Blurb NPS & Customer Reviews | Comparably
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About Blurb's Brand

Blurb is a self-publishing platform allowing individuals to create, publish, share, promote and sell their own books.

Brand at a Glance

70%
Customer Loyalty
3.5/5
Product Quality
3.2/5
Pricing
3.1/5
Customer Service

Blurb NPS

Blurb's Net Promoter Score (NPS) is a -11 with 32% Promoters, 25% Passives, and 43% Detractors. Net Promoter Score tracks whether Blurb's customers would recommend using the product based on a scale of -100 to 100.

Blurb Overall NPS

-11
NPS
32%Promoters
25%Passives
43%Detractors
Blurb Overall NPS

Blurb NPS Trend

-100
-50
0
50
100
Aug 2023
-5
Aug 2023-5
Sep 2023
-6
Sep 2023-6
Nov 2023
-6
Nov 2023-6
Dec 2023
-5
Dec 2023-5
Jan 2024
-6
Jan 2024-6
Feb 2024
-9
Feb 2024-9
Apr 2024
-9
Apr 2024-9
Jun 2024
-9
Jun 2024-9
Nov 2024
-9
Nov 2024-9
Nov 2025
-10
Nov 2025-10
Dec 2025
-10
Dec 2025-10
Jan 2026
-11
Jan 2026-11

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Blurb NPS by Gender

Female customers rated Blurb's NPS 42 points higher than Male customers.

Male

-29

Blurb's NPS was rated -29 by Male customers on Comparably.

21%
Promoters
29%
Passives
50%
Detractors

Female

13

Blurb's NPS was rated 13 by Female customers on Comparably.

43%
Promoters
27%
Passives
30%
Detractors

Blurb NPS by Ethnicity

Blurb's NPS was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.

-100
-50
0
50
100
Caucasian
4
Caucasian4
Asian or Pacific Islander
-60
Asian or Pacific Islander-60
Other
0
Other0

Blurb NPS by Age

Blurb's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

0
20
40
60
80
100
Promoters
28%
Passives
29%
Detractors
43%
61-6528%29%43%
Promoters
41%
Passives
17%
Detractors
42%
66+41%17%42%

Blurb NPS by Usage

Blurb's NPS was rated the highest by customers who have used Blurb's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-39
Less than 1 Year-39
1 to 2 Years
-14
1 to 2 Years-14
2 to 5 Years
0
2 to 5 Years0
5 to 10 Years
9
5 to 10 Years9
Over 10 Years
34
Over 10 Years34

Blurb Customer Reviews

Out of the 9 Blurb customer reviews 5 were positive and 4 were constructive. Blurb customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
The customer service is TERRIBLE. They have no phone service, so sometimes a small, but crucial problem, can't be fixed quickly. My book has been delayed countless times, when a phone call would have solved the issue within 5 minutes.
What do you value most about this brand?
Quality of print an I like that I can upload my completed project in pdf format
What do you value most about this brand?
User friendly. It is just brilliant. Highest quality. I can not fault anything. Thank you for a great opportunity.
What can this brand most improve?
It is clunky, difficult, and awkward to use
What can this brand most improve?
Blurb does not have customer support, it is fake, they just answer basic questions that are not helpful and completely obvious. Not helpful at all.

Blurb Customer Loyalty

70%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

70% of Blurb users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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70
70%
30
30%
Blurb Customer Loyalty

Blurb Customer Loyalty Score by Gender

Female customers rated Blurb's Customer Loyalty score 33% higher than Male customers.

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Male
55%
Yes
Female
88%
Yes

Blurb Customer Loyalty Score by Ethnicity

Blurb's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.

% who answered "Yes"

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75
out of 100
Caucasian
64
out of 100
Asian or Pacific Islander
85
out of 100
Other

Blurb Customer Loyalty Score by Age

Blurb's Customer Loyalty score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Blurb.
0
20%
40%
60%
80%
100%
61-65
74%
61-6574%
66+
93%
66+93%

Blurb Customer Loyalty Score by Usage

Blurb's Customer Loyalty score was rated the highest by customers who have used Blurb's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
44%
1 to 2 Years
66%
2 to 5 Years
82%
5 to 10 Years
92%
Over 10 Years
90%

Blurb Customer Loyalty Score by Industry

Blurb's Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.

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Tech
64%
Arts and Entertainment
78%

Blurb Product Quality

3.5/5

Blurb has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.

