Dangote Cement NPS & Customer Reviews | Comparably
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Dangote Cement
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About Dangote Cement's Brand

Manufacturer of cement. The company is a fully integrated quarry-to-depot producer of cement, and the operator of multiple production plants. It is based out of Nigeria, Africa, with plans to expand operations into other African countries.

Brand at a Glance

95%
Customer Loyalty
4.3/5
Product Quality
3.9/5
Pricing
3.8/5
Customer Service

Dangote Cement NPS

Dangote Cement's Net Promoter Score (NPS) is a 33 with 57% Promoters, 19% Passives, and 24% Detractors. Net Promoter Score tracks whether Dangote Cement's customers would recommend using the product based on a scale of -100 to 100.

Dangote Cement Overall NPS

33
NPS
57%Promoters
19%Passives
24%Detractors
Dangote Cement Overall NPS

Dangote Cement NPS Trend

-100
-50
0
50
100
Oct 2024
32
Oct 202432
Nov 2024
31
Nov 202431
Dec 2024
31
Dec 202431
Jan 2025
31
Jan 202531
Feb 2025
33
Feb 202533
Mar 2025
33
Mar 202533
Apr 2025
33
Apr 202533
May 2025
34
May 202534
Nov 2025
36
Nov 202536
Jan 2026
36
Jan 202636
Apr 2026
34
Apr 202634
May 2026
33
May 202633

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Dangote Cement NPS by Gender

Male customers rated Dangote Cement's NPS 1 points higher than Female customers.

Male

35

Dangote Cement's NPS was rated 35 by Male customers on Comparably.

59%
Promoters
17%
Passives
24%
Detractors

Female

34

Dangote Cement's NPS was rated 34 by Female customers on Comparably.

67%
Promoters
0%
Passives
33%
Detractors

Dangote Cement NPS by Ethnicity

Dangote Cement's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.

-100
-50
0
50
100
African American/Black
39
African American/Black39
Other
37
Other37

Dangote Cement NPS by Age

Dangote Cement's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

0
20
40
60
80
100
Promoters
57%
Passives
29%
Detractors
14%
18-2557%29%14%
Promoters
70%
Passives
0%
Detractors
30%
26-3070%0%30%
Promoters
25%
Passives
0%
Detractors
75%
31-3525%0%75%
Promoters
67%
Passives
0%
Detractors
33%
36-4067%0%33%

Dangote Cement NPS by Usage

Dangote Cement's NPS was rated the highest by customers who have used Dangote Cement's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.

-100
-50
0
50
100
Less than 1 Year
100
Less than 1 Year100
1 to 2 Years
28
1 to 2 Years28
2 to 5 Years
39
2 to 5 Years39
5 to 10 Years
-1
5 to 10 Years-1
Over 10 Years
34
Over 10 Years34

Dangote Cement Customer Reviews

Out of the 12 Dangote Cement customer reviews 11 were positive and 1 was constructive. Dangote Cement customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
I occasionally purchase the dangote sugar regularly and it has been serving me for years
What do you value most about this brand?
The quality of the products is top notch
What do you value most about this brand?
I love the quality of their products
What do you value most about this brand?
Quality of the cement products
What do you value most about this brand?
Great products and excellent service

Dangote Cement Customer Loyalty

95%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

95% of Dangote Cement users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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95
95%
5
5%
Dangote Cement Customer Loyalty

Dangote Cement Customer Loyalty Score by Gender

Male customers rated Dangote Cement's Customer Loyalty score 10% higher than Female customers.

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Male
100%
Yes
Female
90%
Yes

Dangote Cement Customer Loyalty Score by Ethnicity

Dangote Cement's Customer Loyalty score was rated 100% by both African American/Black and Other customers on Comparably.

% who answered "Yes"

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100
out of 100
African American/Black
100
out of 100
Other

Dangote Cement Customer Loyalty Score by Age

Dangote Cement's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.

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0
20%
40%
60%
80%
100%
18-25
100%
18-25100%
26-30
91%
26-3091%
31-35
100%
31-35100%
36-40
100%
36-40100%

Dangote Cement Customer Loyalty Score by Usage

Dangote Cement's Customer Loyalty score was rated the highest by customers who have used Dangote Cement's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
100%
1 to 2 Years
100%
2 to 5 Years
100%
5 to 10 Years
89%
Over 10 Years
100%

Dangote Cement Customer Loyalty Score by Industry

Dangote Cement's Customer Loyalty score was rated 100% by both Accounting and Tech industry customers.

