer experience, and the Experience-Driven Commerce (EDC) channel.
Brand at a Glance
68%
Customer Loyalty
2.2/5
Product Quality
2.1/5
Pricing
2/5
Customer Service
Blue Acorn NPS
Blue Acorn's Net Promoter Score (NPS) is a -39 with 26% Promoters, 9% Passives, and 65% Detractors. Net Promoter Score tracks whether Blue Acorn's customers would recommend using the product based on a scale of -100 to 100.
Blue Acorn Overall NPS
| 26% | Promoters |
|---|---|
| 9% | Passives |
| 65% | Detractors |
Blue Acorn NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2020 100 | Jun 2020 | 100 |
Mar 2021 50 | Mar 2021 | 50 |
Apr 2021 -13 | Apr 2021 | -13 |
May 2021 -36 | May 2021 | -36 |
Jun 2021 -43 | Jun 2021 | -43 |
Jul 2021 -52 | Jul 2021 | -52 |
Aug 2022 -52 | Aug 2022 | -52 |
Sep 2022 -46 | Sep 2022 | -46 |
Mar 2024 -39 | Mar 2024 | -39 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Blue Acorn NPS by Gender
Male customers rated Blue Acorn's NPS 134 points higher than Female customers.
Male
34
Blue Acorn's NPS was rated 34 by Male customers on Comparably.
67%
Promoters
0%
Passives
33%
Detractors
Female
-100
Blue Acorn's NPS was rated -100 by Female customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
Blue Acorn NPS by Ethnicity
Blue Acorn's NPS was rated -50 points by African American/Black customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
African American/Black -50 | African American/Black | -50 |
Blue Acorn NPS by Age
Blue Acorn's NPS was rated -60 points by customers ages 31-35 on Comparably.
Blue Acorn NPS by Usage
Blue Acorn's NPS was rated -42 points by customers who have used Blue Acorn's products/services for Less than 1 Year.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -42 | Less than 1 Year | -42 |
Blue Acorn Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Blue Acorn users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Blue Acorn Customer Loyalty Score by Gender
Female customers rated Blue Acorn's Customer Loyalty score 12% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Blue Acorn.
Male
70%
Yes
Female
82%
Yes
Blue Acorn Customer Loyalty Score by Ethnicity
Blue Acorn's Customer Loyalty score was rated 55% by African American/Black customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Blue Acorn.
55
out of 100
African American/Black
Blue Acorn Customer Loyalty Score by Age
Blue Acorn's Customer Loyalty score was rated 64% by customers ages 31-35 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Blue Acorn.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
31-35 64% | 31-35 | 64% |
Blue Acorn Customer Loyalty Score by Usage
Blue Acorn's Customer Loyalty score was rated 74% by customers who have used Blue Acorn's products/services for Less than 1 Year.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Blue Acorn Customer Loyalty Score by Industry
Blue Acorn's Customer Loyalty score was rated 100% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Blue Acorn Product Quality
2.2/5
Blue Acorn has an overall Product Quality score of 2.2 out of 5 stars rated by its users and customers.
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Blue Acorn Product Information
Blue Acorn’s product quality score is a 2.2 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Blue Acorn's product the highest.
- Website
- http://www.blueacornici.com
- Company Size
- 201-500 Employees
Industry
Tech
Analytics
Consumer Services
Ecommerce and Marketplaces
Quick Insights into Blue Acorn Product Quality
Blue Acorn's Product Quality score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Blue Acorn Product Quality the Highest
Ranked Blue Acorn Product Quality the Lowest
Blue Acorn Product Quality Score by Gender
Male customers rated Blue Acorn's Product Quality score 1.5 stars higher than Female customers.
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Male
3.1/5
Female
1.6/5
Blue Acorn Product Quality Score by Ethnicity
Blue Acorn's Product Quality score was rated 1.6 stars by African American/Black customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Blue Acorn.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
African American/Black 1.6 | African American/Black | 1.6 |
Blue Acorn Product Quality Score by Age
Blue Acorn's Product Quality score was rated 1.5 stars by customers ages 31-35 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Blue Acorn.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
Blue Acorn Product Quality Score by Usage
Blue Acorn's Product Quality score was rated 2.3 stars by customers who have used Blue Acorn's products/services for Less than 1 Year.
