-7
NPS
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Crutchfield
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About Crutchfield's Brand
Crutchfield is a multi-channel retailer of Consumer Electronics.
Brand at a Glance
84%
Customer Loyalty
3.1/5
Product Quality
3.1/5
Pricing
2.9/5
Customer Service
Crutchfield CMO
Zach Zimet
Zach Zimet serves as the Chief Marketing Officer for Crutchfield Corporation. Zach started at Crutchfield Corporation in September of 2014. Zach is based in the Charlottesville, Virginia Area.
Crutchfield NPS
Crutchfield's Net Promoter Score (NPS) is a -7 with 43% Promoters, 7% Passives, and 50% Detractors. Net Promoter Score tracks whether Crutchfield's customers would recommend using the product based on a scale of -100 to 100.
Crutchfield Overall NPS
| 43% | Promoters |
|---|---|
| 7% | Passives |
| 50% | Detractors |
Crutchfield NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2023 29 | Apr 2023 | 29 |
May 2023 23 | May 2023 | 23 |
Jul 2023 15 | Jul 2023 | 15 |
Aug 2023 20 | Aug 2023 | 20 |
Jan 2024 15 | Jan 2024 | 15 |
Feb 2024 5 | Feb 2024 | 5 |
Apr 2024 9 | Apr 2024 | 9 |
May 2024 4 | May 2024 | 4 |
Sep 2024 4 | Sep 2024 | 4 |
Dec 2024 -4 | Dec 2024 | -4 |
Mar 2025 -8 | Mar 2025 | -8 |
May 2025 -7 | May 2025 | -7 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Crutchfield NPS by Gender
Crutchfield's NPS was rated -16 by Male customers on Comparably.
Male
-16
Crutchfield's NPS was rated -16 by Male customers on Comparably.
42%
Promoters
0%
Passives
58%
Detractors
Female
N/A
Crutchfield's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
Crutchfield NPS by Ethnicity
Crutchfield's NPS was rated -16 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -16 | Caucasian | -16 |
Crutchfield NPS by Age
Crutchfield's NPS was rated -34 points by customers ages 46-50 and customers ages 66+ on Comparably.
Crutchfield NPS by Usage
Crutchfield's NPS was rated the highest by customers who have used Crutchfield's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -34 | Less than 1 Year | -34 |
5 to 10 Years -20 | 5 to 10 Years | -20 |
Over 10 Years -34 | Over 10 Years | -34 |
Crutchfield Customer Reviews
Out of the 8 Crutchfield customer reviews 3 were positive and 5 were constructive. Crutchfield customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Crutchfield Customer Loyalty
84%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
84% of Crutchfield users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Crutchfield Customer Loyalty Score by Gender
Crutchfield's Customer Loyalty score was rated 100 by Male customers on Comparably.
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Male
100%
Yes
Female
N/A
Yes
Crutchfield Customer Loyalty Score by Ethnicity
Crutchfield's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Crutchfield.
100
out of 100
Caucasian
Crutchfield Customer Loyalty Score by Age
Crutchfield's Customer Loyalty score was rated 100% by customers ages 46-50 and customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Crutchfield.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
46-50 100% | 46-50 | 100% |
66+ 100% | 66+ | 100% |
Crutchfield Customer Loyalty Score by Usage
Crutchfield's Customer Loyalty score was rated 100% by customers who have used Crutchfield's products/services for 5 to 10 Years, and by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Crutchfield Customer Loyalty Score by Industry
Crutchfield's Customer Loyalty score was rated 100% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Crutchfield Product Quality
3.1/5
Crutchfield has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
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Crutchfield Product Information
Crutchfield’s product quality score is a 3.1 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Crutchfield's product the highest.
- Website
- http://www.crutchfield.com
- Company Size
- 501-1,000 Employees
Industry
Tech
Hardware and Devices
Quick Insights into Crutchfield Product Quality
Crutchfield's Product Quality score was rated highest by customers ages 66+, and rated lowest by customers who have used Crutchfield's products/services for Over 10 Years.
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Ranked Crutchfield Product Quality the Highest
Ranked Crutchfield Product Quality the Lowest
Crutchfield Product Quality Score by Gender
Crutchfield's Product Quality score was rated 3.4 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Crutchfield.
Male
3.4/5
Female
N/A
Crutchfield Product Quality Score by Ethnicity
Crutchfield's Product Quality score was rated 3.4 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Crutchfield.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
Crutchfield Product Quality Score by Age
Crutchfield's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Crutchfield.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 2 | 46-50 | 2 |
66+ 4.1 | 66+ | 4.1 |
Crutchfield Product Quality Score by Usage
Crutchfield's Product Quality score was rated the highest by customers who have used Crutchfield's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Crutchfield Product Quality Score by Industry
Crutchfield's Product Quality score was rated 2.7 stars by Tech industry customers.
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Crutchfield Pricing
Crutchfield ROI & Value For Money
3.1/5
Crutchfield has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
Sign Up to unlock Crutchfield's overall ROI score rated by its users and customers.
