Digitas NPS & Customer Reviews | Comparably
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Digitas
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About Digitas' Brand

Brand at a Glance

10%
Customer Loyalty
3.2/5
Product Quality
3.2/5
Pricing
4.2/5
Customer Service

Digitas NPS

Digitas's Net Promoter Score (NPS) is a 20 with 60% Promoters, 0% Passives, and 40% Detractors. Net Promoter Score tracks whether Digitas's customers would recommend using the product based on a scale of -100 to 100.

Digitas Overall NPS

20
NPS
60%Promoters
0%Passives
40%Detractors
Digitas Overall NPS

Digitas NPS Trend

-100
-50
0
50
100
Jan 2023
-100
Jan 2023-100
Jul 2023
33
Jul 202333
Sep 2023
50
Sep 202350
Mar 2024
20
Mar 202420

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Digitas Customer Reviews

What do you value most about this brand?
Output is very good id say

Digitas Customer Loyalty

10%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

10% of Digitas users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

10
10%
90
90%
Digitas Customer Loyalty

Digitas Product Quality

3.2/5

Digitas has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.

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Digitas Product Information

Digitas’s product quality score is a 3.2 out of 5 as rated by its users and customers.

Website
https://www.digitas.com/
Company Size
11-50 Employees

Industry

Tech

Digitas Pricing

Digitas ROI & Value For Money

3.2/5

Digitas has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.

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Digitas Customer Satisfaction (CSAT)

Digitas Customer Satisfaction (CSAT) Score

33 / 100

Digitas has an overall Customer Satisfaction score of 33 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied0%
Satisfied33%
Neither Satisfied nor Dissatisfied34%
Dissatisfied33%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
34%
Dissatisfied
33%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Digitas Customer Service

4.2/5

Digitas has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.

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About Digitas's Customer Service

Website

https://www.digitas.com/


Phone Number

(212) 350-7800

Digitas as an Employer

2.4/5

Digitas has a 2.4/5 stars for its overall company culture rated by their employees

  Digitas CEO
bottom
15%
CEO of Digitas

In the Bottom 15% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Digitas scored a 20 for Net Promoter Score and a -33 for Employee Net Promoter Score. NPS gauges how likely a customer of Digitas would recommend the brand to a friend. ENPS measures how likely Digitas employees would recommend working at Digitas to a friend.

Net Promoter Score

20
NPS Score
60%Promoters
0%Passive
40%Detractors

Employee Net Promoter Score

-33
eNPS Score
20%Promoters
27%Passive
53%Detractors

Global Ranking Snapshot

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