35
NPS
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Dolby Laboratories
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About Dolby Laboratories' Brand
Dolby creates surround sound, imaging, and voice technologies for cinemas, home theaters, PCs, mobile devices, games, and more.
Brand at a Glance
78%
Customer Loyalty
3.9/5
Product Quality
3.9/5
Pricing
3.9/5
Customer Service
Dolby Laboratories CMO
Robert Borchers
Mr. Robert Borchers, also known as Bob, is a Venture Advisor at Relay Ventures. Mr. Borchers served as Chief Marketing Officer and Senior Vice President of Dolby Laboratories, Inc. since January 2014 until December 18, 2017. He served as a General Partner of Opus Capital. He is a mobile and consumer marketing veteran with more than 20 years operating experience. He has a rich background in bringing compelling products and services to consumers in new and innovative ways. At Opus, he focuses on early stage investments in mobile applications and services as well as adjacent opportunities in both hardware and software. He serves as General Partner of Opus Capital Ventures VI, L.P. He served as the Vice President of Marketing of FusionOne, Inc. Mr. Borchers served as the Senior Director of Worldwide Product Marketing for the iPhone of Apple Inc. As part of the original iPhone team, he was instrumental in the development, launch and global expansion of the revolutionary iPhone, iPhone OS, App Store. While at Apple, he also led the Nike+iPod partnership, expanded the iPod accessory ecosystem and forged relationships with every major auto company to provide iPod integration. He served six years at Nokia Corporation where he co-founded and served as Vice President of Sales and Marketing at the Vertu business unit. Before his career in the mobile industry, he worked for Nike, Inc., where he led efforts in product and service personalization. He began his career doing research and development in prosthetics. He served as a Director of Payfone, Inc. He serves on the Board of Directors at Bank of the West and the Hertz Foundation. He served as a Director of Sequent Software, Inc and Jivox Corporation. He has more than 30 patents granted or pending and has won awards from the Industrial Designers Society of America. He holds a BS in Mechanical Engineering from Stanford University and an SM degree in Mechanical Engineering from the Massachusetts Institute of Technology. Mr. Borchers holds a Masters Degree from a joint program between the Massachusetts Institute of Technology and the Harvard Medical School in Health Sciences and Technology.
Dolby Laboratories NPS
Dolby Laboratories's Net Promoter Score (NPS) is a 35 with 60% Promoters, 15% Passives, and 25% Detractors. Net Promoter Score tracks whether Dolby Laboratories's customers would recommend using the product based on a scale of -100 to 100.
Dolby Laboratories Overall NPS
| 60% | Promoters |
|---|---|
| 15% | Passives |
| 25% | Detractors |
Dolby Laboratories NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2023 25 | Jan 2023 | 25 |
Mar 2023 28 | Mar 2023 | 28 |
Apr 2023 32 | Apr 2023 | 32 |
May 2023 35 | May 2023 | 35 |
Sep 2023 34 | Sep 2023 | 34 |
Nov 2023 34 | Nov 2023 | 34 |
Dec 2023 34 | Dec 2023 | 34 |
Jan 2024 33 | Jan 2024 | 33 |
Mar 2024 35 | Mar 2024 | 35 |
Apr 2024 35 | Apr 2024 | 35 |
Jul 2024 36 | Jul 2024 | 36 |
Aug 2025 34 | Aug 2025 | 34 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Dolby Laboratories NPS by Gender
Male customers rated Dolby Laboratories's NPS 48 points higher than Female customers.
Male
28
Dolby Laboratories's NPS was rated 28 by Male customers on Comparably.
57%
Promoters
14%
Passives
29%
Detractors
Female
-20
Dolby Laboratories's NPS was rated -20 by Female customers on Comparably.
40%
Promoters
0%
Passives
60%
Detractors
Dolby Laboratories NPS by Ethnicity
Dolby Laboratories's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 66 | Caucasian | 66 |
Other -100 | Other | -100 |
Dolby Laboratories NPS by Age
Dolby Laboratories's NPS was rated 34 points by customers ages 18-25 and customers ages 26-30 on Comparably.
