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NPS
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CAA
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About CAA's Brand
CAA
Brand at a Glance
78%
Customer Loyalty
3.5/5
Product Quality
3.2/5
Pricing
3/5
Customer Service
CAA NPS
CAA's Net Promoter Score (NPS) is a -2 with 41% Promoters, 16% Passives, and 43% Detractors. Net Promoter Score tracks whether CAA's customers would recommend using the product based on a scale of -100 to 100.
CAA Overall NPS
| 41% | Promoters |
|---|---|
| 16% | Passives |
| 43% | Detractors |
CAA NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2023 2 | Nov 2023 | 2 |
Jan 2024 4 | Jan 2024 | 4 |
Mar 2024 2 | Mar 2024 | 2 |
Apr 2024 -1 | Apr 2024 | -1 |
Aug 2024 1 | Aug 2024 | 1 |
Sep 2024 4 | Sep 2024 | 4 |
Dec 2024 4 | Dec 2024 | 4 |
Jan 2025 1 | Jan 2025 | 1 |
Mar 2025 -1 | Mar 2025 | -1 |
Apr 2025 1 | Apr 2025 | 1 |
Oct 2025 0 | Oct 2025 | 0 |
Nov 2025 -2 | Nov 2025 | -2 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
CAA NPS by Gender
Female customers rated CAA's NPS 5 points higher than Male customers.
Male
-45
CAA's NPS was rated -45 by Male customers on Comparably.
22%
Promoters
11%
Passives
67%
Detractors
Female
-40
CAA's NPS was rated -40 by Female customers on Comparably.
20%
Promoters
20%
Passives
60%
Detractors
CAA NPS by Ethnicity
CAA's NPS was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -33 | Caucasian | -33 |
African American/Black -34 | African American/Black | -34 |
CAA NPS by Age
CAA's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 36-40.
CAA NPS by Usage
CAA's NPS was rated the highest by customers who have used CAA's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 34 | Less than 1 Year | 34 |
1 to 2 Years -100 | 1 to 2 Years | -100 |
5 to 10 Years 0 | 5 to 10 Years | 0 |
Over 10 Years -67 | Over 10 Years | -67 |
CAA Customer Reviews
Out of the 3 CAA customer reviews 1 was positive and 2 were constructive. CAA customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
CAA Customer Loyalty
78%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of CAA users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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CAA Customer Loyalty Score by Gender
Female customers rated CAA's Customer Loyalty score 22% higher than Male customers.
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Male
60%
Yes
Female
82%
Yes
CAA Customer Loyalty Score by Ethnicity
CAA's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of CAA.
85
out of 100
Caucasian
40
out of 100
African American/Black
CAA Customer Loyalty Score by Age
CAA's Customer Loyalty score was rated 70% by customers ages 36-40 and customers ages 46-50 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
36-40 70% | 36-40 | 70% |
41-45 70% | 41-45 | 70% |
46-50 70% | 46-50 | 70% |
CAA Customer Loyalty Score by Usage
CAA's Customer Loyalty score was rated the highest by customers who have used CAA's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
CAA Customer Loyalty Score by Industry
CAA's Customer Loyalty score was rated 70% by both Architecture and Planning and Tech industry customers.
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CAA Product Quality
3.5/5
CAA has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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CAA Product Information
CAA’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated CAA's product the highest. Reviewers from the Architecture and Planning industry rated CAA the lowest at 1.6.
- Website
- www.caasco.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Insurance
Quick Insights into CAA Product Quality
CAA's Product Quality score was rated highest by customers from the Tech industry, and rated lowest by customers from the Architecture and Planning industry.
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Ranked CAA Product Quality the Highest
Ranked CAA Product Quality the Lowest
CAA Product Quality Score by Gender
Female customers rated CAA's Product Quality score 0.3 stars higher than Male customers.
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Male
2.7/5
Female
3/5
CAA Product Quality Score by Ethnicity
CAA's Product Quality score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of CAA.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
African American/Black 2 | African American/Black | 2 |
CAA Product Quality Score by Age
CAA's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of CAA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 2.3 | 36-40 | 2.3 |
41-45 1.6 | 41-45 | 1.6 |
46-50 3.5 | 46-50 | 3.5 |
CAA Product Quality Score by Usage
CAA's Product Quality score was rated the highest by customers who have used CAA's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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CAA Product Quality Score by Industry
CAA's Product Quality score was rated the highest by Tech industry customers, and the lowest by Architecture and Planning industry customers.
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CAA Pricing
CAA ROI & Value For Money
3.2/5
CAA has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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CAA Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Architecture and Planning industry think that they had the lowest ROI from CAA.
