41
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
Britannia Industries
Marketing or Exec? Claim Your Free Account
About Britannia Industries' Brand
Manufacturer of bakery and dairy products. The company is headquartered in Kolkata, India.
Brand at a Glance
86%
Customer Loyalty
4.2/5
Product Quality
4.1/5
Pricing
4.1/5
Customer Service
Britannia Industries NPS
Britannia Industries's Net Promoter Score (NPS) is a 41 with 57% Promoters, 27% Passives, and 16% Detractors. Net Promoter Score tracks whether Britannia Industries's customers would recommend using the product based on a scale of -100 to 100.
Britannia Industries Overall NPS
| 57% | Promoters |
|---|---|
| 27% | Passives |
| 16% | Detractors |
Britannia Industries NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2024 37 | Mar 2024 | 37 |
Apr 2024 40 | Apr 2024 | 40 |
Jul 2024 42 | Jul 2024 | 42 |
Aug 2024 41 | Aug 2024 | 41 |
Sep 2024 42 | Sep 2024 | 42 |
Oct 2024 40 | Oct 2024 | 40 |
Dec 2024 42 | Dec 2024 | 42 |
Jan 2025 40 | Jan 2025 | 40 |
Apr 2025 42 | Apr 2025 | 42 |
May 2025 40 | May 2025 | 40 |
Aug 2025 40 | Aug 2025 | 40 |
Jan 2026 41 | Jan 2026 | 41 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Britannia Industries NPS by Gender
Female customers rated Britannia Industries's NPS 30 points higher than Male customers.
Male
30
Britannia Industries's NPS was rated 30 by Male customers on Comparably.
40%
Promoters
50%
Passives
10%
Detractors
Female
60
Britannia Industries's NPS was rated 60 by Female customers on Comparably.
60%
Promoters
40%
Passives
0%
Detractors
Britannia Industries NPS by Ethnicity
Britannia Industries's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 40 | Asian or Pacific Islander | 40 |
Other 57 | Other | 57 |
Britannia Industries NPS by Age
Britannia Industries's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Britannia Industries NPS by Usage
Britannia Industries's NPS was rated the highest by customers who have used Britannia Industries's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 25 | 2 to 5 Years | 25 |
5 to 10 Years 0 | 5 to 10 Years | 0 |
Over 10 Years 58 | Over 10 Years | 58 |
Britannia Industries Customer Reviews
Out of the 2 Britannia Industries customer reviews 2 were positive and 0 were constructive. Britannia Industries customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Britannia Industries Customer Loyalty
86%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
86% of Britannia Industries users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Britannia Industries Customer Loyalty Score by Gender
Female customers rated Britannia Industries's Customer Loyalty score 9% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Britannia Industries.
Male
82%
Yes
Female
91%
Yes
Britannia Industries Customer Loyalty Score by Ethnicity
Britannia Industries's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Britannia Industries.
91
out of 100
Asian or Pacific Islander
87
out of 100
Other
Britannia Industries Customer Loyalty Score by Age
Britannia Industries's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Britannia Industries.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 88% | 18-25 | 88% |
26-30 100% | 26-30 | 100% |
Britannia Industries Customer Loyalty Score by Usage
Britannia Industries's Customer Loyalty score was rated the highest by customers who have used Britannia Industries's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Britannia Industries Customer Loyalty Score by Industry
Britannia Industries's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Britannia Industries Product Quality
4.2/5
Britannia Industries has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Britannia Industries' overall Product Quality score rated by its users and customers.
Britannia Industries Product Information
Britannia Industries’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Britannia Industries's product the highest. Reviewers from the Tech industry rated Britannia Industries the lowest at 3.8.
- Website
- www.britannia.co.in
- Company Size
- 1,001-5,000 Employees
Quick Insights into Britannia Industries Product Quality
Britannia Industries's Product Quality score was rated highest by customers who have used Britannia Industries's products/services for 5 to 10 Years, and rated lowest by customers from the Tech industry.
Sign Up to unlock insights into how customers have ranked Britannia Industries' Product Quality.
Ranked Britannia Industries Product Quality the Highest
Ranked Britannia Industries Product Quality the Lowest
Britannia Industries Product Quality Score by Gender
Male customers rated Britannia Industries's Product Quality score 0.1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Britannia Industries.
Male
4.2/5
Female
4.1/5
Britannia Industries Product Quality Score by Ethnicity
Britannia Industries's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Britannia Industries.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
Other 3.9 | Other | 3.9 |
Britannia Industries Product Quality Score by Age
Britannia Industries's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Britannia Industries.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.8 | 26-30 | 3.8 |
Britannia Industries Product Quality Score by Usage
Britannia Industries's Product Quality score was rated the highest by customers who have used Britannia Industries's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Britannia Industries Product Quality Score by Industry
Britannia Industries's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Britannia Industries Pricing
Britannia Industries ROI & Value For Money
4.1/5
Britannia Industries has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.
Sign Up to unlock Britannia Industries' overall ROI score rated by its users and customers.
Britannia Industries Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Tech industry think that they had the lowest ROI from Britannia Industries.