Dolby Laboratories NPS by Usage
Dolby Laboratories's NPS was rated the highest by customers who have used Dolby Laboratories's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -34 | 1 to 2 Years | -34 |
2 to 5 Years -20 | 2 to 5 Years | -20 |
Dolby Laboratories Customer Reviews
Out of the 4 Dolby Laboratories customer reviews 4 were positive and 0 were constructive. Dolby Laboratories customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Dolby Laboratories Customer Loyalty
78%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of Dolby Laboratories users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Dolby Laboratories Customer Loyalty Score by Gender
Male customers rated Dolby Laboratories's Customer Loyalty score 5% higher than Female customers.
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Male
87%
Yes
Female
82%
Yes
Dolby Laboratories Customer Loyalty Score by Ethnicity
Dolby Laboratories's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
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100
out of 100
Caucasian
70
out of 100
Other
Dolby Laboratories Customer Loyalty Score by Age
Dolby Laboratories's Customer Loyalty score was rated 70% by customers ages 18-25 and customers ages 26-30 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
26-30 70% | 26-30 | 70% |
Dolby Laboratories Customer Loyalty Score by Usage
Dolby Laboratories's Customer Loyalty score was rated the highest by customers who have used Dolby Laboratories's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Dolby Laboratories Customer Loyalty Score by Industry
Dolby Laboratories's Customer Loyalty score was rated 85% by Tech industry customers.
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Dolby Laboratories Product Quality
3.9/5
Dolby Laboratories has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Dolby Laboratories Product Information
Dolby Laboratories’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Dolby Laboratories's product the highest.
- Website
- http://www.dolby.com
- Company Size
- 1,001-5,000 Employees
Industry
Arts and Entertainment
Quick Insights into Dolby Laboratories Product Quality
Dolby Laboratories's Product Quality score was rated highest by Caucasian customers, and rated lowest by Other customers.
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Ranked Dolby Laboratories Product Quality the Highest
Ranked Dolby Laboratories Product Quality the Lowest
Dolby Laboratories Product Quality Score by Gender
Male customers rated Dolby Laboratories's Product Quality score 0.2 stars higher than Female customers.
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Male
4.1/5
Female
3.9/5
Dolby Laboratories Product Quality Score by Ethnicity
Dolby Laboratories's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Dolby Laboratories.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.8 | Caucasian | 4.8 |
Other 2.1 | Other | 2.1 |
Dolby Laboratories Product Quality Score by Age
Dolby Laboratories's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Dolby Laboratories.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 3.8 | 26-30 | 3.8 |
Dolby Laboratories Product Quality Score by Usage
Dolby Laboratories's Product Quality score was rated the highest by customers who have used Dolby Laboratories's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Dolby Laboratories Product Quality Score by Industry
Dolby Laboratories's Product Quality score was rated 3.2 stars by Tech industry customers.
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Dolby Laboratories Pricing
Dolby Laboratories ROI & Value For Money
3.9/5
Dolby Laboratories has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Dolby Laboratories Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Dolby Laboratories ROI
Dolby Laboratories's ROI score was rated highest by customers who have used Dolby Laboratories's products/services for 1 to 2 Years, and rated lowest by Other customers.
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Ranked Dolby Laboratories ROI the Highest
Ranked Dolby Laboratories ROI the Lowest
Dolby Laboratories ROI Score by Gender
Male customers rated Dolby Laboratories's ROI score 0.3 stars higher than Female customers.
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Male
4/5
Female
3.7/5
Dolby Laboratories ROI Score by Ethnicity
Dolby Laboratories's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Dolby Laboratories.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.6 | Caucasian | 4.6 |
Other 2.6 | Other | 2.6 |
Dolby Laboratories ROI Score by Age
Dolby Laboratories's ROI score was rated 4.1 stars by customers ages 18-25 and customers ages 26-30 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 4.1 | 26-30 | 4.1 |
Dolby Laboratories ROI Score by Usage
Dolby Laboratories's ROI score was rated the highest by customers who have used Dolby Laboratories's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Dolby Laboratories ROI Score by Industry
Dolby Laboratories's ROI score was rated 3.5 stars by Tech industry customers.