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Tech
100%
Accounting
100%
Banking and Financial Services
100%
Construction
100%

Dangote Cement Product Quality

4.3/5

Dangote Cement has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.

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Dangote Cement Product Information

Dangote Cement’s product quality score is a 4.3 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Dangote Cement's product the highest. Reviewers from the Construction industry rated Dangote Cement the lowest at 4.1.

Website
www.dangotecement.com
Company Size
10,000+ Employees

Quick Insights into Dangote Cement Product Quality

Dangote Cement's Product Quality score was rated highest by customers who have used Dangote Cement's products/services for Over 10 Years, and rated lowest by customers who have used Dangote Cement's products/services for 5 to 10 Years.

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Ranked Dangote Cement Product Quality the Highest

Over 10 Years
4.8
Other
4.7
18-25
4.6

Ranked Dangote Cement Product Quality the Lowest

26-30
4
Female
4
5 to 10 Years
3.9

Dangote Cement Product Quality Score by Gender

Male customers rated Dangote Cement's Product Quality score 0.6 stars higher than Female customers.

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Male

4.6/5

Female

4/5

Dangote Cement Product Quality Score by Ethnicity

Dangote Cement's Product Quality score was rated the highest by Other customers, and the lowest by African American/Black customers.

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0
1
2
3
4
5
African American/Black
4.5
African American/Black4.5
Other
4.7
Other4.7

Dangote Cement Product Quality Score by Age

Dangote Cement's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.

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0
1
2
3
4
5
18-25
4.6
18-254.6
26-30
4
26-304
31-35
4.5
31-354.5
36-40
4.6
36-404.6

Dangote Cement Product Quality Score by Usage

Dangote Cement's Product Quality score was rated the highest by customers who have used Dangote Cement's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
4.5
1 to 2 Years
4.4
2 to 5 Years
4.7
5 to 10 Years
3.9
Over 10 Years
4.8

Dangote Cement Product Quality Score by Industry

Dangote Cement's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Construction industry customers.

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Tech
4.5
Accounting
4.5
Banking and Financial Services
4.3
Construction
4.1

Dangote Cement Pricing

Dangote Cement ROI & Value For Money

3.9/5

Dangote Cement has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.

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Dangote Cement Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Construction industry. The users from the Accounting industry think that they had the lowest ROI from Dangote Cement.

Quick Insights into Dangote Cement ROI

Dangote Cement's ROI score was rated highest by customers who have used Dangote Cement's products/services for Less than 1 Year, and rated lowest by Female customers.

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Ranked Dangote Cement ROI the Highest

Less than 1 Year
4.2
Male
4.2
African American/Black
4.1

Ranked Dangote Cement ROI the Lowest

31-35
3.7
5 to 10 Years
3.4
Female
3.2

Dangote Cement ROI Score by Gender

Male customers rated Dangote Cement's ROI score 1 stars higher than Female customers.

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Male

4.2/5

Female

3.2/5

Dangote Cement ROI Score by Ethnicity

Dangote Cement's ROI score was rated the highest by African American/Black customers, and the lowest by Other customers.

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0
1
2
3
4
5
African American/Black
4.1
African American/Black4.1
Other
4
Other4

Dangote Cement ROI Score by Age

Dangote Cement's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

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0
1
2
3
4
5
18-25
4
18-254
26-30
3.7
26-303.7
31-35
3.7
31-353.7
36-40
4
36-404

Dangote Cement ROI Score by Usage

Dangote Cement's ROI score was rated the highest by customers who have used Dangote Cement's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
4.2
1 to 2 Years
4
2 to 5 Years
4.1
5 to 10 Years
3.4
Over 10 Years
4.1

Dangote Cement ROI Score by Industry

Dangote Cement's ROI score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.

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Tech
3.8
Accounting
3.8
Banking and Financial Services
4
Construction
4.1

Dangote Cement Customer Satisfaction (CSAT)

Dangote Cement Customer Satisfaction (CSAT) Score

93 / 100

Dangote Cement has an overall Customer Satisfaction score of 93 rated by its users and customers.

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Very Satisfied38%
Satisfied55%
Neither Satisfied nor Dissatisfied3%
Dissatisfied1%
Very Dissatisfied3%
Very Satisfied
38%
Satisfied
55%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
1%
Very Dissatisfied
3%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Dangote Cement Customer Satisfaction

Dangote Cement's Customer Satisfaction score was rated highest by customers who have used Dangote Cement's products/services for 1 to 2 Years, and rated lowest by customers from the Construction industry.

