Cuyana NPS & Customer Reviews | Comparably
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Cuyana
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About Cuyana's Brand

Cuyana is a fashion brand that creates premium women's essentials.

Brand at a Glance

53%
Customer Loyalty
3.1/5
Product Quality
3.2/5
Pricing
3.4/5
Customer Service

Cuyana NPS

Cuyana's Net Promoter Score (NPS) is a 17 with 50% Promoters, 17% Passives, and 33% Detractors. Net Promoter Score tracks whether Cuyana's customers would recommend using the product based on a scale of -100 to 100.

Cuyana Overall NPS

17
NPS
50%Promoters
17%Passives
33%Detractors
Cuyana Overall NPS

Cuyana NPS Trend

-100
-50
0
50
100
Oct 2021
100
Oct 2021100
Dec 2021
0
Dec 20210
Mar 2023
-33
Mar 2023-33
Apr 2023
-25
Apr 2023-25
Oct 2023
0
Oct 20230
Jan 2024
17
Jan 202417

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Cuyana Customer Loyalty

53%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

53% of Cuyana users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

53
53%
47
47%
Cuyana Customer Loyalty

Cuyana Product Quality

3.1/5

Cuyana has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.

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Cuyana Product Information

Cuyana’s product quality score is a 3.1 out of 5 as rated by its users and customers.

Website
http://www.cuyana.com
Company Size
11-50 Employees

Industry

Tech
Ecommerce and Marketplaces

Cuyana Pricing

Cuyana ROI & Value For Money

3.2/5

Cuyana has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.

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Cuyana Customer Satisfaction (CSAT)

Cuyana Customer Satisfaction (CSAT) Score

25 / 100

Cuyana has an overall Customer Satisfaction score of 25 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied0%
Satisfied25%
Neither Satisfied nor Dissatisfied75%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
25%
Neither Satisfied nor Dissatisfied
75%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Cuyana Customer Service

3.4/5

Cuyana has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.

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About Cuyana's Customer Service

Address

291 Geary St, Suite 200, San Francisco, CA


Website

http://www.cuyana.com


Phone Number

888-993-9092

Cuyana as an Employer

2.9/5

Cuyana has a 2.9/5 stars for its overall company culture rated by their employees

  Cuyana CEO
top
40%
CEO of Cuyana

In the Top 40% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Cuyana scored a 17 for Net Promoter Score and a -50 for Employee Net Promoter Score. NPS gauges how likely a customer of Cuyana would recommend the brand to a friend. ENPS measures how likely Cuyana employees would recommend working at Cuyana to a friend.

Net Promoter Score

17
NPS Score
50%Promoters
17%Passive
33%Detractors

Employee Net Promoter Score

-50
eNPS Score
0%Promoters
50%Passive
50%Detractors

Global Ranking Snapshot

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