-40
NPS
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Cardinal Path
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About Cardinal Path's Brand
Cardinal Path leverages digital analytics to deliver insight, understanding and outcomes that create competitive advantage for our clients.
Brand at a Glance
47%
Customer Loyalty
2.8/5
Product Quality
2.9/5
Pricing
2.9/5
Customer Service
Cardinal Path NPS
Cardinal Path's Net Promoter Score (NPS) is a -40 with 20% Promoters, 20% Passives, and 60% Detractors. Net Promoter Score tracks whether Cardinal Path's customers would recommend using the product based on a scale of -100 to 100.
Cardinal Path Overall NPS
| 20% | Promoters |
|---|---|
| 20% | Passives |
| 60% | Detractors |
Cardinal Path NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 -100 | Aug 2020 | -100 |
Feb 2022 0 | Feb 2022 | 0 |
Jul 2022 -33 | Jul 2022 | -33 |
Feb 2023 -50 | Feb 2023 | -50 |
Jun 2024 -40 | Jun 2024 | -40 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Cardinal Path Customer Loyalty
47%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
47% of Cardinal Path users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Cardinal Path Product Quality
2.8/5
Cardinal Path has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Cardinal Path's overall Product Quality score rated by its users and customers.
Cardinal Path Product Information
Cardinal Path’s product quality score is a 2.8 out of 5 as rated by its users and customers.
- Website
- http://www.cardinalpath.com
- Company Size
- 51-200 Employees
Industry
Tech
AdTech
Analytics
Big Data
Enterprise
Media
SaaS
Sports & Entertainment
Cardinal Path Pricing
Cardinal Path ROI & Value For Money
2.9/5
Cardinal Path has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.
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Cardinal Path Customer Satisfaction (CSAT)
Cardinal Path Customer Satisfaction (CSAT) Score
33 / 100
Cardinal Path has an overall Customer Satisfaction score of 33 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
34%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Cardinal Path Customer Service
2.9/5
Cardinal Path has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Cardinal Path's overall Customer Service score rated by its users and customers.
About Cardinal Path's Customer Service
Address
301 W. Warner Rd., Suite 136, Tempe, AZ
Website
http://www.cardinalpath.com
Phone Number
(480)285-1622
Cardinal Path as an Employer
2.8/5
Cardinal Path has a 2.8/5 stars for its overall company culture rated by their employees
bottom
35%
Consumer vs. Employees
Cardinal Path scored a -40 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of Cardinal Path would recommend the brand to a friend. ENPS measures how likely Cardinal Path employees would recommend working at Cardinal Path to a friend.
Net Promoter Score
-40
NPS Score
| 20% | Promoters |
|---|---|
| 20% | Passive |
| 60% | Detractors |
Employee Net Promoter Score
0
eNPS Score
| 33% | Promoters |
|---|---|
| 34% | Passive |
| 33% | Detractors |
