

Dr. Squatch Soap Co. manufactures and commercializes handmade, natural soap for men.
Dr. Squatch Soap Co.'s Net Promoter Score (NPS) is a 19 with 55% Promoters, 9% Passives, and 36% Detractors. Net Promoter Score tracks whether Dr. Squatch Soap Co.'s customers would recommend using the product based on a scale of -100 to 100.
| 55% | Promoters |
|---|---|
| 9% | Passives |
| 36% | Detractors |
| Summary | Date | Score |
|---|---|---|
Sep 2020 100 | Sep 2020 | 100 |
Jan 2021 100 | Jan 2021 | 100 |
Nov 2021 66 | Nov 2021 | 66 |
May 2022 25 | May 2022 | 25 |
Sep 2022 40 | Sep 2022 | 40 |
Jan 2023 49 | Jan 2023 | 49 |
Dec 2023 57 | Dec 2023 | 57 |
Mar 2024 44 | Mar 2024 | 44 |
Aug 2024 30 | Aug 2024 | 30 |
Dec 2024 18 | Dec 2024 | 18 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
74% of Dr. Squatch Soap Co. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Dr. Squatch Soap Co. has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Dr. Squatch Soap Co. overall Product Quality score rated by its users and customers.
Dr. Squatch Soap Co.’s product quality score is a 4.2 out of 5 as rated by its users and customers.
Dr. Squatch Soap Co. has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Dr. Squatch Soap Co. overall ROI score rated by its users and customers.
Dr. Squatch Soap Co. has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Dr. Squatch Soap Co. has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Dr. Squatch Soap Co. overall Customer Service score rated by its users and customers.
Chicago, IL
http://drsquatch.com
(317) 969-7123
Dr. Squatch Soap Co. has a 2.5/5 stars for its overall company culture rated by their employees

Dr. Squatch Soap Co. scored a 19 for Net Promoter Score and a -51 for Employee Net Promoter Score. NPS gauges how likely a customer of Dr. Squatch Soap Co. would recommend the brand to a friend. ENPS measures how likely Dr. Squatch Soap Co. employees would recommend working at Dr. Squatch Soap Co. to a friend.
| 55% | Promoters |
|---|---|
| 9% | Passive |
| 36% | Detractors |
| 16% | Promoters |
|---|---|
| 17% | Passive |
| 67% | Detractors |