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Blurb Product Information

Blurb’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated Blurb's product the highest. Reviewers from the Tech industry rated Blurb the lowest at 3.

Website
http://www.blurb.com
Company Size
51-200 Employees

Industry

Tech
Content
Ecommerce and Marketplaces
Media
Productivity
Sports & Entertainment

Quick Insights into Blurb Product Quality

Blurb's Product Quality score was rated highest by customers who have used Blurb's products/services for 2 to 5 Years, and rated lowest by customers who have used Blurb's products/services for Less than 1 Year.

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Ranked Blurb Product Quality the Highest

2 to 5 Years
4.1
Female
4.1
Other
4.1

Ranked Blurb Product Quality the Lowest

Tech
3
Asian or Pacific Islander
2.5
Less than 1 Year
2.5

Blurb Product Quality Score by Gender

Female customers rated Blurb's Product Quality score 1 stars higher than Male customers.

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Male

3.1/5

Female

4.1/5

Blurb Product Quality Score by Ethnicity

Blurb's Product Quality score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Blurb.
0
1
2
3
4
5
Caucasian
3.8
Caucasian3.8
Asian or Pacific Islander
2.5
Asian or Pacific Islander2.5
Other
4.1
Other4.1

Blurb Product Quality Score by Age

Blurb's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Blurb.
0
1
2
3
4
5
61-65
3.5
61-653.5
66+
3.9
66+3.9

Blurb Product Quality Score by Usage

Blurb's Product Quality score was rated the highest by customers who have used Blurb's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
2.5
1 to 2 Years
3.8
2 to 5 Years
4.1
5 to 10 Years
4.1
Over 10 Years
4.1

Blurb Product Quality Score by Industry

Blurb's Product Quality score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.

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Tech
3
Arts and Entertainment
3.7

Blurb Pricing

Blurb ROI & Value For Money

3.2/5

Blurb has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.

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Blurb Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Arts and Entertainment industry. The users from the Tech industry think that they had the lowest ROI from Blurb.

Quick Insights into Blurb ROI

Blurb's ROI score was rated highest by customers who have used Blurb's products/services for Over 10 Years, and rated lowest by customers from the Tech industry.

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Ranked Blurb ROI the Highest

Over 10 Years
4.2
Female
3.8
66+
3.6

Ranked Blurb ROI the Lowest

Male
2.6
Less than 1 Year
2.5
Tech
2.5

Blurb ROI Score by Gender

Female customers rated Blurb's ROI score 1.2 stars higher than Male customers.

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Male

2.6/5

Female

3.8/5

Blurb ROI Score by Ethnicity

Blurb's ROI score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Blurb.
0
1
2
3
4
5
Caucasian
3.4
Caucasian3.4
Asian or Pacific Islander
2.6
Asian or Pacific Islander2.6
Other
3.4
Other3.4

Blurb ROI Score by Age

Blurb's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Blurb.
0
1
2
3
4
5
61-65
3.3
61-653.3
66+
3.6
66+3.6

Blurb ROI Score by Usage

Blurb's ROI score was rated the highest by customers who have used Blurb's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full ROI by Usage data.

Less than 1 Year
2.5
1 to 2 Years
3.2
2 to 5 Years
3.5
5 to 10 Years
3.5
Over 10 Years
4.2

Blurb ROI Score by Industry

Blurb's ROI score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.

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Tech
2.5
Arts and Entertainment
3.3

Blurb Customer Satisfaction (CSAT)

Blurb Customer Satisfaction (CSAT) Score

60 / 100

Blurb has an overall Customer Satisfaction score of 60 rated by its users and customers.

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Very Satisfied31%
Satisfied29%
Neither Satisfied nor Dissatisfied13%
Dissatisfied13%
Very Dissatisfied14%
Very Satisfied
31%
Satisfied
29%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
13%
Very Dissatisfied
14%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Blurb Customer Satisfaction

Blurb's Customer Satisfaction score was rated highest by customers who have used Blurb's products/services for 5 to 10 Years, and rated lowest by customers who have used Blurb's products/services for Less than 1 Year.

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Ranked Blurb Customer Satisfaction the Highest

5 to 10 Years
90%
Other
83%
61-65
80%

Ranked Blurb Customer Satisfaction the Lowest

Male
61%
Asian or Pacific Islander
40%
Less than 1 Year
37%

Blurb Customer Satisfaction Score by Gender

Female customers rated Blurb's Customer Satisfaction score 9 points higher than Male customers.

