-7
NPS
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Daxko
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About Daxko's Brand
Daxko provides software and services that help community-based organizations increase efficiency, engagement, and community impact.
Brand at a Glance
75%
Customer Loyalty
3.3/5
Product Quality
3.1/5
Pricing
3.4/5
Customer Service
Daxko CMO
Daxko NPS
Daxko's Net Promoter Score (NPS) is a -7 with 39% Promoters, 15% Passives, and 46% Detractors. Net Promoter Score tracks whether Daxko's customers would recommend using the product based on a scale of -100 to 100.
Daxko Overall NPS
| 39% | Promoters |
|---|---|
| 15% | Passives |
| 46% | Detractors |
Daxko NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2022 6 | May 2022 | 6 |
Jul 2022 11 | Jul 2022 | 11 |
Aug 2022 16 | Aug 2022 | 16 |
Dec 2022 10 | Dec 2022 | 10 |
Apr 2023 4 | Apr 2023 | 4 |
Oct 2023 9 | Oct 2023 | 9 |
Dec 2023 4 | Dec 2023 | 4 |
Jan 2024 -1 | Jan 2024 | -1 |
Apr 2024 -4 | Apr 2024 | -4 |
May 2024 -8 | May 2024 | -8 |
Feb 2025 -11 | Feb 2025 | -11 |
Apr 2026 -7 | Apr 2026 | -7 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Daxko NPS by Ethnicity
Daxko's NPS was rated 34 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 34 | Caucasian | 34 |
Daxko NPS by Usage
Daxko's NPS was rated the highest by customers who have used Daxko's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 25 | 2 to 5 Years | 25 |
5 to 10 Years -67 | 5 to 10 Years | -67 |
Daxko Customer Loyalty
75%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
75% of Daxko users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Daxko Customer Loyalty Score by Ethnicity
Daxko's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Daxko.
70
out of 100
Caucasian
Daxko Product Quality
3.3/5
Daxko has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.
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Daxko Product Information
Daxko serves markets in the United States and Canada. Daxko supports Web devices and offers products for medium and large sized businesses.
Daxko’s product quality score is a 3.3 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Daxko's product the highest.
- Website
- http://www.daxko.com
- Company Size
- 201-500 Employees
Industry
Tech
SaaS
Languages Supported
English
Product Type
Club Management Software
Health & Fitness Software
Quick Insights into Daxko Product Quality
Daxko's Product Quality score was rated highest by Caucasian customers, and rated lowest by customers who have used Daxko's products/services for Less than 1 Year.
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Ranked Daxko Product Quality the Highest
Ranked Daxko Product Quality the Lowest
Daxko Product Quality Score by Ethnicity
Daxko's Product Quality score was rated 4.1 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Daxko.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
Daxko Product Quality Score by Usage
Daxko's Product Quality score was rated the highest by customers who have used Daxko's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Daxko Product Quality Score by Industry
Daxko's Product Quality score was rated 2.3 stars by Healthcare, Hospitals and Medicine industry customers.
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Daxko Pricing
Daxko ROI & Value For Money
3.1/5
Daxko has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
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Daxko Pricing Plans
Daxko has a pricing structure that accommodates medium and large businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry.
Who Uses Daxko?
Medium Businesses
Large Enterprises
Quick Insights into Daxko ROI
Daxko's ROI score was rated highest by Caucasian customers.
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Ranked Daxko ROI the Highest
Daxko ROI Score by Ethnicity
Daxko's ROI score was rated 3.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Daxko.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Daxko ROI Score by Industry
Daxko's ROI score was rated 1.6 stars by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Daxko Customer Satisfaction (CSAT)
Daxko Customer Satisfaction (CSAT) Score
60 / 100
Daxko has an overall Customer Satisfaction score of 60 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
27%
Satisfied
33%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
7%
Very Dissatisfied
13%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Daxko Customer Satisfaction
Daxko's Customer Satisfaction score was rated highest by Caucasian customers.
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Ranked Daxko Customer Satisfaction the Highest
Daxko Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Daxko's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Daxko.
67 / 100
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
0%
Daxko Customer Service
3.4/5
Daxko has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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About Daxko's Customer Service
Address
600 University Park Pl., Birmingham, AL 35209
Website
http://www.daxko.com
Phone Number
1.877.729.4786
Daxko's Social Links
Quick Insights into Daxko Customer Service
Daxko's Customer Service score was rated highest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Daxko's Customer Service score.
Ranked Daxko Customer Service the Highest
Daxko Customer Service Score by Ethnicity
Daxko's Customer Service score was rated 3.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Daxko.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Consumer vs. Employees
Daxko scored a -7 for Net Promoter Score and a 4 for Employee Net Promoter Score. NPS gauges how likely a customer of Daxko would recommend the brand to a friend. ENPS measures how likely Daxko employees would recommend working at Daxko to a friend.
Net Promoter Score
-7
NPS Score
| 39% | Promoters |
|---|---|
| 15% | Passive |
| 46% | Detractors |
Employee Net Promoter Score
4
eNPS Score
| 40% | Promoters |
|---|---|
| 24% | Passive |
| 36% | Detractors |