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Dolby Laboratories Customer Satisfaction (CSAT)
Dolby Laboratories Customer Satisfaction (CSAT) Score
78 / 100
Dolby Laboratories has an overall Customer Satisfaction score of 78 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
44%
Satisfied
34%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
7%
Very Dissatisfied
9%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Dolby Laboratories Customer Satisfaction
Dolby Laboratories's Customer Satisfaction score was rated highest by customers who have used Dolby Laboratories's products/services for 1 to 2 Years, and rated lowest by Other customers.
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Ranked Dolby Laboratories Customer Satisfaction the Highest
Ranked Dolby Laboratories Customer Satisfaction the Lowest
Dolby Laboratories Customer Satisfaction Score by Gender
Male customers rated Dolby Laboratories's Customer Satisfaction score 8 points higher than Female customers.
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83 / 100
MaleVery Satisfied | 50% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 17% |
75 / 100
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 75% | |
Neither Satisfied nor Dissatisfied | 25% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Dolby Laboratories Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Dolby Laboratories' Customer Satisfaction (CSAT) score was rated 100% according to Caucasian users and customers.
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100 / 100
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Dolby Laboratories' Customer Satisfaction (CSAT) score was rated 34% according to Other users and customers.
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34 / 100
Very Satisfied
0%
Satisfied
34%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
33%
Dolby Laboratories Customer Satisfaction Score by Age
Dolby Laboratories's Customer Satisfaction score was rated 100 points by customers ages 26-30 on Comparably.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 26-30 | 100% |
Dolby Laboratories Customer Satisfaction Score by Usage
Dolby Laboratories's Customer Satisfaction score was rated the highest by customers who have used Dolby Laboratories's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Dolby Laboratories Customer Satisfaction Score by Industry
Dolby Laboratories's Customer Satisfaction score was rated 67 points by Tech industry customers.
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"title": "Dolby Laboratories Customer Satisfaction Score by Industry",
"text": "Dolby Laboratories's Customer Satisfaction score was rated 67 points by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Dolby Laboratories's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
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}Dolby Laboratories Customer Service
3.9/5
Dolby Laboratories has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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About Dolby Laboratories's Customer Service
Address
1275 Market ST, San Francisco, CA 94103
Website
http://www.dolby.com
Phone Number
14156454000
Quick Insights into Dolby Laboratories Customer Service
Dolby Laboratories's Customer Service score was rated highest by Caucasian customers, and rated lowest by Other customers.
Sign Up to unlock insights into how customers have ranked Dolby Laboratories' Customer Service score.
Ranked Dolby Laboratories Customer Service the Highest
Ranked Dolby Laboratories Customer Service the Lowest
Dolby Laboratories Customer Service Score by Gender
Male customers rated Dolby Laboratories's Customer Service score 0.4 stars higher than Female customers.
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Male
4/5
Female
3.6/5
Dolby Laboratories Customer Service Score by Ethnicity
Dolby Laboratories's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Dolby Laboratories.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.6 | Caucasian | 4.6 |
Other 2.5 | Other | 2.5 |
Dolby Laboratories Customer Service Score by Age
Dolby Laboratories's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 4.1 | 26-30 | 4.1 |
Dolby Laboratories Customer Service Score by Usage
Dolby Laboratories's Customer Service score was rated the highest by customers who have used Dolby Laboratories's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Dolby Laboratories Customer Service Score by Industry
Dolby Laboratories's Customer Service score was rated 3.5 stars by Tech industry customers.
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Dolby Laboratories as an Employer
3.3/5
Dolby Laboratories has a 3.3/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
Dolby Laboratories scored a 35 for Net Promoter Score and a 2 for Employee Net Promoter Score. NPS gauges how likely a customer of Dolby Laboratories would recommend the brand to a friend. ENPS measures how likely Dolby Laboratories employees would recommend working at Dolby Laboratories to a friend.
Net Promoter Score
35
NPS Score
| 60% | Promoters |
|---|---|
| 15% | Passive |
| 25% | Detractors |
Employee Net Promoter Score
2
eNPS Score
| 39% | Promoters |
|---|---|
| 24% | Passive |
| 37% | Detractors |