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61 / 100
Male
Very Satisfied
23%
Satisfied
38%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
8%
Very Dissatisfied
23%
70 / 100
Female
Very Satisfied
40%
Satisfied
30%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
20%
Very Dissatisfied
5%

Blurb Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Blurb's Customer Satisfaction (CSAT) score was rated 65% according to Caucasian users and customers.

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65 / 100
Very Satisfied35%
Satisfied30%
Neither Satisfied nor Dissatisfied9%
Dissatisfied17%
Very Dissatisfied9%
Very Satisfied
35%
Satisfied
30%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
17%
Very Dissatisfied
9%

CSAT according to Asian or Pacific Islander

Blurb's Customer Satisfaction (CSAT) score was rated 40% according to Asian or Pacific Islander users and customers.

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40 / 100
Very Satisfied0%
Satisfied40%
Neither Satisfied nor Dissatisfied20%
Dissatisfied20%
Very Dissatisfied20%
Very Satisfied
0%
Satisfied
40%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
20%
Very Dissatisfied
20%

CSAT according to Other

Blurb's Customer Satisfaction (CSAT) score was rated 83% according to Other users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Blurb.
83 / 100
Very Satisfied33%
Satisfied50%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied17%
Very Satisfied
33%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
17%

Blurb Customer Satisfaction Score by Age

Blurb's Customer Satisfaction score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.

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0
20
40
60
80
100
61-65 CSAT Score
80%
Very Satisfied
20%
Satisfied
60%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
0%
61-6580%
66+ CSAT Score
67%
Very Satisfied
42%
Satisfied
25%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
17%
Very Dissatisfied
8%
66+67%

Blurb Customer Satisfaction Score by Usage

Blurb's Customer Satisfaction score was rated the highest by customers who have used Blurb's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
37
1 to 2 Years
57
5 to 10 Years
90
Over 10 Years
83

Blurb Customer Satisfaction Score by Industry

Blurb's Customer Satisfaction score was rated 62 points by Arts and Entertainment industry customers.

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Arts and Entertainment
62

Blurb Customer Service

3.1/5

Blurb has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.

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About Blurb's Customer Service

Address

580 California St., Suite 300, San Francisco, CA


Website

http://www.blurb.com


Phone Number

14153622078

Quick Insights into Blurb Customer Service

Blurb's Customer Service score was rated highest by customers who have used Blurb's products/services for Over 10 Years, and rated lowest by customers from the Tech industry.

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Ranked Blurb Customer Service the Highest

Over 10 Years
4
Female
3.5
Other
3.3

Ranked Blurb Customer Service the Lowest

2 to 5 Years
2.8
Male
2.7
Tech
2.5

Blurb Customer Service Score by Gender

Female customers rated Blurb's Customer Service score 0.8 stars higher than Male customers.

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Male

2.7/5

Female

3.5/5

Blurb Customer Service Score by Ethnicity

Blurb's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Blurb.
0
20
40
60
80
100
Caucasian
3.1
Caucasian3.1
Asian or Pacific Islander
3.1
Asian or Pacific Islander3.1
Other
3.3
Other3.3

Blurb Customer Service Score by Age

Blurb's Customer Service score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Blurb.
0
20
40
60
80
100
61-65
3
61-653
66+
3.1
66+3.1

Blurb Customer Service Score by Usage

Blurb's Customer Service score was rated the highest by customers who have used Blurb's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year
2.9
1 to 2 Years
2.9
2 to 5 Years
2.8
5 to 10 Years
3.4
Over 10 Years
4

Blurb Customer Service Score by Industry

Blurb's Customer Service score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.

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Tech
2.5
Arts and Entertainment
2.9

Blurb as an Employer

3.4/5

Blurb has a 3.4/5 stars for its overall company culture rated by their employees

  Blurb CEO
top
10%
CEO of Blurb

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Blurb scored a -11 for Net Promoter Score and a 16 for Employee Net Promoter Score. NPS gauges how likely a customer of Blurb would recommend the brand to a friend. ENPS measures how likely Blurb employees would recommend working at Blurb to a friend.

Net Promoter Score

-11
NPS Score
32%Promoters
25%Passive
43%Detractors

Employee Net Promoter Score

16
eNPS Score
33%Promoters
50%Passive
17%Detractors

Global Ranking Snapshot

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3
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4
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Media and Entertainment
5
Apple  Apple CEO
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Tech
6
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Fashion and Beauty
7
Target  Target CEO
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Retail