100
NPS
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Boingo Wireless
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About Boingo Wireless' Brand
Brand at a Glance
81%
Customer Loyalty
4.3/5
Product Quality
4.2/5
Pricing
4.3/5
Customer Service
Boingo Wireless CMO
Dawn Callahan
Ms. Dawn Callahan has been Chief Marketing Officer of Boingo Wireless, Inc. since February 2014. Ms. Callahan served as a Senior Vice President of Marketing and Sales at Boingo Wireless, Inc. since January 2013 until February 2014 and served as its Vice President of Consumer Marketing from March 2007 to January 2013. Ms. Callahan was responsible for Boingo's consumer-driven revenue generation streams, including customer acquisition/retention, online monetization and advertising sales. Her scope also spans branding, marketing communication, social media, PR, promotions and customer experience. She is part of the leadership team that took Boingo from start-up to global leader in Wi-Fi, including its IPO. Prior to joining Boingo, Ms. Callahan spent 10 years with Time Warner Cable, where she served as Vice President of Marketing for the Southern California region. During her tenure at Time Warner, she was named Woman of the Year by Women In Cable and Telecommunications (WICT) and was a Betsy Magness Leadership Institute Fellow in 2004-05. Ms. Callahan holds a BA in Sociology from Washington State University and an MBA in Entrepreneurship from Concordia University.
Boingo Wireless NPS
Boingo Wireless's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether Boingo Wireless's customers would recommend using the product based on a scale of -100 to 100.
Boingo Wireless Overall NPS
| 100% | Promoters |
|---|---|
| 0% | Passives |
| 0% | Detractors |
Boingo Wireless NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 100 | Aug 2020 | 100 |
Aug 2021 100 | Aug 2021 | 100 |
Jan 2022 100 | Jan 2022 | 100 |
Mar 2022 100 | Mar 2022 | 100 |
Jun 2023 100 | Jun 2023 | 100 |
May 2025 100 | May 2025 | 100 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Boingo Wireless Customer Loyalty
81%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of Boingo Wireless users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Boingo Wireless Product Quality
4.3/5
Boingo Wireless has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.
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Boingo Wireless Product Information
Boingo Wireless’s product quality score is a 4.3 out of 5 as rated by its users and customers.
- Website
- http://www.boingo.com
- Company Size
- 201-500 Employees
Industry
Business Services
Consumer Services
Enterprise
Mobile App
SaaS
Boingo Wireless Pricing
Boingo Wireless ROI & Value For Money
4.2/5
Boingo Wireless has a value for money and ROI score of 4.2 out of 5 stars rated by its users and customers.
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Boingo Wireless Customer Satisfaction (CSAT)
Boingo Wireless Customer Satisfaction (CSAT) Score
100 / 100
Boingo Wireless has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
83%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Boingo Wireless Customer Service
4.3/5
Boingo Wireless has an overall Customer Service score of 4.3 out of 5 stars rated by its users and customers.
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About Boingo Wireless's Customer Service
Website
http://www.boingo.com
Boingo Wireless as an Employer
2.8/5
Boingo Wireless has a 2.8/5 stars for its overall company culture rated by their employees
bottom
20%
Consumer vs. Employees
Boingo Wireless scored a 100 for Net Promoter Score and a -7 for Employee Net Promoter Score. NPS gauges how likely a customer of Boingo Wireless would recommend the brand to a friend. ENPS measures how likely Boingo Wireless employees would recommend working at Boingo Wireless to a friend.
Net Promoter Score
100
NPS Score
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
-7
eNPS Score
| 40% | Promoters |
|---|---|
| 13% | Passive |
| 47% | Detractors |
