-15
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
Domino's Pizza Enterprises
Marketing or Exec? Claim Your Free Account
About Domino's Pizza Enterprises' Brand
Domino's Pizza Enterprises Limited is engaged in the the operation of retail food outlets and operation of franchise services.
Brand at a Glance
66%
Customer Loyalty
3.2/5
Product Quality
3.3/5
Pricing
2.9/5
Customer Service
Domino's Pizza Enterprises NPS
Domino's Pizza Enterprises's Net Promoter Score (NPS) is a -15 with 31% Promoters, 23% Passives, and 46% Detractors. Net Promoter Score tracks whether Domino's Pizza Enterprises's customers would recommend using the product based on a scale of -100 to 100.
Domino's Pizza Enterprises Overall NPS
| 31% | Promoters |
|---|---|
| 23% | Passives |
| 46% | Detractors |
Domino's Pizza Enterprises NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2022 0 | Apr 2022 | 0 |
Jun 2022 33 | Jun 2022 | 33 |
Aug 2022 50 | Aug 2022 | 50 |
Dec 2022 33 | Dec 2022 | 33 |
Feb 2023 29 | Feb 2023 | 29 |
Mar 2023 13 | Mar 2023 | 13 |
May 2023 10 | May 2023 | 10 |
Jun 2025 -8 | Jun 2025 | -8 |
Nov 2025 -16 | Nov 2025 | -16 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Domino's Pizza Enterprises Customer Loyalty
66%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
66% of Domino's Pizza Enterprises users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Domino's Pizza Enterprises Product Quality
3.2/5
Domino's Pizza Enterprises has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Domino's Pizza Enterprises' overall Product Quality score rated by its users and customers.
Domino's Pizza Enterprises Product Information
Domino's Pizza Enterprises’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Website
- www.dominos.com.au
- Company Size
- 1,001-5,000 Employees
Domino's Pizza Enterprises Pricing
Domino's Pizza Enterprises ROI & Value For Money
3.3/5
Domino's Pizza Enterprises has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
Sign Up to unlock Domino's Pizza Enterprises' overall ROI score rated by its users and customers.
Domino's Pizza Enterprises Customer Satisfaction (CSAT)
Domino's Pizza Enterprises Customer Satisfaction (CSAT) Score
88 / 100
Domino's Pizza Enterprises has an overall Customer Satisfaction score of 88 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
63%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
12%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Domino's Pizza Enterprises Customer Service
2.9/5
Domino's Pizza Enterprises has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Domino's Pizza Enterprises' overall Customer Service score rated by its users and customers.
About Domino's Pizza Enterprises's Customer Service
Address
485 Kingsford Smith Drive, Brisbane, 4007
Website
www.dominos.com.au
Phone Number
7
Domino's Pizza Enterprises as an Employer
2.8/5
Domino's Pizza Enterprises has a 2.8/5 stars for its overall company culture rated by their employees
top
40%
Consumer vs. Employees
Domino's Pizza Enterprises scored a -15 for Net Promoter Score and a 6 for Employee Net Promoter Score. NPS gauges how likely a customer of Domino's Pizza Enterprises would recommend the brand to a friend. ENPS measures how likely Domino's Pizza Enterprises employees would recommend working at Domino's Pizza Enterprises to a friend.
Net Promoter Score
-15
NPS Score
| 31% | Promoters |
|---|---|
| 23% | Passive |
| 46% | Detractors |
Employee Net Promoter Score
6
eNPS Score
| 47% | Promoters |
|---|---|
| 12% | Passive |
| 41% | Detractors |
