Cruise Automation NPS & Customer Reviews | Comparably
Brand Page
Cruise Automation
Marketing or Exec? Claim Your Free Account

About Cruise Automation's Brand

Cruise Automation develops a highway autopilot system that uses cameras and radar to keep a car in one lane on the highway for hands-free driving.

Brand at a Glance

68%
Customer Loyalty
3.9/5
Product Quality
3.6/5
Pricing
3.7/5
Customer Service

Cruise Automation CMO

Cruise Automation NPS

Cruise Automation's Net Promoter Score (NPS) is a 22 with 50% Promoters, 22% Passives, and 28% Detractors. Net Promoter Score tracks whether Cruise Automation's customers would recommend using the product based on a scale of -100 to 100.

Cruise Automation Overall NPS

22
NPS
50%Promoters
22%Passives
28%Detractors
Cruise Automation Overall NPS

Cruise Automation NPS Trend

-100
-50
0
50
100
Apr 2021
33
Apr 202133
Jun 2021
60
Jun 202160
Aug 2021
66
Aug 202166
Apr 2022
71
Apr 202271
May 2022
50
May 202250
Jul 2022
40
Jul 202240
Sep 2022
36
Sep 202236
Apr 2023
42
Apr 202342
Jun 2023
30
Jun 202330
Aug 2023
29
Aug 202329
Sep 2023
33
Sep 202333
Oct 2023
23
Oct 202323

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Cruise Automation Customer Loyalty

68%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

68% of Cruise Automation users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

68
68%
32
32%
Cruise Automation Customer Loyalty

Cruise Automation Product Quality

3.9/5

Cruise Automation has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

Sign Up to unlock Cruise Automation's overall Product Quality score rated by its users and customers.

Cruise Automation Product Information

Cruise Automation’s product quality score is a 3.9 out of 5 as rated by its users and customers.

Website
http://getcruise.com/
Company Size
11-50 Employees

Industry

Tech
SaaS

Cruise Automation Pricing

Cruise Automation ROI & Value For Money

3.6/5

Cruise Automation has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock Cruise Automation's overall ROI score rated by its users and customers.

Cruise Automation Customer Satisfaction (CSAT)

Cruise Automation Customer Satisfaction (CSAT) Score

70 / 100

Cruise Automation has an overall Customer Satisfaction score of 70 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied40%
Satisfied30%
Neither Satisfied nor Dissatisfied20%
Dissatisfied10%
Very Dissatisfied0%
Very Satisfied
40%
Satisfied
30%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
10%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Cruise Automation Customer Service

3.7/5

Cruise Automation has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

Sign Up to unlock Cruise Automation's overall Customer Service score rated by its users and customers.

About Cruise Automation's Customer Service

Address

San Francisco, CA


Website

http://getcruise.com/

Cruise Automation as an Employer

2.8/5

Cruise Automation has a 2.8/5 stars for its overall company culture rated by their employees

  Cruise Automation CEO
bottom
25%
CEO of Cruise Automation

In the Bottom 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Cruise Automation scored a 22 for Net Promoter Score and a -6 for Employee Net Promoter Score. NPS gauges how likely a customer of Cruise Automation would recommend the brand to a friend. ENPS measures how likely Cruise Automation employees would recommend working at Cruise Automation to a friend.

Net Promoter Score

22
NPS Score
50%Promoters
22%Passive
28%Detractors

Employee Net Promoter Score

-6
eNPS Score
42%Promoters
10%Passive
48%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail