-14
NPS
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Brand Page
Blurb
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About Blurb's Brand
Blurb is a self-publishing platform allowing individuals to create, publish, share, promote and sell their own books.
Brand at a Glance
71%
Customer Loyalty
3.5/5
Product Quality
3.2/5
Pricing
3.1/5
Customer Service
Blurb CMO
Blurb NPS
Blurb's Net Promoter Score (NPS) is a -14 with 31% Promoters, 24% Passives, and 45% Detractors. Net Promoter Score tracks whether Blurb's customers would recommend using the product based on a scale of -100 to 100.
Blurb Overall NPS
| 31% | Promoters |
|---|---|
| 24% | Passives |
| 45% | Detractors |
Blurb NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2023 -5 | Dec 2023 | -5 |
Jan 2024 -6 | Jan 2024 | -6 |
Feb 2024 -9 | Feb 2024 | -9 |
Apr 2024 -9 | Apr 2024 | -9 |
Jun 2024 -9 | Jun 2024 | -9 |
Nov 2024 -9 | Nov 2024 | -9 |
Nov 2025 -10 | Nov 2025 | -10 |
Dec 2025 -10 | Dec 2025 | -10 |
Jan 2026 -13 | Jan 2026 | -13 |
Mar 2026 -12 | Mar 2026 | -12 |
Apr 2026 -14 | Apr 2026 | -14 |
May 2026 -14 | May 2026 | -14 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Blurb NPS by Gender
Female customers rated Blurb's NPS 34 points higher than Male customers.
Male
-30
Blurb's NPS was rated -30 by Male customers on Comparably.
23%
Promoters
24%
Passives
53%
Detractors
Female
4
Blurb's NPS was rated 4 by Female customers on Comparably.
40%
Promoters
24%
Passives
36%
Detractors
Blurb NPS by Ethnicity
Blurb's NPS was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Asian or Pacific Islander -60 | Asian or Pacific Islander | -60 |
Other 0 | Other | 0 |
Blurb NPS by Age
Blurb's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Blurb NPS by Usage
Blurb's NPS was rated the highest by customers who have used Blurb's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -39 | Less than 1 Year | -39 |
1 to 2 Years -30 | 1 to 2 Years | -30 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
5 to 10 Years 0 | 5 to 10 Years | 0 |
Over 10 Years 28 | Over 10 Years | 28 |
Blurb Customer Reviews
Out of the 12 Blurb customer reviews 5 were positive and 7 were constructive. Blurb customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Blurb Customer Loyalty
71%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
71% of Blurb users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Blurb Customer Loyalty Score by Gender
Female customers rated Blurb's Customer Loyalty score 31% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Blurb.
Male
58%
Yes
Female
89%
Yes
Blurb Customer Loyalty Score by Ethnicity
Blurb's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Blurb.
74
out of 100
Caucasian
64
out of 100
Asian or Pacific Islander
85
out of 100
Other
Blurb Customer Loyalty Score by Age
Blurb's Customer Loyalty score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Blurb.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
61-65 66% | 61-65 | 66% |
66+ 94% | 66+ | 94% |
Blurb Customer Loyalty Score by Usage
Blurb's Customer Loyalty score was rated the highest by customers who have used Blurb's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Blurb Customer Loyalty Score by Industry
Blurb's Customer Loyalty score was rated the highest by Architecture and Planning industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Blurb Product Quality
3.5/5
Blurb has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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Blurb Product Information
Blurb’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated Blurb's product the highest. Reviewers from the Tech industry rated Blurb the lowest at 3.
- Website
- http://www.blurb.com
- Company Size
- 51-200 Employees
Industry
Tech
Content
Ecommerce and Marketplaces
Media
Productivity
Sports & Entertainment
Quick Insights into Blurb Product Quality
Blurb's Product Quality score was rated highest by customers who have used Blurb's products/services for 2 to 5 Years, and rated lowest by customers who have used Blurb's products/services for Less than 1 Year.
Sign Up to unlock insights into how customers have ranked Blurb's Product Quality.
Ranked Blurb Product Quality the Highest
Ranked Blurb Product Quality the Lowest
Blurb Product Quality Score by Gender
Female customers rated Blurb's Product Quality score 1.1 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Blurb.
Male
3/5
Female
4.1/5
Blurb Product Quality Score by Ethnicity
Blurb's Product Quality score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Blurb.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.7 | Caucasian | 3.7 |
Asian or Pacific Islander 2.5 | Asian or Pacific Islander | 2.5 |
Other 4.1 | Other | 4.1 |
Blurb Product Quality Score by Age
Blurb's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Blurb.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
61-65 3.1 | 61-65 | 3.1 |
66+ 3.9 | 66+ | 3.9 |
Blurb Product Quality Score by Usage
Blurb's Product Quality score was rated the highest by customers who have used Blurb's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Blurb Product Quality Score by Industry
Blurb's Product Quality score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Blurb Pricing
Blurb ROI & Value For Money
3.2/5
Blurb has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Blurb's overall ROI score rated by its users and customers.
Blurb Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Arts and Entertainment industry. The users from the Tech industry think that they had the lowest ROI from Blurb.
Quick Insights into Blurb ROI
Blurb's ROI score was rated highest by customers who have used Blurb's products/services for Over 10 Years, and rated lowest by customers from the Tech industry.
