Dashlane NPS & Customer Reviews | Comparably
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Dashlane
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About Dashlane's Brand

Dashlane makes identity and payments simple and secure everywhere

Brand at a Glance

78%
Customer Loyalty
4.1/5
Product Quality
4.1/5
Pricing
3.7/5
Customer Service

Dashlane CMO

Dashlane NPS

Dashlane's Net Promoter Score (NPS) is a 45 with 64% Promoters, 17% Passives, and 19% Detractors. Net Promoter Score tracks whether Dashlane's customers would recommend using the product based on a scale of -100 to 100.

Dashlane Overall NPS

45
NPS
64%Promoters
17%Passives
19%Detractors
Dashlane Overall NPS

Dashlane NPS Trend

-100
-50
0
50
100
Aug 2020
54
Aug 202054
Oct 2020
49
Oct 202049
Nov 2021
47
Nov 202147
Jan 2022
46
Jan 202246
Mar 2022
46
Mar 202246
May 2022
48
May 202248
Aug 2022
45
Aug 202245
Sep 2023
43
Sep 202343
Mar 2024
45
Mar 202445
May 2024
44
May 202444
Jul 2024
44
Jul 202444

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Dashlane NPS by Gender

Dashlane's NPS was rated -34 by Male customers on Comparably.

Male

-34

Dashlane's NPS was rated -34 by Male customers on Comparably.

33%
Promoters
0%
Passives
67%
Detractors

Female

N/A

Dashlane's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

Dashlane NPS by Ethnicity

Dashlane's NPS was rated 0 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
0
Caucasian0

Dashlane NPS by Usage

Dashlane's NPS was rated the highest by customers who have used Dashlane's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
16
Less than 1 Year16
2 to 5 Years
50
2 to 5 Years50
5 to 10 Years
83
5 to 10 Years83

Dashlane Customer Reviews

Out of the 2 Dashlane customer reviews 1 was positive and 1 was constructive. Dashlane customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
Need to have a better FAQ page or support. I just want to delete a website from my Dashlane account and I cannot seem to to that. Its quite frustrating
What do you value most about this brand?
Their Mission statement is remarkable

Dashlane Customer Loyalty

78%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

78% of Dashlane users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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78
78%
22
22%
Dashlane Customer Loyalty

Dashlane Customer Loyalty Score by Gender

Dashlane's Customer Loyalty score was rated 100 by Male customers on Comparably.

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Male
100%
Yes
Female
N/A
Yes

Dashlane Customer Loyalty Score by Ethnicity

Dashlane's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.

% who answered "Yes"

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100
out of 100
Caucasian

Dashlane Product Quality

4.1/5

Dashlane has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.

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Dashlane Product Information

Dashlane serves markets in the United States, Europe, Australia, Canada, United Kingdom, and Germany. Dashlane supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.

Dashlane’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Dashlane's product the highest. Reviewers from the Furniture industry rated Dashlane the lowest at 3.3.

Website
https://www.dashlane.com
Company Size
201-500 Employees

Industry

Tech
Mobile App
SaaS

Languages Supported

English
French
German
Portuguese
Spanish
Japanese
Italian

Product Type

Identity & Access Management Software
Password Manager Software

Quick Insights into Dashlane Product Quality

Dashlane's Product Quality score was rated highest by customers from the Education industry, and rated lowest by customers from the Furniture industry.

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Ranked Dashlane Product Quality the Highest

Education
4.6
2 to 5 Years
4.1
Caucasian
3

Ranked Dashlane Product Quality the Lowest

1 to 2 Years
4
Furniture
3.3

Dashlane Product Quality Score by Gender

Dashlane's Product Quality score was rated 2.1 by Male customers on Comparably.

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Male

2.1/5

Female

N/A

Dashlane Product Quality Score by Ethnicity

Dashlane's Product Quality score was rated 3 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
3
Caucasian3

Dashlane Product Quality Score by Usage

Dashlane's Product Quality score was rated the highest by customers who have used Dashlane's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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1 to 2 Years
4
2 to 5 Years
4.1

Dashlane Product Quality Score by Industry

Dashlane's Product Quality score was rated the highest by Education industry customers, and the lowest by Furniture industry customers.