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Blue Acorn Product Quality Score by Industry
Blue Acorn's Product Quality score was rated 2.3 stars by Tech industry customers.
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Blue Acorn Pricing
Blue Acorn ROI & Value For Money
2.1/5
Blue Acorn has a value for money and ROI score of 2.1 out of 5 stars rated by its users and customers.
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Blue Acorn Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Blue Acorn ROI
Blue Acorn's ROI score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Blue Acorn ROI the Highest
Ranked Blue Acorn ROI the Lowest
Blue Acorn ROI Score by Gender
Male customers rated Blue Acorn's ROI score 1.4 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Blue Acorn.
Male
3/5
Female
1.6/5
Blue Acorn ROI Score by Ethnicity
Blue Acorn's ROI score was rated 1.7 stars by African American/Black customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Blue Acorn.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
African American/Black 1.7 | African American/Black | 1.7 |
Blue Acorn ROI Score by Age
Blue Acorn's ROI score was rated 1.5 stars by customers ages 31-35 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Blue Acorn.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
Blue Acorn ROI Score by Usage
Blue Acorn's ROI score was rated 2.2 stars by customers who have used Blue Acorn's products/services for Less than 1 Year.
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Blue Acorn ROI Score by Industry
Blue Acorn's ROI score was rated 2 stars by Tech industry customers.
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Blue Acorn Customer Satisfaction (CSAT)
Blue Acorn Customer Satisfaction (CSAT) Score
60 / 100
Blue Acorn has an overall Customer Satisfaction score of 60 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
60%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
20%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Blue Acorn Customer Service
2/5
Blue Acorn has an overall Customer Service score of 2 out of 5 stars rated by its users and customers.
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About Blue Acorn's Customer Service
Address
145 Williman St, Charleston, SC 29403
Website
http://www.blueacornici.com
Phone Number
877-944-2583
Blue Acorn's Social Links
Quick Insights into Blue Acorn Customer Service
Blue Acorn's Customer Service score was rated highest by Male customers, and rated lowest by Female customers.
Sign Up to unlock insights into how customers have ranked Blue Acorn's Customer Service score.
Ranked Blue Acorn Customer Service the Highest
Ranked Blue Acorn Customer Service the Lowest
Blue Acorn Customer Service Score by Gender
Male customers rated Blue Acorn's Customer Service score 1.6 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Blue Acorn.
Male
3.1/5
Female
1.5/5
Blue Acorn Customer Service Score by Ethnicity
Blue Acorn's Customer Service score was rated 1.7 stars by African American/Black customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Blue Acorn.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
African American/Black 1.7 | African American/Black | 1.7 |
Blue Acorn Customer Service Score by Age
Blue Acorn's Customer Service score was rated 1.5 stars by customers ages 31-35 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Blue Acorn.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
Blue Acorn Customer Service Score by Usage
Blue Acorn's Customer Service score was rated 1.9 stars by customers who have used Blue Acorn's products/services for Less than 1 Year.
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Blue Acorn Customer Service Score by Industry
Blue Acorn's Customer Service score was rated 2.1 stars by Tech industry customers.
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Blue Acorn as an Employer
4.2/5
Blue Acorn has a 4.2/5 stars for its overall company culture rated by their employees
top
10%
Consumer vs. Employees
Blue Acorn scored a -39 for Net Promoter Score and a 30 for Employee Net Promoter Score. NPS gauges how likely a customer of Blue Acorn would recommend the brand to a friend. ENPS measures how likely Blue Acorn employees would recommend working at Blue Acorn to a friend.
Net Promoter Score
-39
NPS Score
| 26% | Promoters |
|---|---|
| 9% | Passive |
| 65% | Detractors |
Employee Net Promoter Score
30
eNPS Score
| 40% | Promoters |
|---|---|
| 50% | Passive |
| 10% | Detractors |