Quick Insights into CAA ROI
CAA's ROI score was rated highest by customers from the Tech industry, and rated lowest by customers from the Architecture and Planning industry.
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Ranked CAA ROI the Highest
Ranked CAA ROI the Lowest
CAA ROI Score by Gender
Female customers rated CAA's ROI score 0.3 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of CAA.
Male
2.1/5
Female
2.4/5
CAA ROI Score by Ethnicity
CAA's ROI score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of CAA.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
African American/Black 2 | African American/Black | 2 |
CAA ROI Score by Age
CAA's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 36-40.
Sign Up for Brand Profile PRO to get the full ROI by Age data of CAA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 1.5 | 36-40 | 1.5 |
41-45 1.6 | 41-45 | 1.6 |
46-50 3.1 | 46-50 | 3.1 |
CAA ROI Score by Usage
CAA's ROI score was rated the highest by customers who have used CAA's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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CAA ROI Score by Industry
CAA's ROI score was rated the highest by Tech industry customers, and the lowest by Architecture and Planning industry customers.
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CAA Customer Satisfaction (CSAT)
CAA Customer Satisfaction (CSAT) Score
55 / 100
CAA has an overall Customer Satisfaction score of 55 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
30%
Satisfied
25%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
5%
Very Dissatisfied
25%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into CAA Customer Satisfaction
CAA's Customer Satisfaction score was rated highest by customers ages 46-50, and rated lowest by Male customers.
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Ranked CAA Customer Satisfaction the Highest
Ranked CAA Customer Satisfaction the Lowest
CAA Customer Satisfaction Score by Gender
Female customers rated CAA's Customer Satisfaction score 43 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of CAA.
17 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 16% | |
Very Dissatisfied | 67% |
60 / 100
FemaleVery Satisfied | 40% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 40% |
CAA Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
CAA's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
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50 / 100
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
25%
CSAT according to African American/Black
CAA's Customer Satisfaction (CSAT) score was rated 33% according to African American/Black users and customers.
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33 / 100
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
CAA Customer Satisfaction Score by Age
CAA's Customer Satisfaction score was rated the highest by customers ages 46-50, and the lowest by customers ages 36-40.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of CAA.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 36-40 | 33% | |||||||||||||||
| 46-50 | 67% |
CAA Customer Satisfaction Score by Usage
CAA's Customer Satisfaction score was rated the highest by customers who have used CAA's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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CAA Customer Satisfaction Score by Industry
CAA's Customer Satisfaction score was rated 33 points by Architecture and Planning industry customers.
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{
"title": "CAA Customer Satisfaction Score by Industry",
"text": "CAA's Customer Satisfaction score was rated 33 points by Architecture and Planning industry customers.",
"bars": [
{
"label": "Architecture and Planning",
"groupId": 498,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "CAA's Customer Satisfaction score is rated by Architecture and Planning customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 33
}
]
}CAA Customer Service
3/5
CAA has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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About CAA's Customer Service
Address
Thorn Hill, TN United States of America
Website
www.caasco.com
Quick Insights into CAA Customer Service
CAA's Customer Service score was rated highest by customers from the Tech industry, and rated lowest by customers from the Architecture and Planning industry.
Sign Up to unlock insights into how customers have ranked CAA's Customer Service score.
Ranked CAA Customer Service the Highest
Ranked CAA Customer Service the Lowest
CAA Customer Service Score by Gender
Male customers rated CAA's Customer Service score 0.3 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of CAA.
Male
2.6/5
Female
2.3/5
CAA Customer Service Score by Ethnicity
CAA's Customer Service score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of CAA.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
African American/Black 2 | African American/Black | 2 |
CAA Customer Service Score by Age
CAA's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of CAA.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
36-40 1.8 | 36-40 | 1.8 |
41-45 1.8 | 41-45 | 1.8 |
46-50 3 | 46-50 | 3 |
CAA Customer Service Score by Usage
CAA's Customer Service score was rated the highest by customers who have used CAA's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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CAA Customer Service Score by Industry
CAA's Customer Service score was rated the highest by Tech industry customers, and the lowest by Architecture and Planning industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
CAA as an Employer
3.0/5
CAA has a 3.0/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
CAA scored a -2 for Net Promoter Score and a -11 for Employee Net Promoter Score. NPS gauges how likely a customer of CAA would recommend the brand to a friend. ENPS measures how likely CAA employees would recommend working at CAA to a friend.
Net Promoter Score
-2
NPS Score
| 41% | Promoters |
|---|---|
| 16% | Passive |
| 43% | Detractors |
Employee Net Promoter Score
-11
eNPS Score
| 32% | Promoters |
|---|---|
| 25% | Passive |
| 43% | Detractors |