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Tech
4
Education
4.6
Furniture
3.3
Marketing, Advertising and Research
3.8
Real Estate
3.5

Dashlane Pricing

Dashlane ROI & Value For Money

4.1/5

Dashlane has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.

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Dashlane Pricing Plans

Dashlane has a pricing structure that accommodates small, medium, and large businesses. Starting from $4/month, Dashlane uses a subscription model.

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Consumer Goods industry. The users from the Marketing, Advertising and Research industry think that they had the lowest ROI from Dashlane.

Who Uses Dashlane?

Small Businesses
Medium Businesses
Large Enterprises

Quick Insights into Dashlane ROI

Dashlane's ROI score was rated highest by customers from the Consumer Goods industry, and rated lowest by customers from the Marketing, Advertising and Research industry.

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Ranked Dashlane ROI the Highest

Consumer Goods
4.8
Caucasian
3.1
Male
2.8

Ranked Dashlane ROI the Lowest

Marketing, Advertising and Research
3

Dashlane ROI Score by Gender

Dashlane's ROI score was rated 2.8 by Male customers on Comparably.

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Male

2.8/5

Female

N/A

Dashlane ROI Score by Ethnicity

Dashlane's ROI score was rated 3.1 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Dashlane.
0
1
2
3
4
5
Caucasian
3.1
Caucasian3.1

Dashlane ROI Score by Industry

Dashlane's ROI score was rated the highest by Consumer Goods industry customers, and the lowest by Marketing, Advertising and Research industry customers.

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Tech
4.5
Consumer Goods
4.8
Healthcare, Hospitals and Medicine
4.3
Marketing, Advertising and Research
3

Dashlane Customer Satisfaction (CSAT)

Dashlane Customer Satisfaction (CSAT) Score

70 / 100

Dashlane has an overall Customer Satisfaction score of 70 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied50%
Satisfied20%
Neither Satisfied nor Dissatisfied20%
Dissatisfied0%
Very Dissatisfied10%
Very Satisfied
50%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
10%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Dashlane Customer Satisfaction

Dashlane's Customer Satisfaction score was rated highest by Caucasian customers.

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Ranked Dashlane Customer Satisfaction the Highest

Caucasian
67%
Male
34%

Dashlane Customer Satisfaction Score by Gender

Dashlane's Customer Satisfaction score was rated 34 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Dashlane.
34 / 100
Male
Very Satisfied
34%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
33%

Dashlane Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Dashlane's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.

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67 / 100
Very Satisfied34%
Satisfied33%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied33%
Very Satisfied
34%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%

Dashlane Customer Service

3.7/5

Dashlane has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

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About Dashlane's Customer Service

Address

44 W 18th St, York, NY 10011


Website

https://www.dashlane.com

Dashlane's Social Links

Quick Insights into Dashlane Customer Service

Dashlane's Customer Service score was rated highest by Caucasian customers.

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Ranked Dashlane Customer Service the Highest

Caucasian
3.5
Male
2.5

Dashlane Customer Service Score by Gender

Dashlane's Customer Service score was rated 2.5 by Male customers on Comparably.

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Male

2.5/5

Female

N/A

Dashlane Customer Service Score by Ethnicity

Dashlane's Customer Service score was rated 3.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Dashlane.
0
20
40
60
80
100
Caucasian
3.5
Caucasian3.5

Dashlane as an Employer

3.8/5

Dashlane has a 3.8/5 stars for its overall company culture rated by their employees

  Dashlane CEO
top
35%
CEO of Dashlane

In the Top 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Dashlane scored a 45 for Net Promoter Score and a -9 for Employee Net Promoter Score. NPS gauges how likely a customer of Dashlane would recommend the brand to a friend. ENPS measures how likely Dashlane employees would recommend working at Dashlane to a friend.

Net Promoter Score

45
NPS Score
64%Promoters
17%Passive
19%Detractors

Employee Net Promoter Score

-9
eNPS Score
33%Promoters
25%Passive
42%Detractors

Global Ranking Snapshot

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3
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4
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5
Apple  Apple CEO
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6
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Fashion and Beauty
7
Target  Target CEO
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