-34
NPS
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Briscoe Group
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About Briscoe Group's Brand
Briscoe Group is one of New Zealand's premier retailing groups, operating homeware and sporting good stores. As of January 2017, the network consisted of 47 Briscoes Homeware stores and 36 Rebel Sport stores.
Brand at a Glance
100%
Customer Loyalty
4/5
Product Quality
3.5/5
Pricing
4.7/5
Customer Service
Briscoe Group NPS
Briscoe Group's Net Promoter Score (NPS) is a -34 with 33% Promoters, 0% Passives, and 67% Detractors. Net Promoter Score tracks whether Briscoe Group's customers would recommend using the product based on a scale of -100 to 100.
Briscoe Group Overall NPS
| 33% | Promoters |
|---|---|
| 0% | Passives |
| 67% | Detractors |
Briscoe Group NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2023 -100 | Aug 2023 | -100 |
Dec 2023 -100 | Dec 2023 | -100 |
Jan 2025 -33 | Jan 2025 | -33 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Briscoe Group Customer Loyalty
100%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Briscoe Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Briscoe Group Product Quality
4/5
Briscoe Group has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
Sign Up to unlock Briscoe Group's overall Product Quality score rated by its users and customers.
Briscoe Group Product Information
Briscoe Group’s product quality score is a 4 out of 5 as rated by its users and customers.
- Website
- www.briscoegroup.co.nz
- Company Size
- 201-500 Employees
Briscoe Group Pricing
Briscoe Group ROI & Value For Money
3.5/5
Briscoe Group has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Briscoe Group's overall ROI score rated by its users and customers.
Briscoe Group Customer Satisfaction (CSAT)
Briscoe Group Customer Satisfaction (CSAT) Score
100 / 100
Briscoe Group has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Briscoe Group Customer Service
4.7/5
Briscoe Group has an overall Customer Service score of 4.7 out of 5 stars rated by its users and customers.
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About Briscoe Group's Customer Service
Address
36 Taylors Road, Morningside, Auckland, 1025 New Zealand
Website
www.briscoegroup.co.nz
Consumer vs. Employees
Briscoe Group scored a -34 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of Briscoe Group would recommend the brand to a friend. ENPS measures how likely Briscoe Group employees would recommend working at Briscoe Group to a friend.
Net Promoter Score
-34
NPS Score
| 33% | Promoters |
|---|---|
| 0% | Passive |
| 67% | Detractors |
Employee Net Promoter Score
0
eNPS Score
| 0% | Promoters |
|---|---|
| 100% | Passive |
| 0% | Detractors |