Quick Insights into Britannia Industries ROI
Britannia Industries's ROI score was rated highest by customers ages 26-30, and rated lowest by customers from the Tech industry.
Sign Up to unlock insights into how customers have ranked Britannia Industries' ROI score.
Ranked Britannia Industries ROI the Highest
Ranked Britannia Industries ROI the Lowest
Britannia Industries ROI Score by Gender
Female customers rated Britannia Industries's ROI score 0.1 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Britannia Industries.
Male
3.9/5
Female
4/5
Britannia Industries ROI Score by Ethnicity
Britannia Industries's ROI score was rated 3.9 stars by both Asian or Pacific Islander and Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Britannia Industries.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Other 3.9 | Other | 3.9 |
Britannia Industries ROI Score by Age
Britannia Industries's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Britannia Industries.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 4.1 | 26-30 | 4.1 |
Britannia Industries ROI Score by Usage
Britannia Industries's ROI score was rated the highest by customers who have used Britannia Industries's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Britannia Industries ROI Score by Industry
Britannia Industries's ROI score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Britannia Industries Customer Satisfaction (CSAT)
Britannia Industries Customer Satisfaction (CSAT) Score
95 / 100
Britannia Industries has an overall Customer Satisfaction score of 95 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
46%
Satisfied
49%
Neither Satisfied nor Dissatisfied
1%
Dissatisfied
0%
Very Dissatisfied
4%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Britannia Industries Customer Satisfaction
Britannia Industries's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.
Sign Up to unlock insights into how customers have ranked Britannia Industries' Customer Satisfaction.
Ranked Britannia Industries Customer Satisfaction the Highest
Ranked Britannia Industries Customer Satisfaction the Lowest
Britannia Industries Customer Satisfaction Score by Gender
Britannia Industries's Customer Satisfaction score was rated 100 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Britannia Industries.
100 / 100
MaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 67% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
100 / 100
FemaleVery Satisfied | 25% | |
|---|---|---|
Satisfied | 75% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Britannia Industries Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
Britannia Industries' Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Britannia Industries.
100 / 100
Very Satisfied
30%
Satisfied
70%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Britannia Industries' Customer Satisfaction (CSAT) score was rated 100% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Britannia Industries.
100 / 100
Very Satisfied
20%
Satisfied
80%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Britannia Industries Customer Satisfaction Score by Age
Britannia Industries's Customer Satisfaction score was rated 100 points by customers ages 18-25 and customers ages 26-30 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Britannia Industries.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 100% |
Britannia Industries Customer Satisfaction Score by Usage
Britannia Industries's Customer Satisfaction score was rated 100 points by customers who have used Britannia Industries's products/services for 2 to 5 Years, and by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Britannia Industries Customer Satisfaction Score by Industry
Britannia Industries's Customer Satisfaction score was rated 100 points by both Accounting and Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Britannia Industries Customer Satisfaction Score by Industry",
"text": "Britannia Industries's Customer Satisfaction score was rated 100 points by both Accounting and Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Britannia Industries's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Accounting",
"groupId": 495,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Britannia Industries's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
}
]
}Britannia Industries Customer Service
4.1/5
Britannia Industries has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
Sign Up to unlock Britannia Industries' overall Customer Service score rated by its users and customers.
About Britannia Industries's Customer Service
Address
, Kolkata,
Website
www.britannia.co.in
Phone Number
7
Quick Insights into Britannia Industries Customer Service
Britannia Industries's Customer Service score was rated highest by customers who have used Britannia Industries's products/services for 5 to 10 Years, and rated lowest by customers ages 26-30.
Sign Up to unlock insights into how customers have ranked Britannia Industries' Customer Service score.
Ranked Britannia Industries Customer Service the Highest
Ranked Britannia Industries Customer Service the Lowest
Britannia Industries Customer Service Score by Gender
Female customers rated Britannia Industries's Customer Service score 0.5 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Britannia Industries.
Male
3.6/5
Female
4.1/5
Britannia Industries Customer Service Score by Ethnicity
Britannia Industries's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Britannia Industries.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Other 3.5 | Other | 3.5 |
Britannia Industries Customer Service Score by Age
Britannia Industries's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Britannia Industries.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 3.3 | 26-30 | 3.3 |
Britannia Industries Customer Service Score by Usage
Britannia Industries's Customer Service score was rated the highest by customers who have used Britannia Industries's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Britannia Industries Customer Service Score by Industry
Britannia Industries's Customer Service score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Britannia Industries as an Employer
3.8/5
Britannia Industries has a 3.8/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
Britannia Industries scored a 41 for Net Promoter Score and a 3 for Employee Net Promoter Score. NPS gauges how likely a customer of Britannia Industries would recommend the brand to a friend. ENPS measures how likely Britannia Industries employees would recommend working at Britannia Industries to a friend.
Net Promoter Score
41
NPS Score
| 57% | Promoters |
|---|---|
| 27% | Passive |
| 16% | Detractors |
Employee Net Promoter Score
3
eNPS Score
| 44% | Promoters |
|---|---|
| 15% | Passive |
| 41% | Detractors |
