29
NPS
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Broadlume (formerly Adhawk)
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About Broadlume (formerly Adhawk) Brand
Powering the Flooring Industry. We develop powerful technology for the floor covering industry to lay a strong foundation for the future.
Brand at a Glance
72%
Customer Loyalty
3.2/5
Product Quality
3/5
Pricing
2.3/5
Customer Service
Broadlume (formerly Adhawk) NPS
Broadlume (formerly Adhawk)'s Net Promoter Score (NPS) is a 29 with 61% Promoters, 7% Passives, and 32% Detractors. Net Promoter Score tracks whether Broadlume (formerly Adhawk)'s customers would recommend using the product based on a scale of -100 to 100.
Broadlume (formerly Adhawk) Overall NPS
| 61% | Promoters |
|---|---|
| 7% | Passives |
| 32% | Detractors |
Broadlume (formerly Adhawk) NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 85 | Aug 2020 | 85 |
Feb 2022 77 | Feb 2022 | 77 |
Apr 2022 69 | Apr 2022 | 69 |
Jul 2022 63 | Jul 2022 | 63 |
Jan 2023 56 | Jan 2023 | 56 |
Oct 2023 50 | Oct 2023 | 50 |
Feb 2024 48 | Feb 2024 | 48 |
Dec 2024 42 | Dec 2024 | 42 |
Feb 2025 33 | Feb 2025 | 33 |
Dec 2025 29 | Dec 2025 | 29 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Broadlume (formerly Adhawk) Customer Loyalty
72%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
72% of Broadlume (formerly Adhawk) users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Broadlume (formerly Adhawk) Product Quality
3.2/5
Broadlume (formerly Adhawk) has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Broadlume (formerly Adhawk) overall Product Quality score rated by its users and customers.
Broadlume (formerly Adhawk) Product Information
Broadlume (formerly Adhawk) serves markets in the United States. Broadlume (formerly Adhawk) supports iOS and Web devices and offers products for small, medium, and large sized businesses.
Broadlume (formerly Adhawk)’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Website
- https://www.broadlume.com
- Company Size
- 51-200 Employees
Industry
Tech
SaaS
Languages Supported
English
Product Type
Marketing Automation Software
Online Marketing Software
Advertising Software
Campaign Management Software
Display Advertising Software
Search Marketing Software
PPC Software
Franchise Management Software
Broadlume (formerly Adhawk) Pricing
Broadlume (formerly Adhawk) ROI & Value For Money
3/5
Broadlume (formerly Adhawk) has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Broadlume (formerly Adhawk) overall ROI score rated by its users and customers.
Broadlume (formerly Adhawk) Pricing Plans
Broadlume (formerly Adhawk) has a pricing structure that accommodates small, medium, and large businesses.
Who Uses Broadlume (formerly Adhawk)?
Small Businesses
Medium Businesses
Large Enterprises
Broadlume (formerly Adhawk) Customer Satisfaction (CSAT)
Broadlume (formerly Adhawk) Customer Satisfaction (CSAT) Score
50 / 100
Broadlume (formerly Adhawk) has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
40%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Broadlume (formerly Adhawk) Customer Service
2.3/5
Broadlume (formerly Adhawk) has an overall Customer Service score of 2.3 out of 5 stars rated by its users and customers.
Sign Up to unlock Broadlume (formerly Adhawk) overall Customer Service score rated by its users and customers.
About Broadlume (formerly Adhawk)'s Customer Service
Address
500 Mamaroneck Ave. Suite 320, Harrison, NY 10528
Website
https://www.broadlume.com
Broadlume (formerly Adhawk)'s Social Links
Broadlume (formerly Adhawk) as an Employer
3.1/5
Broadlume (formerly Adhawk) has a 3.1/5 stars for its overall company culture rated by their employees
bottom
25%
CEO of Broadlume (formerly Adhawk)
In the Bottom 25% of Similar Sized Companies on Comparably.
Consumer vs. Employees
Broadlume (formerly Adhawk) scored a 29 for Net Promoter Score and a -8 for Employee Net Promoter Score. NPS gauges how likely a customer of Broadlume (formerly Adhawk) would recommend the brand to a friend. ENPS measures how likely Broadlume (formerly Adhawk) employees would recommend working at Broadlume (formerly Adhawk) to a friend.
Net Promoter Score
29
NPS Score
| 61% | Promoters |
|---|---|
| 7% | Passive |
| 32% | Detractors |
Employee Net Promoter Score
-8
eNPS Score
| 44% | Promoters |
|---|---|
| 4% | Passive |
| 52% | Detractors |
