Bruce Power NPS & Customer Reviews | Comparably
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Bruce Power
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About Bruce Power's Brand

Bruce Power is Canada's first private nuclear generator.

Brand at a Glance

77%
Customer Loyalty
4.1/5
Product Quality
3.9/5
Pricing
4.3/5
Customer Service

Bruce Power NPS

Bruce Power's Net Promoter Score (NPS) is a 43 with 62% Promoters, 19% Passives, and 19% Detractors. Net Promoter Score tracks whether Bruce Power's customers would recommend using the product based on a scale of -100 to 100.

Bruce Power Overall NPS

43
NPS
62%Promoters
19%Passives
19%Detractors
Bruce Power Overall NPS

Bruce Power NPS Trend

-100
-50
0
50
100
Oct 2023
50
Oct 202350
Mar 2024
33
Mar 202433
Apr 2024
50
Apr 202450
May 2024
60
May 202460
Jun 2024
50
Jun 202450
Feb 2025
57
Feb 202557
May 2025
30
May 202530
Jul 2025
36
Jul 202536
Nov 2025
46
Nov 202546
Mar 2026
36
Mar 202636
May 2026
40
May 202640
Jun 2026
43
Jun 202643

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Bruce Power NPS by Gender

Bruce Power's NPS was rated 100 by Male customers on Comparably.

Male

100

Bruce Power's NPS was rated 100 by Male customers on Comparably.

100%
Promoters
0%
Passives
0%
Detractors

Female

N/A

Bruce Power's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

Bruce Power NPS by Ethnicity

Bruce Power's NPS was rated 100 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
100
Caucasian100

Bruce Power NPS by Usage

Bruce Power's NPS was rated 34 points by customers who have used Bruce Power's products/services for Over 10 Years.

-100
-50
0
50
100
Over 10 Years
34
Over 10 Years34

Bruce Power Customer Reviews

What do you value most about this brand?
The products produced are Environmentally Sound

Bruce Power Customer Loyalty

77%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

77% of Bruce Power users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

77
77%
23
23%
Bruce Power Customer Loyalty

Bruce Power Customer Loyalty Score by Gender

Bruce Power's Customer Loyalty score was rated 70 by Male customers on Comparably.

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Male
70%
Yes
Female
N/A
Yes

Bruce Power Customer Loyalty Score by Ethnicity

Bruce Power's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.

% who answered "Yes"

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70
out of 100
Caucasian

Bruce Power Customer Loyalty Score by Usage

Bruce Power's Customer Loyalty score was rated 100% by customers who have used Bruce Power's products/services for Over 10 Years.

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Over 10 Years
100%

Bruce Power Product Quality

4.1/5

Bruce Power has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.

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Bruce Power Product Information

Bruce Power’s product quality score is a 4.1 out of 5 as rated by its users and customers.

Website
http://www.brucepower.com/
Company Size
5,001-10,000 Employees

Industry

Tech
Energy

Quick Insights into Bruce Power Product Quality

Bruce Power's Product Quality score was rated highest by Caucasian customers.

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Ranked Bruce Power Product Quality the Highest

Caucasian
5
Male
5
Over 10 Years
4.6

Bruce Power Product Quality Score by Gender

Bruce Power's Product Quality score was rated 5 by Male customers on Comparably.

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Male

5/5

Female

N/A

Bruce Power Product Quality Score by Ethnicity

Bruce Power's Product Quality score was rated 5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Bruce Power.
0
1
2
3
4
5
Caucasian
5
Caucasian5

Bruce Power Product Quality Score by Usage

Bruce Power's Product Quality score was rated 4.6 stars by customers who have used Bruce Power's products/services for Over 10 Years.

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Over 10 Years
4.6

Bruce Power Pricing

Bruce Power ROI & Value For Money

3.9/5

Bruce Power has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.

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Quick Insights into Bruce Power ROI

Bruce Power's ROI score was rated highest by customers who have used Bruce Power's products/services for Over 10 Years.

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Ranked Bruce Power ROI the Highest

Over 10 Years
4.5
Caucasian
4
Male
4

Bruce Power ROI Score by Gender

Bruce Power's ROI score was rated 4 by Male customers on Comparably.

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Male

4/5

Female

N/A

Bruce Power ROI Score by Ethnicity

Bruce Power's ROI score was rated 4 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Bruce Power.
0
1
2
3
4
5
Caucasian
4
Caucasian4

Bruce Power ROI Score by Usage

Bruce Power's ROI score was rated 4.5 stars by customers who have used Bruce Power's products/services for Over 10 Years.

Sign Up for Brand Profile PRO to get the full ROI by Usage data.

Over 10 Years
4.5

Bruce Power Customer Satisfaction (CSAT)

Bruce Power Customer Satisfaction (CSAT) Score

58 / 100

Bruce Power has an overall Customer Satisfaction score of 58 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied51%
Satisfied7%
Neither Satisfied nor Dissatisfied14%
Dissatisfied14%
Very Dissatisfied14%
Very Satisfied
51%
Satisfied
7%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
14%
Very Dissatisfied
14%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Bruce Power Customer Satisfaction

Bruce Power's Customer Satisfaction score was rated highest by Caucasian customers.

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Ranked Bruce Power Customer Satisfaction the Highest

Caucasian
100%
Male
100%
Over 10 Years
100%

Bruce Power Customer Satisfaction Score by Gender

Bruce Power's Customer Satisfaction score was rated 100 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Bruce Power.
100 / 100
Male
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Bruce Power Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Bruce Power's Customer Satisfaction (CSAT) score was rated 100% according to Caucasian users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Bruce Power.
100 / 100
Very Satisfied100%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Bruce Power Customer Satisfaction Score by Usage

Bruce Power's Customer Satisfaction score was rated 100 points by customers who have used Bruce Power's products/services for Over 10 Years.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.

Over 10 Years
100

Bruce Power Customer Service

4.3/5

Bruce Power has an overall Customer Service score of 4.3 out of 5 stars rated by its users and customers.

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About Bruce Power's Customer Service

Address

PO Box 1540 177 Tie Rd., R.R. 2, Tiverton, RI N0G 2T0 Canada


Website

http://www.brucepower.com/

Quick Insights into Bruce Power Customer Service

Bruce Power's Customer Service score was rated highest by Caucasian customers.

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Ranked Bruce Power Customer Service the Highest

Caucasian
4.8
Male
4.8
Over 10 Years
4.5

Bruce Power Customer Service Score by Gender

Bruce Power's Customer Service score was rated 4.8 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Bruce Power.

Male

4.8/5

Female

N/A

Bruce Power Customer Service Score by Ethnicity

Bruce Power's Customer Service score was rated 4.8 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Bruce Power.
0
20
40
60
80
100
Caucasian
4.8
Caucasian4.8

Bruce Power Customer Service Score by Usage

Bruce Power's Customer Service score was rated 4.5 stars by customers who have used Bruce Power's products/services for Over 10 Years.

Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.

Over 10 Years
4.5

Bruce Power as an Employer

2.5/5

Bruce Power has a 2.5/5 stars for its overall company culture rated by their employees

  Bruce Power CEO
bottom
5%
CEO of Bruce Power

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Bruce Power scored a 43 for Net Promoter Score and a -39 for Employee Net Promoter Score. NPS gauges how likely a customer of Bruce Power would recommend the brand to a friend. ENPS measures how likely Bruce Power employees would recommend working at Bruce Power to a friend.

Net Promoter Score

43
NPS Score
62%Promoters
19%Passive
19%Detractors

Employee Net Promoter Score

-39
eNPS Score
15%Promoters
31%Passive
54%Detractors

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