-50
NPS
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Cardlytics
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About Cardlytics' Brand
Cardlytics uses purchase-based intelligence to make marketing more relevant and measurable.
Brand at a Glance
47%
Customer Loyalty
2.4/5
Product Quality
3/5
Pricing
2.9/5
Customer Service
Cardlytics CMO
Cardlytics NPS
Cardlytics's Net Promoter Score (NPS) is a -50 with 21% Promoters, 8% Passives, and 71% Detractors. Net Promoter Score tracks whether Cardlytics's customers would recommend using the product based on a scale of -100 to 100.
Cardlytics Overall NPS
| 21% | Promoters |
|---|---|
| 8% | Passives |
| 71% | Detractors |
Cardlytics NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2021 -100 | Jul 2021 | -100 |
Dec 2021 0 | Dec 2021 | 0 |
Feb 2022 -40 | Feb 2022 | -40 |
Apr 2022 -51 | Apr 2022 | -51 |
Jun 2022 -57 | Jun 2022 | -57 |
Nov 2022 -37 | Nov 2022 | -37 |
Mar 2023 -44 | Mar 2023 | -44 |
Nov 2023 -50 | Nov 2023 | -50 |
May 2024 -36 | May 2024 | -36 |
Aug 2024 -41 | Aug 2024 | -41 |
May 2025 -46 | May 2025 | -46 |
Dec 2025 -50 | Dec 2025 | -50 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Cardlytics Customer Loyalty
47%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
47% of Cardlytics users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Cardlytics Product Quality
2.4/5
Cardlytics has an overall Product Quality score of 2.4 out of 5 stars rated by its users and customers.
Sign Up to unlock Cardlytics' overall Product Quality score rated by its users and customers.
Cardlytics Product Information
Cardlytics’s product quality score is a 2.4 out of 5 as rated by its users and customers.
- Website
- http://www.cardlytics.com
- Company Size
- 501-1,000 Employees
Industry
Tech
AdTech
FinTech
Mobile App
Cardlytics Pricing
Cardlytics ROI & Value For Money
3/5
Cardlytics has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Cardlytics' overall ROI score rated by its users and customers.
Cardlytics Customer Satisfaction (CSAT)
Cardlytics Customer Satisfaction (CSAT) Score
37 / 100
Cardlytics has an overall Customer Satisfaction score of 37 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
19%
Satisfied
18%
Neither Satisfied nor Dissatisfied
27%
Dissatisfied
0%
Very Dissatisfied
36%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Cardlytics Customer Service
2.9/5
Cardlytics has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
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About Cardlytics's Customer Service
Address
621 North Ave. NE, Atlanta, GA
Website
http://www.cardlytics.com
Phone Number
(888)798-5802
Cardlytics as an Employer
2.5/5
Cardlytics has a 2.5/5 stars for its overall company culture rated by their employees
bottom
10%
Consumer vs. Employees
Cardlytics scored a -50 for Net Promoter Score and a -69 for Employee Net Promoter Score. NPS gauges how likely a customer of Cardlytics would recommend the brand to a friend. ENPS measures how likely Cardlytics employees would recommend working at Cardlytics to a friend.
Net Promoter Score
-50
NPS Score
| 21% | Promoters |
|---|---|
| 8% | Passive |
| 71% | Detractors |
Employee Net Promoter Score
-69
eNPS Score
| 8% | Promoters |
|---|---|
| 15% | Passive |
| 77% | Detractors |