Sign Up to unlock insights into how customers have ranked Blurb's ROI score.
Ranked Blurb ROI the Highest
Ranked Blurb ROI the Lowest
Blurb ROI Score by Gender
Female customers rated Blurb's ROI score 1.1 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Blurb.
Male
2.6/5
Female
3.7/5
Blurb ROI Score by Ethnicity
Blurb's ROI score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Blurb.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Asian or Pacific Islander 2.6 | Asian or Pacific Islander | 2.6 |
Other 3.4 | Other | 3.4 |
Blurb ROI Score by Age
Blurb's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Blurb.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
61-65 2.9 | 61-65 | 2.9 |
66+ 3.7 | 66+ | 3.7 |
Blurb ROI Score by Usage
Blurb's ROI score was rated the highest by customers who have used Blurb's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Blurb ROI Score by Industry
Blurb's ROI score was rated the highest by Arts and Entertainment industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Blurb Customer Satisfaction (CSAT)
Blurb Customer Satisfaction (CSAT) Score
58 / 100
Blurb has an overall Customer Satisfaction score of 58 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
29%
Satisfied
29%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
15%
Very Dissatisfied
15%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Blurb Customer Satisfaction
Blurb's Customer Satisfaction score was rated highest by customers who have used Blurb's products/services for 5 to 10 Years, and rated lowest by customers who have used Blurb's products/services for Less than 1 Year.
Sign Up to unlock insights into how customers have ranked Blurb's Customer Satisfaction.
Ranked Blurb Customer Satisfaction the Highest
Ranked Blurb Customer Satisfaction the Lowest
Blurb Customer Satisfaction Score by Gender
Female customers rated Blurb's Customer Satisfaction score 11 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Blurb.
57 / 100
MaleVery Satisfied | 19% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 13% | |
Very Dissatisfied | 24% |
68 / 100
FemaleVery Satisfied | 36% | |
|---|---|---|
Satisfied | 32% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 23% | |
Very Dissatisfied | 4% |
Blurb Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Blurb's Customer Satisfaction (CSAT) score was rated 62% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Blurb.
62 / 100
Very Satisfied
31%
Satisfied
31%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
19%
Very Dissatisfied
11%
CSAT according to Asian or Pacific Islander
Blurb's Customer Satisfaction (CSAT) score was rated 40% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Blurb.
40 / 100
Very Satisfied
0%
Satisfied
40%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
20%
Very Dissatisfied
20%
CSAT according to Other
Blurb's Customer Satisfaction (CSAT) score was rated 83% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Blurb.
83 / 100
Very Satisfied
33%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
17%
Blurb Customer Satisfaction Score by Age
Blurb's Customer Satisfaction score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Blurb.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 61-65 | 67% | |||||||||||||||
| 66+ | 65% |
Blurb Customer Satisfaction Score by Usage
Blurb's Customer Satisfaction score was rated the highest by customers who have used Blurb's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Blurb Customer Satisfaction Score by Industry
Blurb's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Architecture and Planning industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Blurb Customer Satisfaction Score by Industry",
"text": "Blurb's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Architecture and Planning industry customers.",
"bars": [
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"label": "Architecture and Planning",
"groupId": 498,
"score": 60,
"stars": 0,
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"scoreClassName": "",
"scoreLabel": 60
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}Blurb Customer Service
3.1/5
Blurb has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.
Sign Up to unlock Blurb's overall Customer Service score rated by its users and customers.
About Blurb's Customer Service
Address
580 California St., Suite 300, San Francisco, CA
Website
http://www.blurb.com
Phone Number
14153622078
Quick Insights into Blurb Customer Service
Blurb's Customer Service score was rated highest by customers who have used Blurb's products/services for Over 10 Years, and rated lowest by customers from the Architecture and Planning industry.
Sign Up to unlock insights into how customers have ranked Blurb's Customer Service score.
Ranked Blurb Customer Service the Highest
Ranked Blurb Customer Service the Lowest
Blurb Customer Service Score by Gender
Female customers rated Blurb's Customer Service score 0.9 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Blurb.
Male
2.6/5
Female
3.5/5
Blurb Customer Service Score by Ethnicity
Blurb's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Blurb.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
Asian or Pacific Islander 3.1 | Asian or Pacific Islander | 3.1 |
Other 3.3 | Other | 3.3 |
Blurb Customer Service Score by Age
Blurb's Customer Service score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Blurb.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
61-65 2.7 | 61-65 | 2.7 |
66+ 3 | 66+ | 3 |
Blurb Customer Service Score by Usage
Blurb's Customer Service score was rated the highest by customers who have used Blurb's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Blurb Customer Service Score by Industry
Blurb's Customer Service score was rated the highest by Arts and Entertainment industry customers, and the lowest by Architecture and Planning industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Blurb as an Employer
3.4/5
Blurb has a 3.4/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Blurb scored a -14 for Net Promoter Score and a 29 for Employee Net Promoter Score. NPS gauges how likely a customer of Blurb would recommend the brand to a friend. ENPS measures how likely Blurb employees would recommend working at Blurb to a friend.
Net Promoter Score
-14
NPS Score
| 31% | Promoters |
|---|---|
| 24% | Passive |
| 45% | Detractors |
Employee Net Promoter Score
29
eNPS Score
| 43% | Promoters |
|---|---|
| 43% | Passive |
| 14% | Detractors |
