-10
NPS
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Cleo
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About Cleo's Brand
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Brand at a Glance
81%
Customer Loyalty
3.5/5
Product Quality
3.4/5
Pricing
3.3/5
Customer Service
Cleo CMO
Cleo NPS
Cleo's Net Promoter Score (NPS) is a -10 with 38% Promoters, 14% Passives, and 48% Detractors. Net Promoter Score tracks whether Cleo's customers would recommend using the product based on a scale of -100 to 100.
Cleo Overall NPS
| 38% | Promoters |
|---|---|
| 14% | Passives |
| 48% | Detractors |
Cleo NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2023 -6 | May 2023 | -6 |
Sep 2023 -8 | Sep 2023 | -8 |
Feb 2024 -11 | Feb 2024 | -11 |
Mar 2024 -9 | Mar 2024 | -9 |
Jun 2024 -11 | Jun 2024 | -11 |
Jul 2024 -8 | Jul 2024 | -8 |
Oct 2024 -6 | Oct 2024 | -6 |
Nov 2024 -8 | Nov 2024 | -8 |
Dec 2024 -7 | Dec 2024 | -7 |
Jan 2025 -9 | Jan 2025 | -9 |
Apr 2025 -9 | Apr 2025 | -9 |
Dec 2025 -12 | Dec 2025 | -12 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Cleo NPS by Gender
Male customers rated Cleo's NPS 38 points higher than Female customers.
Male
24
Cleo's NPS was rated 24 by Male customers on Comparably.
62%
Promoters
0%
Passives
38%
Detractors
Female
-14
Cleo's NPS was rated -14 by Female customers on Comparably.
43%
Promoters
0%
Passives
57%
Detractors
Cleo NPS by Ethnicity
Cleo's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -16 | Caucasian | -16 |
Asian or Pacific Islander 100 | Asian or Pacific Islander | 100 |
Other 20 | Other | 20 |
Cleo NPS by Age
Cleo's NPS was rated the highest by customers ages 61-65, and the lowest by customers ages 41-45.
Cleo NPS by Usage
Cleo's NPS was rated the highest by customers who have used Cleo's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -34 | Less than 1 Year | -34 |
1 to 2 Years 0 | 1 to 2 Years | 0 |
2 to 5 Years 20 | 2 to 5 Years | 20 |
5 to 10 Years -50 | 5 to 10 Years | -50 |
Over 10 Years 66 | Over 10 Years | 66 |
Cleo Customer Reviews
Out of the 6 Cleo customer reviews 4 were positive and 2 were constructive. Cleo customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Cleo Customer Loyalty
81%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of Cleo users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Cleo Customer Loyalty Score by Gender
Female customers rated Cleo's Customer Loyalty score 5% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Cleo.
Male
82%
Yes
Female
87%
Yes
Cleo Customer Loyalty Score by Ethnicity
Cleo's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Cleo.
85
out of 100
Caucasian
100
out of 100
Asian or Pacific Islander
78
out of 100
Other
Cleo Customer Loyalty Score by Age
Cleo's Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Cleo.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
41-45 40% | 41-45 | 40% |
56-60 82% | 56-60 | 82% |
61-65 100% | 61-65 | 100% |
Cleo Customer Loyalty Score by Usage
Cleo's Customer Loyalty score was rated the highest by customers who have used Cleo's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Cleo Customer Loyalty Score by Industry
Cleo's Customer Loyalty score was rated 89% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Cleo Product Quality
3.5/5
Cleo has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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Cleo Product Information
Cleo serves markets in the United States, Asia, Europe, Middle-East and Africa, Australia, Canada, United Kingdom, and Latin America. Cleo supports iOS and Web devices and offers products for small, medium, and large sized businesses.
Cleo’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Cleo's product the highest.
- Website
- http://www.cleo.com
- Company Size
- 201-500 Employees
Industry
Tech
Big Data
Productivity
SaaS
Languages Supported
English
Product Type
Integration Software
Big Data Software
File Sharing Software
Cloud Integration Software
Supply Chain Management Software
Logistics Software
Electronic Data Interchange (EDI) Software
Quick Insights into Cleo Product Quality
Cleo's Product Quality score was rated highest by customers ages 61-65, and rated lowest by customers ages 41-45.
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Ranked Cleo Product Quality the Highest
Ranked Cleo Product Quality the Lowest
Cleo Product Quality Score by Gender
Male customers rated Cleo's Product Quality score 0.1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Cleo.
Male
3.9/5
Female
3.8/5
Cleo Product Quality Score by Ethnicity
Cleo's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Cleo.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Other 3.8 | Other | 3.8 |
Cleo Product Quality Score by Age
Cleo's Product Quality score was rated the highest by customers ages 61-65, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Cleo.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 2.3 | 41-45 | 2.3 |
56-60 3.6 | 56-60 | 3.6 |
61-65 4.7 | 61-65 | 4.7 |
Cleo Product Quality Score by Usage
Cleo's Product Quality score was rated the highest by customers who have used Cleo's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Cleo Product Quality Score by Industry
Cleo's Product Quality score was rated 3.7 stars by Tech industry customers.
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Cleo Pricing
Cleo ROI & Value For Money
3.4/5
Cleo has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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Cleo Pricing Plans
Cleo has a pricing structure that accommodates small, medium, and large businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Who Uses Cleo?
