Douglas Dynamics NPS & Customer Reviews | Comparably
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About Douglas Dynamics' Brand

Douglas Dynamics, Inc. is engaged in the design, manufacture and sale of snow and ice control equipment for light trucks,

Douglas Dynamics NPS

Douglas Dynamics's Net Promoter Score (NPS) is a 100 with 100% Promoters, 0% Passives, and 0% Detractors. Net Promoter Score tracks whether Douglas Dynamics's customers would recommend using the product based on a scale of -100 to 100.

Douglas Dynamics Overall NPS

100
NPS
100%Promoters
0%Passives
0%Detractors
Douglas Dynamics Overall NPS

Douglas Dynamics NPS Trend

-100
-50
0
50
100
Jan 2023
100
Jan 2023100
Sep 2025
100
Sep 2025100

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Douglas Dynamics as an Employer

4.1/5

Douglas Dynamics has a 4.1/5 stars for its overall company culture rated by their employees

  Douglas Dynamics CEO
bottom
35%
CEO of Douglas Dynamics

In the Bottom 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Douglas Dynamics scored a 100 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of Douglas Dynamics would recommend the brand to a friend. ENPS measures how likely Douglas Dynamics employees would recommend working at Douglas Dynamics to a friend.

Net Promoter Score

100
NPS Score
100%Promoters
0%Passive
0%Detractors

Employee Net Promoter Score

20
eNPS Score
60%Promoters
0%Passive
40%Detractors

Global Ranking Snapshot

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