-50
NPS
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Brand Page
CD Baby
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About CD Baby's Brand
CD Baby is an online record store and independent music distributor enabling musicians to sell CDs, Vinyl and MP3s.
Brand at a Glance
59%
Customer Loyalty
2.1/5
Product Quality
2.1/5
Pricing
1.8/5
Customer Service
CD Baby NPS
CD Baby's Net Promoter Score (NPS) is a -50 with 20% Promoters, 10% Passives, and 70% Detractors. Net Promoter Score tracks whether CD Baby's customers would recommend using the product based on a scale of -100 to 100.
CD Baby Overall NPS
| 20% | Promoters |
|---|---|
| 10% | Passives |
| 70% | Detractors |
CD Baby NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2020 -100 | Jul 2020 | -100 |
Jul 2021 -100 | Jul 2021 | -100 |
Sep 2021 -50 | Sep 2021 | -50 |
Nov 2021 -40 | Nov 2021 | -40 |
Apr 2023 -51 | Apr 2023 | -51 |
Sep 2023 -57 | Sep 2023 | -57 |
Nov 2023 -63 | Nov 2023 | -63 |
Mar 2024 -44 | Mar 2024 | -44 |
Jun 2024 -50 | Jun 2024 | -50 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
CD Baby Customer Loyalty
59%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
59% of CD Baby users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
CD Baby Product Quality
2.1/5
CD Baby has an overall Product Quality score of 2.1 out of 5 stars rated by its users and customers.
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CD Baby Product Information
CD Baby’s product quality score is a 2.1 out of 5 as rated by its users and customers.
- Website
- http://cdbaby.com
- Company Size
- 51-200 Employees
Industry
Tech
Content
Ecommerce and Marketplaces
Media
Sports & Entertainment
CD Baby Pricing
CD Baby ROI & Value For Money
2.1/5
CD Baby has a value for money and ROI score of 2.1 out of 5 stars rated by its users and customers.
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CD Baby Customer Satisfaction (CSAT)
CD Baby Customer Satisfaction (CSAT) Score
16 / 100
CD Baby has an overall Customer Satisfaction score of 16 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
16%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
67%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
CD Baby Customer Service
1.8/5
CD Baby has an overall Customer Service score of 1.8 out of 5 stars rated by its users and customers.
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About CD Baby's Customer Service
Address
Portland, OR
Website
http://cdbaby.com
Phone Number
503-595-3000
CD Baby as an Employer
2.4/5
CD Baby has a 2.4/5 stars for its overall company culture rated by their employees
bottom
15%
Consumer vs. Employees
CD Baby scored a -50 for Net Promoter Score and a -54 for Employee Net Promoter Score. NPS gauges how likely a customer of CD Baby would recommend the brand to a friend. ENPS measures how likely CD Baby employees would recommend working at CD Baby to a friend.
Net Promoter Score
-50
NPS Score
| 20% | Promoters |
|---|---|
| 10% | Passive |
| 70% | Detractors |
Employee Net Promoter Score
-54
eNPS Score
| 17% | Promoters |
|---|---|
| 12% | Passive |
| 71% | Detractors |