Crutchfield Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Crutchfield ROI
Crutchfield's ROI score was rated highest by customers ages 66+, and rated lowest by customers ages 46-50.
Sign Up to unlock insights into how customers have ranked Crutchfield's ROI score.
Ranked Crutchfield ROI the Highest
Ranked Crutchfield ROI the Lowest
Crutchfield ROI Score by Gender
Crutchfield's ROI score was rated 3.1 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Crutchfield.
Male
3.1/5
Female
N/A
Crutchfield ROI Score by Ethnicity
Crutchfield's ROI score was rated 3.1 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Crutchfield.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Crutchfield ROI Score by Age
Crutchfield's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Crutchfield.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 2 | 46-50 | 2 |
66+ 3.6 | 66+ | 3.6 |
Crutchfield ROI Score by Usage
Crutchfield's ROI score was rated the highest by customers who have used Crutchfield's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Crutchfield ROI Score by Industry
Crutchfield's ROI score was rated 2.7 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Crutchfield Customer Satisfaction (CSAT)
Crutchfield Customer Satisfaction (CSAT) Score
50 / 100
Crutchfield has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
42%
Satisfied
8%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
12%
Very Dissatisfied
38%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Crutchfield Customer Satisfaction
Crutchfield's Customer Satisfaction score was rated highest by customers from the Tech industry, and rated lowest by customers who have used Crutchfield's products/services for Less than 1 Year.
Sign Up to unlock insights into how customers have ranked Crutchfield's Customer Satisfaction.
Ranked Crutchfield Customer Satisfaction the Highest
Ranked Crutchfield Customer Satisfaction the Lowest
Crutchfield Customer Satisfaction Score by Gender
Crutchfield's Customer Satisfaction score was rated 45 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Crutchfield.
45 / 100
MaleVery Satisfied | 36% | |
|---|---|---|
Satisfied | 9% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 18% | |
Very Dissatisfied | 37% |
Crutchfield Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Crutchfield's Customer Satisfaction (CSAT) score was rated 45% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Crutchfield.
45 / 100
Very Satisfied
36%
Satisfied
9%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
18%
Very Dissatisfied
37%
Crutchfield Customer Satisfaction Score by Age
Crutchfield's Customer Satisfaction score was rated 33 points by customers ages 46-50 and customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Crutchfield.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 46-50 | 33% | |||||||||||||||
| 66+ | 33% |
Crutchfield Customer Satisfaction Score by Usage
Crutchfield's Customer Satisfaction score was rated the highest by customers who have used Crutchfield's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Crutchfield Customer Satisfaction Score by Industry
Crutchfield's Customer Satisfaction score was rated 60 points by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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"title": "Crutchfield Customer Satisfaction Score by Industry",
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"label": "Tech",
"groupId": 104,
"score": 60,
"stars": 0,
"csatScore": 60,
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"scoreClassName": "max",
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}Crutchfield Customer Service
2.9/5
Crutchfield has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Crutchfield's overall Customer Service score rated by its users and customers.
About Crutchfield's Customer Service
Address
Crutchfield Corporation 1 Crutchfield Park, Charlottesville, VA
Website
http://www.crutchfield.com
Phone Number
1(888) 955-6000
Quick Insights into Crutchfield Customer Service
Crutchfield's Customer Service score was rated highest by customers from the Tech industry, and rated lowest by customers who have used Crutchfield's products/services for Over 10 Years.
Sign Up to unlock insights into how customers have ranked Crutchfield's Customer Service score.
Ranked Crutchfield Customer Service the Highest
Ranked Crutchfield Customer Service the Lowest
Crutchfield Customer Service Score by Gender
Crutchfield's Customer Service score was rated 2.8 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Crutchfield.
Male
2.8/5
Female
N/A
Crutchfield Customer Service Score by Ethnicity
Crutchfield's Customer Service score was rated 2.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Crutchfield.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
Crutchfield Customer Service Score by Age
Crutchfield's Customer Service score was rated the highest by customers ages 66+, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Crutchfield.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
46-50 2 | 46-50 | 2 |
66+ 2.1 | 66+ | 2.1 |
Crutchfield Customer Service Score by Usage
Crutchfield's Customer Service score was rated the highest by customers who have used Crutchfield's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Crutchfield Customer Service Score by Industry
Crutchfield's Customer Service score was rated 3.2 stars by Tech industry customers.
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Crutchfield as an Employer
2.4/5
Crutchfield has a 2.4/5 stars for its overall company culture rated by their employees
bottom
15%
Consumer vs. Employees
Crutchfield scored a -7 for Net Promoter Score and a -33 for Employee Net Promoter Score. NPS gauges how likely a customer of Crutchfield would recommend the brand to a friend. ENPS measures how likely Crutchfield employees would recommend working at Crutchfield to a friend.
Net Promoter Score
-7
NPS Score
| 43% | Promoters |
|---|---|
| 7% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
-33
eNPS Score
| 27% | Promoters |
|---|---|
| 13% | Passive |
| 60% | Detractors |
