13
NPS
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Cobham
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About Cobham's Brand
Cobham protects lives and livelihoods with its differentiated technology
Brand at a Glance
58%
Customer Loyalty
3.5/5
Product Quality
3.4/5
Pricing
3.7/5
Customer Service
Cobham NPS
Cobham's Net Promoter Score (NPS) is a 13 with 44% Promoters, 25% Passives, and 31% Detractors. Net Promoter Score tracks whether Cobham's customers would recommend using the product based on a scale of -100 to 100.
Cobham Overall NPS
| 44% | Promoters |
|---|---|
| 25% | Passives |
| 31% | Detractors |
Cobham NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 100 | Aug 2020 | 100 |
Apr 2021 50 | Apr 2021 | 50 |
Nov 2021 33 | Nov 2021 | 33 |
Jan 2022 50 | Jan 2022 | 50 |
May 2022 40 | May 2022 | 40 |
Sep 2022 12 | Sep 2022 | 12 |
Oct 2022 11 | Oct 2022 | 11 |
Feb 2023 27 | Feb 2023 | 27 |
Oct 2023 23 | Oct 2023 | 23 |
Mar 2024 13 | Mar 2024 | 13 |
Jun 2024 7 | Jun 2024 | 7 |
Sep 2024 12 | Sep 2024 | 12 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Cobham Customer Loyalty
58%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
58% of Cobham users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Cobham Product Quality
3.5/5
Cobham has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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Cobham Product Information
Cobham’s product quality score is a 3.5 out of 5 as rated by its users and customers.
- Website
- https://www.cobham.com/
- Company Size
- 10,000+ Employees
Industry
Tech
Enterprise
Cobham Pricing
Cobham ROI & Value For Money
3.4/5
Cobham has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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Cobham Customer Satisfaction (CSAT)
Cobham Customer Satisfaction (CSAT) Score
75 / 100
Cobham has an overall Customer Satisfaction score of 75 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
63%
Satisfied
12%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Cobham Customer Service
3.7/5
Cobham has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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About Cobham's Customer Service
Address
Wimborne, Dorset, Dorset, OH
Website
https://www.cobham.com/
Cobham as an Employer
2.5/5
Cobham has a 2.5/5 stars for its overall company culture rated by their employees
bottom
20%
Consumer vs. Employees
Cobham scored a 13 for Net Promoter Score and a -17 for Employee Net Promoter Score. NPS gauges how likely a customer of Cobham would recommend the brand to a friend. ENPS measures how likely Cobham employees would recommend working at Cobham to a friend.
Net Promoter Score
13
NPS Score
| 44% | Promoters |
|---|---|
| 25% | Passive |
| 31% | Detractors |
Employee Net Promoter Score
-17
eNPS Score
| 35% | Promoters |
|---|---|
| 13% | Passive |
| 52% | Detractors |
