19
NPS
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Cohu
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About Cohu's Brand
Cohu is a supplier of test handling, burn-in, thermal subsystems and MEMS test solutions used by the global semiconductor industry as well
Brand at a Glance
79%
Customer Loyalty
4/5
Product Quality
3.5/5
Pricing
3.8/5
Customer Service
Cohu NPS
Cohu's Net Promoter Score (NPS) is a 19 with 55% Promoters, 9% Passives, and 36% Detractors. Net Promoter Score tracks whether Cohu's customers would recommend using the product based on a scale of -100 to 100.
Cohu Overall NPS
| 55% | Promoters |
|---|---|
| 9% | Passives |
| 36% | Detractors |
Cohu NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2021 0 | Mar 2021 | 0 |
Apr 2022 -50 | Apr 2022 | -50 |
Aug 2022 -66 | Aug 2022 | -66 |
Nov 2022 -25 | Nov 2022 | -25 |
Jul 2023 -51 | Jul 2023 | -51 |
Sep 2023 -29 | Sep 2023 | -29 |
Oct 2023 -13 | Oct 2023 | -13 |
Nov 2023 0 | Nov 2023 | 0 |
Sep 2024 10 | Sep 2024 | 10 |
Nov 2025 18 | Nov 2025 | 18 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Cohu Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of Cohu users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Cohu Product Quality
4/5
Cohu has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
Sign Up to unlock Cohu's overall Product Quality score rated by its users and customers.
Cohu Product Information
Cohu’s product quality score is a 4 out of 5 as rated by its users and customers.
- Website
- http://www.cohu.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Hardware and Devices
Cohu Pricing
Cohu ROI & Value For Money
3.5/5
Cohu has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Cohu Customer Satisfaction (CSAT)
Cohu Customer Satisfaction (CSAT) Score
100 / 100
Cohu has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
60%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Cohu Customer Service
3.8/5
Cohu has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Cohu's Customer Service
Address
Poway, CA
Website
http://www.cohu.com
Phone Number
8585131094
Cohu as an Employer
4.5/5
Cohu has a 4.5/5 stars for its overall company culture rated by their employees
top
15%
Consumer vs. Employees
Cohu scored a 19 for Net Promoter Score and a 10 for Employee Net Promoter Score. NPS gauges how likely a customer of Cohu would recommend the brand to a friend. ENPS measures how likely Cohu employees would recommend working at Cohu to a friend.
Net Promoter Score
19
NPS Score
| 55% | Promoters |
|---|---|
| 9% | Passive |
| 36% | Detractors |
Employee Net Promoter Score
10
eNPS Score
| 42% | Promoters |
|---|---|
| 26% | Passive |
| 32% | Detractors |