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Ranked Dangote Cement Customer Satisfaction the Highest

1 to 2 Years
100%
18-25
100%
Accounting
100%

Ranked Dangote Cement Customer Satisfaction the Lowest

Female
78%
5 to 10 Years
75%
Construction
67%

Dangote Cement Customer Satisfaction Score by Gender

Male customers rated Dangote Cement's Customer Satisfaction score 19 points higher than Female customers.

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97 / 100
Male
Very Satisfied
41%
Satisfied
56%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
3%
78 / 100
Female
Very Satisfied
33%
Satisfied
45%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
0%
Very Dissatisfied
11%

Dangote Cement Customer Satisfaction Score by Ethnicity

CSAT according to African American/Black

Dangote Cement's Customer Satisfaction (CSAT) score was rated 97% according to African American/Black users and customers.

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97 / 100
Very Satisfied35%
Satisfied62%
Neither Satisfied nor Dissatisfied3%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
35%
Satisfied
62%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
0%
Very Dissatisfied
0%

CSAT according to Other

Dangote Cement's Customer Satisfaction (CSAT) score was rated 91% according to Other users and customers.

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91 / 100
Very Satisfied55%
Satisfied36%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied9%
Very Satisfied
55%
Satisfied
36%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
9%

Dangote Cement Customer Satisfaction Score by Age

Dangote Cement's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.

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0
20
40
60
80
100
18-25 CSAT Score
100%
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
18-25100%
26-30 CSAT Score
80%
Very Satisfied
20%
Satisfied
60%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
10%
26-3080%
31-35 CSAT Score
100%
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
31-35100%
36-40 CSAT Score
100%
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
36-40100%

Dangote Cement Customer Satisfaction Score by Usage

Dangote Cement's Customer Satisfaction score was rated the highest by customers who have used Dangote Cement's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
100
1 to 2 Years
100
2 to 5 Years
92
5 to 10 Years
75
Over 10 Years
100

Dangote Cement Customer Satisfaction Score by Industry

Dangote Cement's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Construction industry customers.

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Tech
86
Accounting
100
Banking and Financial Services
100
Construction
67

Dangote Cement Customer Service

3.8/5

Dangote Cement has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.

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About Dangote Cement's Customer Service

Address

Union Marble House, 1 Alfred Rewane Road, PMB, Lagos, Faroe Islands


Website

www.dangotecement.com


Phone Number

7

Quick Insights into Dangote Cement Customer Service

Dangote Cement's Customer Service score was rated highest by customers who have used Dangote Cement's products/services for Less than 1 Year, and rated lowest by customers who have used Dangote Cement's products/services for 5 to 10 Years.

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Ranked Dangote Cement Customer Service the Highest

Less than 1 Year
4.5
36-40
4.2
Male
4.1

Ranked Dangote Cement Customer Service the Lowest

Construction
3.5
Female
3.4
5 to 10 Years
2.9

Dangote Cement Customer Service Score by Gender

Male customers rated Dangote Cement's Customer Service score 0.7 stars higher than Female customers.

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Male

4.1/5

Female

3.4/5

Dangote Cement Customer Service Score by Ethnicity

Dangote Cement's Customer Service score was rated the highest by Other customers, and the lowest by African American/Black customers.

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0
20
40
60
80
100
African American/Black
4
African American/Black4
Other
4.1
Other4.1

Dangote Cement Customer Service Score by Age

Dangote Cement's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.

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0
20
40
60
80
100
18-25
4.1
18-254.1
26-30
3.6
26-303.6
31-35
3.5
31-353.5
36-40
4.2
36-404.2

Dangote Cement Customer Service Score by Usage

Dangote Cement's Customer Service score was rated the highest by customers who have used Dangote Cement's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
4.5
1 to 2 Years
4
2 to 5 Years
4.2
5 to 10 Years
2.9
Over 10 Years
4.3

Dangote Cement Customer Service Score by Industry

Dangote Cement's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Construction industry customers.

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Tech
3.6
Accounting
4
Banking and Financial Services
4
Construction
3.5

Dangote Cement as an Employer

4.5/5

Dangote Cement has a 4.5/5 stars for its overall company culture rated by their employees

  Dangote Cement CEO
top
10%
CEO of Dangote Cement

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Dangote Cement scored a 33 for Net Promoter Score and a 18 for Employee Net Promoter Score. NPS gauges how likely a customer of Dangote Cement would recommend the brand to a friend. ENPS measures how likely Dangote Cement employees would recommend working at Dangote Cement to a friend.

Net Promoter Score

33
NPS Score
57%Promoters
19%Passive
24%Detractors

Employee Net Promoter Score

18
eNPS Score
46%Promoters
26%Passive
28%Detractors

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