-25
NPS
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Culligan
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About Culligan's Brand
"Culligan designs, manufactures and installs water treatment and filtration systems."
Brand at a Glance
50%
Customer Loyalty
2.8/5
Product Quality
2.4/5
Pricing
2.4/5
Customer Service
Culligan CMO
Culligan NPS
Culligan's Net Promoter Score (NPS) is a -25 with 25% Promoters, 25% Passives, and 50% Detractors. Net Promoter Score tracks whether Culligan's customers would recommend using the product based on a scale of -100 to 100.
Culligan Overall NPS
| 25% | Promoters |
|---|---|
| 25% | Passives |
| 50% | Detractors |
Culligan NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2021 0 | Jul 2021 | 0 |
Sep 2022 -50 | Sep 2022 | -50 |
Mar 2023 -33 | Mar 2023 | -33 |
Jan 2024 0 | Jan 2024 | 0 |
Feb 2024 0 | Feb 2024 | 0 |
Mar 2024 17 | Mar 2024 | 17 |
Sep 2024 27 | Sep 2024 | 27 |
Dec 2024 12 | Dec 2024 | 12 |
Jul 2025 -10 | Jul 2025 | -10 |
Oct 2025 -18 | Oct 2025 | -18 |
Nov 2025 -25 | Nov 2025 | -25 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Culligan NPS by Gender
Culligan's NPS was rated -43 by Male customers on Comparably.
Male
-43
Culligan's NPS was rated -43 by Male customers on Comparably.
14%
Promoters
29%
Passives
57%
Detractors
Female
N/A
Culligan's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
Culligan Customer Loyalty
50%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
50% of Culligan users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Culligan Customer Loyalty Score by Gender
Culligan's Customer Loyalty score was rated 49 by Male customers on Comparably.
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Male
49%
Yes
Female
N/A
Yes
Culligan Product Quality
2.8/5
Culligan has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
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Culligan Product Information
Culligan’s product quality score is a 2.8 out of 5 as rated by its users and customers.
- Website
- http://www.culligan.com/
- Company Size
- 51-200 Employees
Industry
Tech
Energy
Quick Insights into Culligan Product Quality
Culligan's Product Quality score was rated highest by Male customers.
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Ranked Culligan Product Quality the Highest
Culligan Product Quality Score by Gender
Culligan's Product Quality score was rated 2.2 by Male customers on Comparably.
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Male
2.2/5
Female
N/A
Culligan Pricing
Culligan ROI & Value For Money
2.4/5
Culligan has a value for money and ROI score of 2.4 out of 5 stars rated by its users and customers.
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Quick Insights into Culligan ROI
Culligan's ROI score was rated highest by Male customers.
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Ranked Culligan ROI the Highest
Culligan ROI Score by Gender
Culligan's ROI score was rated 2 by Male customers on Comparably.
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Male
2/5
Female
N/A
Culligan Customer Satisfaction (CSAT)
Culligan Customer Satisfaction (CSAT) Score
44 / 100
Culligan has an overall Customer Satisfaction score of 44 rated by its users and customers.
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Very Satisfied
22%
Satisfied
22%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
0%
Very Dissatisfied
45%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Culligan Customer Satisfaction
Culligan's Customer Satisfaction score was rated highest by Male customers.
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Ranked Culligan Customer Satisfaction the Highest
Culligan Customer Satisfaction Score by Gender
Culligan's Customer Satisfaction score was rated 40 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Culligan.
40 / 100
MaleVery Satisfied | 20% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 20% | |
Dissatisfied | 0% | |
Very Dissatisfied | 40% |
Culligan Customer Service
2.4/5
Culligan has an overall Customer Service score of 2.4 out of 5 stars rated by its users and customers.
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About Culligan's Customer Service
Address
Rosemont, WV
Website
http://www.culligan.com/
Quick Insights into Culligan Customer Service
Culligan's Customer Service score was rated highest by Male customers.
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Ranked Culligan Customer Service the Highest
Culligan Customer Service Score by Gender
Culligan's Customer Service score was rated 2.3 by Male customers on Comparably.
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Male
2.3/5
Female
N/A
Culligan as an Employer
2.4/5
Culligan has a 2.4/5 stars for its overall company culture rated by their employees
bottom
5%
Consumer vs. Employees
Culligan scored a -25 for Net Promoter Score and a -39 for Employee Net Promoter Score. NPS gauges how likely a customer of Culligan would recommend the brand to a friend. ENPS measures how likely Culligan employees would recommend working at Culligan to a friend.
Net Promoter Score
-25
NPS Score
| 25% | Promoters |
|---|---|
| 25% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
-39
eNPS Score
| 23% | Promoters |
|---|---|
| 15% | Passive |
| 62% | Detractors |
