-25
NPS
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CNO Financial Group
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About CNO Financial Group's Brand
CNO Financial Group provides health and life insurance, as well as retirement solutions, to middle-income Americans through our family of insurance brands.
Brand at a Glance
76%
Customer Loyalty
3.1/5
Product Quality
3.3/5
Pricing
3.2/5
Customer Service
CNO Financial Group NPS
CNO Financial Group's Net Promoter Score (NPS) is a -25 with 25% Promoters, 25% Passives, and 50% Detractors. Net Promoter Score tracks whether CNO Financial Group's customers would recommend using the product based on a scale of -100 to 100.
CNO Financial Group Overall NPS
| 25% | Promoters |
|---|---|
| 25% | Passives |
| 50% | Detractors |
CNO Financial Group NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2021 0 | Nov 2021 | 0 |
Mar 2022 -50 | Mar 2022 | -50 |
Jun 2023 0 | Jun 2023 | 0 |
Sep 2023 0 | Sep 2023 | 0 |
Oct 2023 0 | Oct 2023 | 0 |
Nov 2023 -15 | Nov 2023 | -15 |
Dec 2023 -25 | Dec 2023 | -25 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
CNO Financial Group NPS by Gender
CNO Financial Group's NPS was rated -67 by Female customers on Comparably.
Female
-67
CNO Financial Group's NPS was rated -67 by Female customers on Comparably.
0%
Promoters
33%
Passives
67%
Detractors
Male
N/A
CNO Financial Group's NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
CNO Financial Group NPS by Ethnicity
CNO Financial Group's NPS was rated 0 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
CNO Financial Group Customer Loyalty
76%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of CNO Financial Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
CNO Financial Group Customer Loyalty Score by Gender
CNO Financial Group's Customer Loyalty score was rated 70 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of CNO Financial Group.
Female
70%
Yes
Male
N/A
Yes
CNO Financial Group Customer Loyalty Score by Ethnicity
CNO Financial Group's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of CNO Financial Group.
100
out of 100
Caucasian
CNO Financial Group Product Quality
3.1/5
CNO Financial Group has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
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CNO Financial Group Product Information
CNO Financial Group’s product quality score is a 3.1 out of 5 as rated by its users and customers.
- Website
- http://www.cnoinc.com/
- Company Size
- 1,001-5,000 Employees
Industry
Insurance
Quick Insights into CNO Financial Group Product Quality
CNO Financial Group's Product Quality score was rated highest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked CNO Financial Group's Product Quality.
Ranked CNO Financial Group Product Quality the Highest
CNO Financial Group Product Quality Score by Gender
CNO Financial Group's Product Quality score was rated 2.3 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of CNO Financial Group.
Female
2.3/5
Male
N/A
CNO Financial Group Product Quality Score by Ethnicity
CNO Financial Group's Product Quality score was rated 4.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of CNO Financial Group.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.6 | Caucasian | 4.6 |
CNO Financial Group Pricing
CNO Financial Group ROI & Value For Money
3.3/5
CNO Financial Group has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Quick Insights into CNO Financial Group ROI
CNO Financial Group's ROI score was rated highest by Caucasian customers.
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Ranked CNO Financial Group ROI the Highest
CNO Financial Group ROI Score by Gender
CNO Financial Group's ROI score was rated 3 by Female customers on Comparably.
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Female
3/5
Male
N/A
CNO Financial Group ROI Score by Ethnicity
CNO Financial Group's ROI score was rated 4.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of CNO Financial Group.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.8 | Caucasian | 4.8 |
CNO Financial Group Customer Satisfaction (CSAT)
CNO Financial Group Customer Satisfaction (CSAT) Score
57 / 100
CNO Financial Group has an overall Customer Satisfaction score of 57 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
28%
Satisfied
29%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
43%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into CNO Financial Group Customer Satisfaction
CNO Financial Group's Customer Satisfaction score was rated highest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked CNO Financial Group's Customer Satisfaction.
Ranked CNO Financial Group Customer Satisfaction the Highest
CNO Financial Group Customer Satisfaction Score by Gender
CNO Financial Group's Customer Satisfaction score was rated 33 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of CNO Financial Group.
33 / 100
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 67% | |
Very Dissatisfied | 0% |
CNO Financial Group Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
CNO Financial Group's Customer Satisfaction (CSAT) score was rated 100% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of CNO Financial Group.
100 / 100
Very Satisfied
67%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CNO Financial Group Customer Service
3.2/5
CNO Financial Group has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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About CNO Financial Group's Customer Service
Address
11825 N. Pennsylvania Street, Carmel, IN 46032
Website
http://www.cnoinc.com/
Phone Number
317-817-6100
Quick Insights into CNO Financial Group Customer Service
CNO Financial Group's Customer Service score was rated highest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked CNO Financial Group's Customer Service score.
Ranked CNO Financial Group Customer Service the Highest
CNO Financial Group Customer Service Score by Gender
CNO Financial Group's Customer Service score was rated 1.8 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of CNO Financial Group.
Female
1.8/5
Male
N/A
CNO Financial Group Customer Service Score by Ethnicity
CNO Financial Group's Customer Service score was rated 4.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of CNO Financial Group.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.8 | Caucasian | 4.8 |
CNO Financial Group as an Employer
3.2/5
CNO Financial Group has a 3.2/5 stars for its overall company culture rated by their employees
top
15%
Consumer vs. Employees
CNO Financial Group scored a -25 for Net Promoter Score and a -56 for Employee Net Promoter Score. NPS gauges how likely a customer of CNO Financial Group would recommend the brand to a friend. ENPS measures how likely CNO Financial Group employees would recommend working at CNO Financial Group to a friend.
Net Promoter Score
-25
NPS Score
| 25% | Promoters |
|---|---|
| 25% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
-56
eNPS Score
| 22% | Promoters |
|---|---|
| 0% | Passive |
| 78% | Detractors |