Small Businesses
Medium Businesses
Large Enterprises
Quick Insights into Cleo ROI
Cleo's ROI score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers who have used Cleo's products/services for Less than 1 Year.
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Ranked Cleo ROI the Highest
Ranked Cleo ROI the Lowest
Cleo ROI Score by Gender
Cleo's ROI score was rated 3.5 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Cleo.
Male
3.5/5
Female
3.5/5
Cleo ROI Score by Ethnicity
Cleo's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Cleo.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
Other 3.2 | Other | 3.2 |
Cleo ROI Score by Age
Cleo's ROI score was rated the highest by customers ages 61-65, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Cleo.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 2.1 | 41-45 | 2.1 |
56-60 3.5 | 56-60 | 3.5 |
61-65 3.6 | 61-65 | 3.6 |
Cleo ROI Score by Usage
Cleo's ROI score was rated the highest by customers who have used Cleo's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Cleo ROI Score by Industry
Cleo's ROI score was rated 3.5 stars by Tech industry customers.
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Cleo Customer Satisfaction (CSAT)
Cleo Customer Satisfaction (CSAT) Score
58 / 100
Cleo has an overall Customer Satisfaction score of 58 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
25%
Satisfied
33%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
10%
Very Dissatisfied
12%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Cleo Customer Satisfaction
Cleo's Customer Satisfaction score was rated highest by customers who have used Cleo's products/services for 2 to 5 Years, and rated lowest by customers who have used Cleo's products/services for 5 to 10 Years.
Sign Up to unlock insights into how customers have ranked Cleo's Customer Satisfaction.
Ranked Cleo Customer Satisfaction the Highest
Ranked Cleo Customer Satisfaction the Lowest
Cleo Customer Satisfaction Score by Gender
Female customers rated Cleo's Customer Satisfaction score 3 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Cleo.
64 / 100
MaleVery Satisfied | 27% | |
|---|---|---|
Satisfied | 37% | |
Neither Satisfied nor Dissatisfied | 27% | |
Dissatisfied | 0% | |
Very Dissatisfied | 9% |
67 / 100
FemaleVery Satisfied | 17% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 17% | |
Very Dissatisfied | 16% |
Cleo Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Cleo's Customer Satisfaction (CSAT) score was rated 70% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Cleo.
70 / 100
Very Satisfied
20%
Satisfied
50%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
10%
Very Dissatisfied
0%
CSAT according to Other
Cleo's Customer Satisfaction (CSAT) score was rated 60% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Cleo.
60 / 100
Very Satisfied
40%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
20%
Cleo Customer Satisfaction Score by Age
Cleo's Customer Satisfaction score was rated 60 points by customers ages 56-60 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Cleo.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 56-60 | 60% |
Cleo Customer Satisfaction Score by Usage
Cleo's Customer Satisfaction score was rated the highest by customers who have used Cleo's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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Cleo Customer Satisfaction Score by Industry
Cleo's Customer Satisfaction score was rated 72 points by Tech industry customers.
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{
"title": "Cleo Customer Satisfaction Score by Industry",
"text": "Cleo's Customer Satisfaction score was rated 72 points by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 72,
"stars": 0,
"csatScore": 72,
"text": "Cleo's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
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}
]
}Cleo Customer Service
3.3/5
Cleo has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.
Sign Up to unlock Cleo's overall Customer Service score rated by its users and customers.
About Cleo's Customer Service
Address
4949 Harrison Ave Suite 200, Rockford, IL 61108
Website
http://www.cleo.com
Phone Number
8152827600
Cleo's Social Links
Quick Insights into Cleo Customer Service
Cleo's Customer Service score was rated highest by customers who have used Cleo's products/services for Over 10 Years, and rated lowest by customers who have used Cleo's products/services for Less than 1 Year.
Sign Up to unlock insights into how customers have ranked Cleo's Customer Service score.
Ranked Cleo Customer Service the Highest
Ranked Cleo Customer Service the Lowest
Cleo Customer Service Score by Gender
Male customers rated Cleo's Customer Service score 0.2 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Cleo.
Male
3.7/5
Female
3.5/5
Cleo Customer Service Score by Ethnicity
Cleo's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Cleo.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Other 3.9 | Other | 3.9 |
Cleo Customer Service Score by Age
Cleo's Customer Service score was rated the highest by customers ages 61-65, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Cleo.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
41-45 3 | 41-45 | 3 |
56-60 3.5 | 56-60 | 3.5 |
61-65 4.2 | 61-65 | 4.2 |
Cleo Customer Service Score by Usage
Cleo's Customer Service score was rated the highest by customers who have used Cleo's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Cleo Customer Service Score by Industry
Cleo's Customer Service score was rated 3.2 stars by Tech industry customers.
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Cleo as an Employer
4.6/5
Cleo has a 4.6/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Cleo scored a -10 for Net Promoter Score and a 60 for Employee Net Promoter Score. NPS gauges how likely a customer of Cleo would recommend the brand to a friend. ENPS measures how likely Cleo employees would recommend working at Cleo to a friend.
Net Promoter Score
-10
NPS Score
| 38% | Promoters |
|---|---|
| 14% | Passive |
| 48% | Detractors |
Employee Net Promoter Score
60
eNPS Score
| 73% | Promoters |
|---|---|
| 14% | Passive |
| 13% | Detractors |
