E.W. Scripps NPS & Customer Reviews | Comparably
Brand Page
E.W. Scripps
Marketing or Exec? Claim Your Free Account

About E.W. Scripps' Brand

"E. W. Scripps, operates as a media company with interests in television stations, newspapers, and digital local media sites."

Brand at a Glance

69%
Customer Loyalty
3/5
Product Quality
3/5
Pricing
3.1/5
Customer Service

E.W. Scripps NPS

E.W. Scripps's Net Promoter Score (NPS) is a -23 with 31% Promoters, 15% Passives, and 54% Detractors. Net Promoter Score tracks whether E.W. Scripps's customers would recommend using the product based on a scale of -100 to 100.

E.W. Scripps Overall NPS

-23
NPS
31%Promoters
15%Passives
54%Detractors
E.W. Scripps Overall NPS

E.W. Scripps NPS Trend

-100
-50
0
50
100
Jun 2021
-50
Jun 2021-50
Dec 2021
0
Dec 20210
Apr 2022
-25
Apr 2022-25
Oct 2022
-40
Oct 2022-40
Dec 2022
-17
Dec 2022-17
Feb 2023
-1
Feb 2023-1
Mar 2023
13
Mar 202313
Sep 2023
0
Sep 20230
Dec 2023
0
Dec 20230
Aug 2024
-9
Aug 2024-9
Jan 2025
-17
Jan 2025-17
Aug 2026
-24
Aug 2026-24

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

E.W. Scripps NPS by Gender

Female customers rated E.W. Scripps's NPS 134 points higher than Male customers.

Male

-100

E.W. Scripps's NPS was rated -100 by Male customers on Comparably.

0%
Promoters
0%
Passives
100%
Detractors

Female

34

E.W. Scripps's NPS was rated 34 by Female customers on Comparably.

67%
Promoters
0%
Passives
33%
Detractors

E.W. Scripps NPS by Age

E.W. Scripps's NPS was rated -34 points by customers ages 31-35 on Comparably.

0
20
40
60
80
100
Promoters
33%
Passives
0%
Detractors
67%
31-3533%0%67%

E.W. Scripps Customer Reviews

What do you value most about this brand?
Offers news on current events that keep public informed.

E.W. Scripps Customer Loyalty

69%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

69% of E.W. Scripps users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

69
69%
31
31%
E.W. Scripps Customer Loyalty

E.W. Scripps Customer Loyalty Score by Gender

Female customers rated E.W. Scripps's Customer Loyalty score 30% higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of E.W. Scripps.
Male
70%
Yes
Female
100%
Yes

E.W. Scripps Customer Loyalty Score by Age

E.W. Scripps's Customer Loyalty score was rated 70% by customers ages 31-35 on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of E.W. Scripps.
0
20%
40%
60%
80%
100%
31-35
70%
31-3570%

E.W. Scripps Product Quality

3/5

E.W. Scripps has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.

Sign Up to unlock E.W. Scripps' overall Product Quality score rated by its users and customers.

E.W. Scripps Product Information

E.W. Scripps’s product quality score is a 3 out of 5 as rated by its users and customers.

Website
http://www.scripps.com/
Company Size
1,001-5,000 Employees

Industry

Tech
Media

Quick Insights into E.W. Scripps Product Quality

E.W. Scripps's Product Quality score was rated highest by Female customers, and rated lowest by Male customers.

Sign Up to unlock insights into how customers have ranked E.W. Scripps' Product Quality.

Ranked E.W. Scripps Product Quality the Highest

Female
4.6
31-35
2.6

Ranked E.W. Scripps Product Quality the Lowest

Male
1.8

E.W. Scripps Product Quality Score by Gender

Female customers rated E.W. Scripps's Product Quality score 2.8 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of E.W. Scripps.

Male

1.8/5

Female

4.6/5

E.W. Scripps Product Quality Score by Age

E.W. Scripps's Product Quality score was rated 2.6 stars by customers ages 31-35 on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of E.W. Scripps.
0
1
2
3
4
5
31-35
2.6
31-352.6

E.W. Scripps Pricing

E.W. Scripps ROI & Value For Money

3/5

E.W. Scripps has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.

