

Audio Branding, Audio Post Production, Audio Research Lab, Audio Programming Lab.
DFAD's Net Promoter Score (NPS) is a 34 with 67% Promoters, 0% Passives, and 33% Detractors. Net Promoter Score tracks whether DFAD's customers would recommend using the product based on a scale of -100 to 100.
| 67% | Promoters |
|---|---|
| 0% | Passives |
| 33% | Detractors |
| Summary | Date | Score |
|---|---|---|
Dec 2020 100 | Dec 2020 | 100 |
Jan 2021 100 | Jan 2021 | 100 |
Dec 2024 33 | Dec 2024 | 33 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of DFAD users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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DFAD has an overall Product Quality score of 5 out of 5 stars rated by its users and customers.
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DFAD’s product quality score is a 5 out of 5 as rated by its users and customers.
DFAD has a value for money and ROI score of 5 out of 5 stars rated by its users and customers.
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DFAD has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
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2029 Century Park East, Los Angeles, CA 90067
http://www.dfad.us/
DFAD has a 4.6/5 stars for its overall company culture rated by their employees

DFAD scored a 34 for Net Promoter Score and a 6 for Employee Net Promoter Score. NPS gauges how likely a customer of DFAD would recommend the brand to a friend. ENPS measures how likely DFAD employees would recommend working at DFAD to a friend.
| 67% | Promoters |
|---|---|
| 0% | Passive |
| 33% | Detractors |
| 53% | Promoters |
|---|---|
| 0% | Passive |
| 47% | Detractors |