0
NPS
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Brand Page
Brafton
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About Brafton's Brand
Brafton is a content marketing agency developing content strategies for businesses.
Brand at a Glance
83%
Customer Loyalty
3.2/5
Product Quality
3.7/5
Pricing
3.7/5
Customer Service
Brafton NPS
Brafton's Net Promoter Score (NPS) is a 0 with 50% Promoters, 0% Passives, and 50% Detractors. Net Promoter Score tracks whether Brafton's customers would recommend using the product based on a scale of -100 to 100.
Brafton Overall NPS
| 50% | Promoters |
|---|---|
| 0% | Passives |
| 50% | Detractors |
Brafton NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2021 100 | Mar 2021 | 100 |
Oct 2021 0 | Oct 2021 | 0 |
Jan 2022 -33 | Jan 2022 | -33 |
Mar 2022 -20 | Mar 2022 | -20 |
Jul 2024 0 | Jul 2024 | 0 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Brafton Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of Brafton users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Brafton Product Quality
3.2/5
Brafton has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Brafton's overall Product Quality score rated by its users and customers.
Brafton Product Information
Brafton’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Website
- http://www.brafton.com
- Company Size
- 51-200 Employees
Industry
Marketing, Advertising and Research
Brafton Pricing
Brafton ROI & Value For Money
3.7/5
Brafton has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Brafton Customer Satisfaction (CSAT)
Brafton Customer Satisfaction (CSAT) Score
67 / 100
Brafton has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Brafton Customer Service
3.7/5
Brafton has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Brafton's overall Customer Service score rated by its users and customers.
About Brafton's Customer Service
Address
2 Oliver Street, Boston, MA 02109
Website
http://www.brafton.com
Phone Number
6172063040
Brafton's Social Links
Consumer vs. Employees
Brafton scored a 0 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of Brafton would recommend the brand to a friend. ENPS measures how likely Brafton employees would recommend working at Brafton to a friend.
Net Promoter Score
0
NPS Score
| 50% | Promoters |
|---|---|
| 0% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
20
eNPS Score
| 30% | Promoters |
|---|---|
| 60% | Passive |
| 10% | Detractors |