Sign Up to unlock E.W. Scripps' overall ROI score rated by its users and customers.

Quick Insights into E.W. Scripps ROI

E.W. Scripps's ROI score was rated highest by Female customers, and rated lowest by Male customers.

Sign Up to unlock insights into how customers have ranked E.W. Scripps' ROI score.

Ranked E.W. Scripps ROI the Highest

Female
4.8
31-35
3.1

Ranked E.W. Scripps ROI the Lowest

Male
2.3

E.W. Scripps ROI Score by Gender

Female customers rated E.W. Scripps's ROI score 2.5 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of E.W. Scripps.

Male

2.3/5

Female

4.8/5

E.W. Scripps ROI Score by Age

E.W. Scripps's ROI score was rated 3.1 stars by customers ages 31-35 on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Age data of E.W. Scripps.
0
1
2
3
4
5
31-35
3.1
31-353.1

E.W. Scripps Customer Satisfaction (CSAT)

E.W. Scripps Customer Satisfaction (CSAT) Score

57 / 100

E.W. Scripps has an overall Customer Satisfaction score of 57 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied29%
Satisfied28%
Neither Satisfied nor Dissatisfied14%
Dissatisfied0%
Very Dissatisfied29%
Very Satisfied
29%
Satisfied
28%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
0%
Very Dissatisfied
29%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into E.W. Scripps Customer Satisfaction

E.W. Scripps's Customer Satisfaction score was rated highest by Female customers, and rated lowest by Male customers.

Sign Up to unlock insights into how customers have ranked E.W. Scripps' Customer Satisfaction.

Ranked E.W. Scripps Customer Satisfaction the Highest

Female
100%
31-35
67%

Ranked E.W. Scripps Customer Satisfaction the Lowest

Male
33%

E.W. Scripps Customer Satisfaction Score by Gender

Female customers rated E.W. Scripps's Customer Satisfaction score 67 points higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of E.W. Scripps.
33 / 100
Male
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
34%
Dissatisfied
0%
Very Dissatisfied
33%
100 / 100
Female
Very Satisfied
67%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

E.W. Scripps Customer Satisfaction Score by Age

E.W. Scripps's Customer Satisfaction score was rated 67 points by customers ages 31-35 on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of E.W. Scripps.
0
20
40
60
80
100
31-35 CSAT Score
67%
Very Satisfied
34%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
31-3567%

E.W. Scripps Customer Service

3.1/5

E.W. Scripps has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.

Sign Up to unlock E.W. Scripps' overall Customer Service score rated by its users and customers.

About E.W. Scripps's Customer Service

Address

Cincinnati, OH United States of America


Website

http://www.scripps.com/

Quick Insights into E.W. Scripps Customer Service

E.W. Scripps's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.

Sign Up to unlock insights into how customers have ranked E.W. Scripps' Customer Service score.

Ranked E.W. Scripps Customer Service the Highest

Female
4.6
31-35
3

Ranked E.W. Scripps Customer Service the Lowest

Male
2.1

E.W. Scripps Customer Service Score by Gender

Female customers rated E.W. Scripps's Customer Service score 2.5 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of E.W. Scripps.

Male

2.1/5

Female

4.6/5

E.W. Scripps Customer Service Score by Age

E.W. Scripps's Customer Service score was rated 3 stars by customers ages 31-35 on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of E.W. Scripps.
0
20
40
60
80
100
31-35
3
31-353

E.W. Scripps as an Employer

2.4/5

E.W. Scripps has a 2.4/5 stars for its overall company culture rated by their employees

  E.W. Scripps CEO
bottom
5%
CEO of E.W. Scripps

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

E.W. Scripps scored a -23 for Net Promoter Score and a -43 for Employee Net Promoter Score. NPS gauges how likely a customer of E.W. Scripps would recommend the brand to a friend. ENPS measures how likely E.W. Scripps employees would recommend working at E.W. Scripps to a friend.

Net Promoter Score

-23
NPS Score
31%Promoters
15%Passive
54%Detractors

Employee Net Promoter Score

-43
eNPS Score
19%Promoters
19%Passive
62%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail