71
NPS
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Brunello Cucinelli
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About Brunello Cucinelli's Brand
Brunello Cucinelli SpA is a luxury apparel brand that emphasizes soft cashmere knitwear. It sells primarily women's clothing, shoes, and accessories. Brunello Cucinelli's products are made in Italy and sold throughout the world, with most revenue coming from Europe, particularly Italy, and North America. The company sells its products directly to consumers through its company-operated retail stores, and it wholesales its products to other retailers, with roughly an equal amount of revenue coming from each channel.
Brand at a Glance
83%
Customer Loyalty
3.8/5
Product Quality
3.6/5
Pricing
3.8/5
Customer Service
Brunello Cucinelli NPS
Brunello Cucinelli's Net Promoter Score (NPS) is a 71 with 71% Promoters, 29% Passives, and 0% Detractors. Net Promoter Score tracks whether Brunello Cucinelli's customers would recommend using the product based on a scale of -100 to 100.
Brunello Cucinelli Overall NPS
| 71% | Promoters |
|---|---|
| 29% | Passives |
| 0% | Detractors |
Brunello Cucinelli NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2021 100 | Sep 2021 | 100 |
Jan 2022 100 | Jan 2022 | 100 |
Jun 2022 66 | Jun 2022 | 66 |
Aug 2022 75 | Aug 2022 | 75 |
Nov 2022 80 | Nov 2022 | 80 |
Nov 2023 66 | Nov 2023 | 66 |
Dec 2024 71 | Dec 2024 | 71 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Brunello Cucinelli Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of Brunello Cucinelli users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Brunello Cucinelli Product Quality
3.8/5
Brunello Cucinelli has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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Brunello Cucinelli Product Information
Brunello Cucinelli’s product quality score is a 3.8 out of 5 as rated by its users and customers.
- Website
- www.brunellocucinelli.it
- Company Size
- 1,001-5,000 Employees
Brunello Cucinelli Pricing
Brunello Cucinelli ROI & Value For Money
3.6/5
Brunello Cucinelli has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Brunello Cucinelli Customer Satisfaction (CSAT)
Brunello Cucinelli Customer Satisfaction (CSAT) Score
100 / 100
Brunello Cucinelli has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Brunello Cucinelli Customer Service
3.8/5
Brunello Cucinelli has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Brunello Cucinelli's Customer Service
Address
Via dell'Industria 5, Perugia, 6073
Website
www.brunellocucinelli.it
Phone Number
7
Brunello Cucinelli as an Employer
2.2/5
Brunello Cucinelli has a 2.2/5 stars for its overall company culture rated by their employees
bottom
5%
CEO of Brunello Cucinelli
In the Bottom 5% of Similar Sized Companies on Comparably.
Consumer vs. Employees
Brunello Cucinelli scored a 71 for Net Promoter Score and a -100 for Employee Net Promoter Score. NPS gauges how likely a customer of Brunello Cucinelli would recommend the brand to a friend. ENPS measures how likely Brunello Cucinelli employees would recommend working at Brunello Cucinelli to a friend.
Net Promoter Score
71
NPS Score
| 71% | Promoters |
|---|---|
| 29% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
-100
eNPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
