54
NPS
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Brightidea
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About Brightidea's Brand
Brightidea provides on-demand innovation management software and a SaaS platform that supports collaboration and crowdsourced feedback.
Brand at a Glance
68%
Customer Loyalty
4.2/5
Product Quality
3.9/5
Pricing
3.7/5
Customer Service
Brightidea NPS
Brightidea's Net Promoter Score (NPS) is a 54 with 70% Promoters, 14% Passives, and 16% Detractors. Net Promoter Score tracks whether Brightidea's customers would recommend using the product based on a scale of -100 to 100.
Brightidea Overall NPS
| 70% | Promoters |
|---|---|
| 14% | Passives |
| 16% | Detractors |
Brightidea NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2020 100 | Jun 2020 | 100 |
Aug 2020 58 | Aug 2020 | 58 |
Mar 2021 56 | Mar 2021 | 56 |
Aug 2022 55 | Aug 2022 | 55 |
Oct 2023 55 | Oct 2023 | 55 |
Nov 2024 54 | Nov 2024 | 54 |
Mar 2025 52 | Mar 2025 | 52 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Brightidea NPS by Usage
Brightidea's NPS was rated the highest by customers who have used Brightidea's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 50 | Less than 1 Year | 50 |
5 to 10 Years 55 | 5 to 10 Years | 55 |
Brightidea Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Brightidea users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Brightidea Product Quality
4.2/5
Brightidea has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Brightidea Product Information
Brightidea serves markets in the United States. Brightidea supports iOS, Web, and Android devices and offers products for medium and large sized businesses.
Brightidea’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Brightidea's product the highest.
- Website
- http://www.brightidea.com
- Company Size
- 11-50 Employees
Industry
Tech
Enterprise
SaaS
Languages Supported
English
Product Type
Idea Management Software
Innovation Software
Quick Insights into Brightidea Product Quality
Brightidea's Product Quality score was rated highest by customers who have used Brightidea's products/services for Less than 1 Year.
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Ranked Brightidea Product Quality the Highest
Brightidea Product Quality Score by Usage
Brightidea's Product Quality score was rated 4 stars by customers who have used Brightidea's products/services for Less than 1 Year.
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Brightidea Product Quality Score by Industry
Brightidea's Product Quality score was rated 4 stars by Tech industry customers.
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Brightidea Pricing
Brightidea ROI & Value For Money
3.9/5
Brightidea has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Brightidea Pricing Plans
Brightidea has a pricing structure that accommodates medium and large businesses.
Who Uses Brightidea?
Medium Businesses
Large Enterprises
Brightidea Customer Satisfaction (CSAT)
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
100%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Brightidea Customer Service
3.7/5
Brightidea has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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About Brightidea's Customer Service
Address
25 Pacific Avenue, San Francisco, CA 94111
Website
http://www.brightidea.com
Phone Number
1-415-814-1387
Brightidea's Social Links
Brightidea as an Employer
3.3/5
Brightidea has a 3.3/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Brightidea scored a 54 for Net Promoter Score and a 61 for Employee Net Promoter Score. NPS gauges how likely a customer of Brightidea would recommend the brand to a friend. ENPS measures how likely Brightidea employees would recommend working at Brightidea to a friend.
Net Promoter Score
54
NPS Score
| 70% | Promoters |
|---|---|
| 14% | Passive |
| 16% | Detractors |
Employee Net Promoter Score
61
eNPS Score
| 69% | Promoters |
|---|---|
| 23% | Passive |
| 8% | Detractors |
