

Curata builds software to help content marketers grow leads and revenue.
Curata's Net Promoter Score (NPS) is a 37 with 62% Promoters, 13% Passives, and 25% Detractors. Net Promoter Score tracks whether Curata's customers would recommend using the product based on a scale of -100 to 100.
| 62% | Promoters |
|---|---|
| 13% | Passives |
| 25% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2020 57 | Aug 2020 | 57 |
May 2022 37 | May 2022 | 37 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of Curata users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Curata has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Curata serves markets in the United States and Canada. Curata supports Web devices and offers products for small, medium, and large sized businesses.
Curata’s product quality score is a 3.7 out of 5 as rated by its users and customers.
Curata has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.
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Curata has a pricing structure that accommodates small, medium, and large businesses.
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Curata has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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141 Tremont Street, Boston, MA
http://www.curata.com
(617)229-5544
Curata has a 3.9/5 stars for its overall company culture rated by their employees

Curata scored a 37 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of Curata would recommend the brand to a friend. ENPS measures how likely Curata employees would recommend working at Curata to a friend.
| 62% | Promoters |
|---|---|
| 13% | Passive |
| 25% | Detractors |
| 75% | Promoters |
|---|---|
| 0% | Passive |
| 25% | Detractors |