Bruce Power NPS & Customer Reviews | Comparably
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Bruce Power
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About Bruce Power's Brand

Bruce Power is Canada's first private nuclear generator.

Brand at a Glance

74%
Customer Loyalty
4/5
Product Quality
3.8/5
Pricing
4.2/5
Customer Service

Bruce Power NPS

Bruce Power's Net Promoter Score (NPS) is a 47 with 62% Promoters, 23% Passives, and 15% Detractors. Net Promoter Score tracks whether Bruce Power's customers would recommend using the product based on a scale of -100 to 100.

Bruce Power Overall NPS

47
NPS
62%Promoters
23%Passives
15%Detractors
Bruce Power Overall NPS

Bruce Power NPS Trend

-100
-50
0
50
100
Sep 2023
0
Sep 20230
Oct 2023
50
Oct 202350
Mar 2024
33
Mar 202433
Apr 2024
50
Apr 202450
May 2024
60
May 202460
Jun 2024
50
Jun 202450
Feb 2025
57
Feb 202557
May 2025
30
May 202530
Jul 2025
36
Jul 202536
Nov 2025
46
Nov 202546

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Bruce Power Customer Loyalty

74%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

74% of Bruce Power users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

74
74%
26
26%
Bruce Power Customer Loyalty

Bruce Power Product Quality

4/5

Bruce Power has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Bruce Power Product Information

Bruce Power’s product quality score is a 4 out of 5 as rated by its users and customers.

Website
http://www.brucepower.com/
Company Size
5,001-10,000 Employees

Industry

Tech
Energy

Bruce Power Pricing

Bruce Power ROI & Value For Money

3.8/5

Bruce Power has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.

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Bruce Power Customer Satisfaction (CSAT)

Bruce Power Customer Satisfaction (CSAT) Score

58 / 100

Bruce Power has an overall Customer Satisfaction score of 58 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied50%
Satisfied8%
Neither Satisfied nor Dissatisfied17%
Dissatisfied8%
Very Dissatisfied17%
Very Satisfied
50%
Satisfied
8%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
8%
Very Dissatisfied
17%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Bruce Power Customer Service

4.2/5

Bruce Power has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.

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About Bruce Power's Customer Service

Address

PO Box 1540 177 Tie Rd., R.R. 2, Tiverton, RI N0G 2T0 Canada


Website

http://www.brucepower.com/

Bruce Power as an Employer

2.5/5

Bruce Power has a 2.5/5 stars for its overall company culture rated by their employees

  Bruce Power CEO
bottom
5%
CEO of Bruce Power

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Bruce Power scored a 47 for Net Promoter Score and a -39 for Employee Net Promoter Score. NPS gauges how likely a customer of Bruce Power would recommend the brand to a friend. ENPS measures how likely Bruce Power employees would recommend working at Bruce Power to a friend.

Net Promoter Score

47
NPS Score
62%Promoters
23%Passive
15%Detractors

Employee Net Promoter Score

-39
eNPS Score
15%Promoters
31%Passive
54%Detractors

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